Freshbooks vs Zoho Books

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Our analysts compared Freshbooks vs Zoho Books based on data from our 400+ point analysis of Accounting Software, user reviews and our own crowdsourced data from our free software selection platform.

Product Basics

Freshbooks is a cloud-based accounting software designed for freelancers and small businesses. Its core features include invoicing, expense tracking, online payments, project management, and basic reporting. It's user-friendly and integrates with popular tools like Stripe and PayPal. Freshbooks shines for solopreneurs and small teams seeking a simple, affordable solution to manage basic accounting tasks. Its intuitive interface and mobile app make it accessible even for non-accountants. Users appreciate its automated features like recurring invoices and expense categorization, saving them time and effort. Compared to some competitors, Freshbooks may lack advanced accounting functionalities like inventory management or double-entry bookkeeping. However, its focus on simplicity and ease of use makes it a popular choice for those starting out or needing a lightweight accounting solution. Pricing starts at a reasonable monthly fee and scales based on the number of clients and features needed. This pay-as-you-go model ensures users pay only for what they use, making it a cost-effective option for small businesses.

Pros
  • Easy to use
  • Mobile app access
  • Automated invoicing
  • Online payments
  • Affordable
Cons
  • Limited features
  • No double-entry
  • Price increases with clients
  • Basic reporting
  • Not for large businesses
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Zoho Books is a cloud-based accounting software offering streamlined bookkeeping tools for small businesses and freelancers. Its core functionality revolves around managing expenses, invoices, payments, and payroll. Users can track income and outgoings, generate financial reports, and collaborate with their accountant. Zoho Books caters best to solopreneurs and small teams seeking an affordable, user-friendly accounting solution. Its intuitive interface and mobile app make it accessible for individuals with limited accounting expertise. Key benefits include automatic data entry, bank reconciliation, and inventory management. Popular features encompass purchase orders, recurring invoices, and project profitability tracking. User reviews within the accounting context praise its ease of use, affordability, and helpful customer support. Zoho Books offers tiered pricing based on the number of users and required features. Plans range from a free version with basic functionality to more comprehensive options for growing businesses, making it a scalable solution as accounting needs evolve.

Pros
  • Easy to use
  • Affordable pricing
  • Mobile app access
  • Good customer support
  • Solid basic features
Cons
  • Limited advanced features
  • Reporting customization
  • Inventory management depth
  • Integrations with third-party apps
  • Scalability for larger businesses
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Product Assistance

Documentation
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Videos
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24/7 Live Support
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Product Insights

