Splunk vs IBM Watson Analytics

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Our analysts compared Splunk vs IBM Watson Analytics based on data from our 400+ point analysis of Business Analytics Tools, user reviews and our own crowdsourced data from our free software selection platform.

Splunk Software Tool
IBM Watson Analytics Software Tool

Product Basics

Splunk is a leading platform for analyzing machine data. Gathering this data helps your business analysts recommend process improvements to save money and time. More than that, enterprises rely on it to stay on top of cybersecurity, including data breaches.

Collect process data and let your business analysts peek under the hood and identify risks in advance. Besides data ingestion, transformation, analysis and reporting are built in. Dashboards and reports provide interactive views.

It deploys wherever you need it — in the cloud, on-premise or as part of a hybrid setup. Pricing is complex but flexible and includes term and annual subscriptions.

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IBM Watson Analytics is a software platform that leverages artificial intelligence and machine learning to empower businesses with data-driven insights for improved decision-making. It caters to businesses of all sizes and across various industries seeking to enhance their competitive edge. Benefits include optimized decision-making, increased productivity, cost reduction, and improved customer satisfaction. Popular features encompass predictive and prescriptive analytics, natural language processing, and data visualization. Pricing is determined on a per-user basis, taking into account the number of users, features utilized, and the chosen subscription plan. User experiences suggest that IBM Watson Analytics offers a user-friendly interface and robust capabilities, making it a valuable tool for businesses seeking to harness the power of data analytics. However, it's recommended to explore alternative options and consider factors such as pricing, features, and user reviews to determine the best fit for your specific business needs.

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$150/GB, Monthly
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Tailored to your specific needs
$500 Monthly
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Tailored to your specific needs
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Linux
Android
Chromebook
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Android
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Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Maximize ROI: Design tailored campaigns and realistic budgets. Get a combined view of buyer and usage data from social media, email and web analytics tools, thanks to its data ingestion ability.
  • Predict Sales: Convert more visitors with targeted email campaigns or ads that remind them about specific products they viewed. Predict sales trends accurately by gathering market data from different sources.
  • Delight Customers: Keep buyers happy by solving their issues in the first call using personalized insight and product data, thanks to improved processes.
  • Boost Efficiency: Stop scrambling to fix unplanned downtime. Schedule predictive maintenance with sensor data from machines. It forecasts potential issues before they happen.
  • Support Finance: Combine your on-site and cloud data for a unified view. It acts like a real-time financial dashboard, giving you a clear picture of market activity and automating tasks to manage risk and save time.
  • Scale Seamlessly: Handle enterprise workloads efficiently by scaling vertically and horizontally. It scales by adding nodes, CPUs and data storage to ensure fast results even when dealing with a lot of information.
  • Manage Resources: Identify blockers and gaps in business processes. Monitor system usage with logs and dashboards and get notified when resource consumption exceeds limits.
  • Monitor Performance: Track everything from applications to hardware and get alerts if anything goes wrong. Splunk Observability acts like a watchful eye on system health.
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  • Enrich Data Interactions: Reduced reaction times give users nearly instantaneous access to data. The solution can be trained to prioritize common requests in order to optimize future interactions with users. 
  • Apply and Discover Data: Speedy data discovery helps process millions of data points in a timely manner to get on with the work that matters most. 
  • Anticipate and Prevent Disruptions: Identify potential issues in workflows that can cause long-lasting damage to an organization using AI and pattern identification. 
  • Detect and Mitigate Risks: Security measures like role-based access, single sign-on and advanced learning combine to create a secure system that protects data from theft and leakage. Train the solution to adapt to and follow the latest privacy regulations to preemptively discover compliance breaches. 
  • Democratize Access and Use: Foster data literacy throughout the organization by utilizing employee knowledge combined with industry teachings and empower the whole workforce through AI-augmented learning. 
  • Customize and Teach the System: It learns as it is used to adapt to individual user’s needs and habits through AI, NLP and machine learning. 
  • Gain a Competitive Advantage: Using the data already available to an organization, managers can predict the shape of future trends that will affect their business. It also positions businesses to remain agile in the face of changes. 
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  • Data Integration: Pull data from on-premise, cloud, streaming sources and machines. Include relational databases using Splunk DB, an add-on module. Splunk doesn’t support SQL databases otherwise.
  • Device Diversity: Gather user and system data from personal and network devices, servers and IoT sensors. Access reports and dashboards on a web interface from iPads, TVs and phones.
  • SPL: Search, filter and analyze data with a powerful query language. Boost adoption with natural language commands using Splunk AI.
  • Interactive Dashboards: Create custom KPI displays using the dashboard editor. Click on visualizations to link to other dashboards, drill down and run new searches.
  • Reporting: Understand data using statistics and create advanced reports using the existing BI tech stack. Calculate typical values in a dataset using averages and medians. Measure how each value differs from the mean and each other.
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  • Watson Discovery: Watson Discovery, IBM’s advanced AI, offers smart document understanding that lets users visually label text in documents and incorporate structured understanding. 
  • Simplified Predictive Analysis: Automated analysis techniques simplify the roles analysts must play in the data analytics process. Build advanced predictive models with the bare minimum requirements. 
  • Dashboards: Customizable dashboards let users interact with data in real time, as well as collaborate on visualizations. 
  • Speech to Text: Converts spoken words to text as well as written text to audio. 
  • Image Analysis: Analyze visual content such as video or images through machine learning capabilities. 
  • One-Click Visualization: Data discovery and analysis via visualization are accessible with single-click exploration. 
  • Natural Language Processing: Users can perform queries in plain English, and the system will carry on a natural language dialogue to facilitate intuitive searches. 
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Product Ranking