  • Improve Efficiency: Automate every routine task such as sending invoice reminders and collecting payments from patrons so users can redirect their attention to cultivating their organization.  
  • Elaborate Reports: Produce in-depth reports that provide critical KPIs, giving users a live snapshot of their business' health and enabling them to make wiser decisions. 
  • Quicker Payments: Initiate simple online payment methods so patrons can quickly make payments and users are compensated faster. 
  • Establish Due Dates: Swiftly inaugurate due dates for invoices with the invoicing module, ensuring patrons are always aware of their payment deadlines. 
  • E-Sign Estimates and Proposals: Permit customers to e-sign estimates and proposals so users may rapidly return to their important tasks.  
  • Increase Accuracy: Prompt bank reconciliations allow users to instantly scan bank accounts and correspond account activity with financial records. 
  • Mobile Availability: Scan receipts, develop sophisticated invoices, respond to customer feedback and more with FreshBooks' mobile app available on iOS and Android devices. 
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  • Efficient Invoicing: Personalize and send invoices to patrons and receive payments in various currencies with the invoicing tool. Users may add their company logo and fonts to reflect their company values and even establish invoice reminders for clients. 
  • Accurate Estimates: Add contact information, item details and prices saved within the platform with the estimation tool. Users may also send estimates and receive approvals from customers in real time. 
  • Communicate with Clients: Enable patrons to sign estimates with the client portal apparatus digitally. Consumers may also make bulk payments in one click, paying users fasters.  
  • Upkeep Expenses: Keep track of expenses such as office supplies and monthly employee allowances with the expense module. Manage, organize, and charge consumers with expenditures as needed and even attach bills, receipts and credit notes to the related transactions. 
  • Maintain Bills: Initiate recurring bills for expenses and purchases at normal intervals through the billing apparatus. Users may also attach landed costs to statements so they can properly cipher the full value of items. 
  • Perform Bank Reconciliations: Obtain accurate cash flow estimates and balance mismatches, replicated payments and past reconciliations with the banking dashboard on the bank reconciliation module. Utilize various bank rules to pinpoint and sort transactions automatically. 
  • Monitor Projects: Control several projects by creating new ones, adding new duties to each project and allocating responsibilities to particular workers with the project management function. Users may also grant certain permissions and restrictions to employees, such as the timesheet appliance to log time or employ the timer. 
  • Oversee Inventory: Arrange inventory according to its valuable information such as stock-keeping unit (SKU), product image, vendor details, cost and available stock with the inventory module. The inventory tracking feature allows users to stay in the loop of their inventory levels constantly. 
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  • Invoicing: Personalize invoices and thank-you emails with company logos via the invoicing apparatus. Users may request deposits on invoices at the start of a project so they'll have the right amount of funds to financially sponsor a project in its preliminary stages. 
  • Expense Management: Link bank accounts and credit cards to FreshBooks instead of manually inputting data with the expense module. It displays data in real time so users will instantly know where their money is going. 
  • Time Tracking: Manage project and task durations through the time tracking feature. It's equipped with a timer that accurately records a time log of tasks that easily appears on invoices. Users may also see how their employees spend their time from completed responsibilities to arising issues to address before they become major problems. 
  • Project Management: Store files and vital attachments in the centralized project management accessory, enabling teams to efficiently find what they need so they can get right back to high-caliber tasks. Users may also allocate project deadlines, share images and files through FreshBooks and even designate rates or hours to particular projects.  
  • Estimates: Produce adjustable proposals in addition to outlining a project's extent, timeline and necessary deliverables. Users may quickly transform estimates into invoices and permit their clientele to validate estimates online. This tool also allows users to send invoices in different currencies and add discounts. 
  • Accounting: Receive precise profit and loss calculations and effortlessly share valuable financial data and reporting information with accountants. This module streamlines bank reconciliations by importing and arranging financial transactions, validating or revising automated matching recommendations and drafting and exporting Excel-friendly summary reports.  
  • Reports: Color-code spending breakdowns and obtain profit and loss reports with the reporting attribute. Users may save, export and even print financial reports for their accountants. This tool also enables users to have a headache-free tax season because it stores valuable data such as money earned to taxes that have already been paid off.  
  • Payments: Initiate various payment options such as VISA, MasterCard, AMEX and Apple Pay with the payment feature. This tool also instantly creates payments, collects reports, activates quick and painless bank deposits, requests deposits and provides payment schedules and partial payments for client flexibility. It also automatically sends receipts to patrons. 
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  • Sales Order: Tailor sales orders with company logos, fonts and colors with the sales order idiosyncrasy. Users may transform approved estimates into sales orders and invoices in just a few clicks. Users may also pinpoint their best clients and merchandise with real-time reports from their transaction histories. 
  • Purchase Orders: Trace all items purchased and mutual prices set by vendors with the purchase order management appliance. Print, copy and share purchase orders through emails to work together with clients, partners, internal stakeholders and more to swiftly complete tasks. 
  • Online Payments: Pick the best payment portal —including Stripe, PayPal, Worldpay and more — to collect payments from customers promptly. Users may also enable recurring transactions to receive payments at weekly, monthly or yearly intervals automatically.  
  • Reporting: Evaluate total receivables, sales, top expenses and more KPIs with the reporting module's dashboard. Obtain reports like profit and loss, balance sheets, cash flow statements and more to dive into data and make wiser decisions. 
  • Automation: Deliver instant payment reminders, save client information for future automatic billing and recurring invoices and immediately send out transactions with Zoho Books' automation tools. 
  • Documents: Chronicle document details and shift them into invoices, expenses, bills, sales orders or purchase orders with the document management accessory. Users may match documents to bank feeds or previously-made transactions for proof of commerce for their archives.  
  • Mobile-Friendly: Deliver invoices, estimates and account statements to patrons and track miles traveled with the iOS app. The Android app enables users to take pictures of receipts and attach them to recorded expenses in addition to overseeing earned revenue and gathered fees. 
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Product Ranking

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#7

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Analyst Rating Summary

87
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94
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73
100
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Platform Security
Project Accounting
Tax Management
Financial Statements and Revenue Management
Journal Entries
Accounts Payable
Banking and Cash Management
Inventory Management
Platform Capabilities
Platform Security

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Freshbooks
Zoho Books
+ Add Product + Add Product
Accounts Payable Accounts Receivable Banking And Cash Management Budget And Expense Management Financial Statements And Revenue Management General Ledger And Chart Of Accounts Integration And Extensibility Inventory Management Journal Entries Mobile Support Multi-company Accounting And Asset Management Platform Capabilities Project Accounting Reporting And Analytics Tax Management 94 94 73 86 98 75 88 81 97 97 49 89 100 92 100 100 95 100 90 90 75 82 100 85 80 60 100 92 92 96 0 25 50 75 100
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71%
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89%
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

67%
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User Sentiment Summary

Excellent User Sentiment 4096 reviews
Great User Sentiment 546 reviews
90%
of users recommend this product

Freshbooks has a 'excellent' User Satisfaction Rating of 90% when considering 4096 user reviews from 4 recognized software review sites.

88%
of users recommend this product

Zoho Books has a 'great' User Satisfaction Rating of 88% when considering 546 user reviews from 4 recognized software review sites.

4.8 (28)
5.0 (14)
4.6 (586)
4.6 (60)
4.5 (3332)
4.4 (412)
4.0 (150)
4.1 (60)

Awards

Freshbooks stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

SelectHub research analysts have evaluated Zoho Books and concluded it earns best-in-class honors for Accounts Payable, Inventory Management and Platform Capabilities.