#3

among all
Business Analytics Tools

#22

among all
Business Analytics Tools

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User Sentiment Summary

Great User Sentiment 2623 reviews
Great User Sentiment 291 reviews
88%
of users recommend this product

Splunk has a 'great' User Satisfaction Rating of 88% when considering 2623 user reviews from 4 recognized software review sites.

84%
of users recommend this product

IBM Watson Analytics has a 'great' User Satisfaction Rating of 84% when considering 291 user reviews from 3 recognized software review sites.

4.3 (410)
4.1 (141)
4.6 (227)
n/a
4.4 (1526)
4.4 (89)
4.4 (460)
4.1 (61)

Synopsis of User Ratings and Reviews

Data Visualization: About 92% of users mentioning dashboards praised its rich displays and many options to create custom views.
Functionality: Around 84% of users reviewing capabilities praised its rich feature set.
Ease of Use: Almost 65% of users citing user-friendliness praised the platform for making log analytics accessible.
Deployment: About 61% of users reviewing deployment said the system was easy to set up.
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User-Friendly Interface: It has an advanced, intuitive and user-friendly interface, as noted by 61% of reviewers who mention user-interface.
Integration: Around 70% of the users referring to integration state that it enables easy integration with various technologies and data sources.
Implementation: It has a quick and straightforward implementation process, as observed by 89% of reviewers who specify implementation.
Customizable Reports: All the users specifying reports state that it provides highly customizable reporting capabilities.
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Pricing: Around 96% of users mentioning cost found it expensive.
Learning Curve: Deep learning is required to use the platform, approximately 77% of users referencing training said.
Performance: About 61% of users reviewing performance said it slowed down when handling complex queries.
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Learning Curve: It has a steep learning curve for beginners, as noted by 50% of the users referring to the learning curve.
Customer Support: Over 60% of reviewers who mention customer support specify that customer support responses often get delayed.
Slow Performance: Some of its functions and features work slowly at times, as stated by 71% of the users who observe performance.
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Splunk is a robust security and incident-monitoring platform for operations support. Event logs, alerts, security management and KPI tracking make it a robust enterprise solution. Search, storage and analysis are its strong points.We referenced online reviews for the past 18 months for this synopsis.About 92% of data workers said its incident review dashboard enables easy system monitoring. The capability to design dashboards with the option to drill down into data is an asset. Some users said they would like to have more visualizations.It garnered high praise for real-time incident monitoring. During our research, an oft-repeated sentiment was that users would not want to revert to previous tools.About 84% of knowledge workers reviewing functionality said the solution had substantial data collection and analysis capabilities. Around 65% of reviewers reported it was easy to use and had a readable log format.About 96% of the users citing pricing said it was costly but praised it for delivering on its promise and worth every penny. It can be complex to learn, and there’s a significant learning curve, according to around 77% of data workers who mentioned adoption.Slow loads and delayed responses were at the top of the minds of around 61% of users when discussing performance. According to Enlyft, mid-sized enterprises form a large chunk of the user base, and understandably so, as its steep price can deter small players.

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IBM Watson is an open and multi-cloud platform that helps users automate their AI lifecycle and create powerful models. It is easy to implement and ensures a smooth customer experience through its advanced, intuitive and user-friendly interface. It offers comprehensive integration and reporting capabilities for achieving greater insights. Many reviewers have noted that it works slowly sometimes, affecting overall performance. Also, delayed responses from its customer service team and steep learning curve for beginners can be tedious.

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