Accounts Payable Award
Inventory Management Award
Platform Capabilities Award

Synopsis of User Ratings and Reviews

Customer Support: Approximately 89% of users that mentioned it in their review said customer support is supportive, helpful and quick to respond to issues.
Appliances: Precisely 58% of users that discussed the system functionalities enjoyed this program's appliances because they can create clean reports, set up repeating invoices, and add and manage credit cards.
Simple and intuitive interface: Freshbooks' clean layout and straightforward navigation make it easy for even non-accountants to manage their finances.
Time-saving features: Automated invoicing, expense categorization, and online payments let users save time and effort on routine accounting tasks.
Mobile app for on-the-go management: Access invoices, track expenses, and manage clients from smartphones or tablets, ensuring flexibility and productivity.
Affordable plans for growing businesses: Choose a plan that scales with your needs and budget, with options starting at an accessible price point.
Seamless integrations with popular tools: Streamline workflows by connecting Freshbooks with tools like Stripe, PayPal, and Google Workspace, centralizing financial data.
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Intuitive interface: Users consistently praise Zoho Books for its simple and easy-to-navigate interface, even for those without prior accounting experience.
Automation superpowers: Tasks like invoicing, payment reminders, bank reconciliation, and financial reporting become effortless with Zoho Books' automation features, saving users significant time and effort.
Seamless integrations: Zoho Books smoothly integrates with other Zoho apps, like CRM and Projects, as well as popular third-party tools, streamlining workflows and eliminating data silos.
Mobile accessibility: The user-friendly mobile app allows for on-the-go accounting, ensuring users can manage finances anytime, anywhere.
Value for money: Zoho Books is consistently praised for its affordable pricing plans, making it accessible to businesses of all sizes.
Customer service responsiveness: Users frequently highlight the prompt and helpful support provided by Zoho Books' customer service team.
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Limited features for complex accounting: Freshbooks may not handle advanced accounting needs like inventory management, double-entry bookkeeping, or fixed assets.
Not ideal for large businesses: As businesses grow, Freshbooks' scalability and feature set might become insufficient for complex financial operations.
Price increases with client base: The cost of Freshbooks can rise significantly as you add more clients, potentially exceeding initial budget expectations.
Basic reporting and analytics: Freshbooks' reporting capabilities may be insufficient for businesses requiring in-depth financial analysis and data insights.
Limited customer support for free plans: Free trial and Lite plan users might have limited access to customer support, potentially hindering troubleshooting and issue resolution.
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Transaction limits: Users express frustration with the capped number of monthly transactions (5,000 on the highest plan), potentially hindering high-volume businesses.
Inventory management constraints: While Zoho Books offers inventory tracking, it lacks advanced features like sales analytics and in-depth item breakdowns, making it less suitable for businesses with complex inventory needs.
Coding requirements for automation: Unlocking the full potential of automation features often requires knowledge of coding (Deluge script), posing a challenge for non-technical users.
Occasional reporting issues: Some users report occasional glitches or inconsistencies in financial reports, necessitating careful review and potential manual adjustments.
Multiple subscriptions for multiple businesses: Managing multiple businesses requires separate subscriptions, which can become cost-prohibitive for users with several entities.
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Freshbooks emerges from user reviews as a reliable and user-friendly accounting solution for solopreneurs and small businesses. Its intuitive interface, mobile app access, and automated features like invoicing and online payments are consistently praised for saving time and streamlining workflows. Compared to competitors like QuickBooks, users appreciate Freshbooks' ease of use for non-accountants, while acknowledging its limitations in advanced functionalities like double-entry bookkeeping or inventory management. This makes it ideal for those starting out or needing a lightweight accounting solution, but potentially less suitable for complex financial needs as businesses grow. Another key differentiator for Freshbooks is its affordability, with tiered plans starting at an attractive price point. However, user reviews also highlight a potential drawback: as client bases expand, so does the cost, which can become a concern for some users. Additionally, while basic reporting and analytics are included, users seeking in-depth data analysis may find Freshbooks' capabilities limited compared to more robust competitors. Overall, user reviews paint a picture of Freshbooks as a user-friendly and affordable accounting solution for solopreneurs and small businesses seeking to simplify their financial management. Its strengths lie in ease of use, automation, and mobile access, while its limitations emerge in advanced features and scalability for larger businesses. Ultimately, the decision to choose Freshbooks hinges on individual needs and priorities, with users emphasizing the importance of weighing its strengths against its limitations to ensure a perfect fit.

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Zoho Books lands a punch with its user-friendly interface and automation superpowers, even for accounting newbies. Invoicing, bank reconciliation, and reports become automatic allies, saving users precious time. Integration with the Zoho ecosystem and other popular tools keeps workflows in harmony. Plus, the mobile app lets you manage finances on the go, a big win for busy entrepreneurs. However, Zoho Books stumbles with transaction limits, potentially tripping up high-volume businesses. Inventory management feels like a lightweight sidekick compared to some competitors, lacking the muscle for complex needs. Unlocking automation's full potential requires coding know-how, leaving some users stranded. And while reports are generally reliable, occasional glitches necessitate a closer look. Managing multiple businesses under separate subscriptions can also add up cost-wise. So, how does Zoho Books stack up? Users often compare it to Quickbooks Online. Zoho shines with its intuitive interface and affordability, especially for solopreneurs and small teams. But Quickbooks packs a heavier punch in its inventory management and advanced reporting features, catering to larger businesses with complex needs. Zoho's seamless integrations and user-friendliness win hearts, while Quickbooks offers a more robust toolset for seasoned accountants. Ultimately, Zoho Books is a capable accounting sidekick for businesses starting their financial journey. Its ease of use, automation muscle, and affordable price tag make it a tempting choice. But for high-volume businesses or those with intricate inventory needs, other contenders might offer a more powerful punch.

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