Cognos Analytics vs Klipfolio

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Our analysts compared Cognos Analytics vs Klipfolio based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

Cognos Analytics Software Tool

Product Basics

IBM Cognos Analytics is a self-service, web-based analytics platform which empowers users of all skill levels to explore data through reporting, data analytics, KPI monitoring, events and metrics. Reports give users the ability to not just visualize their insights, but also share them with colleagues.

It integrates with Watson Analytics, which leverages IBM’s artificial intelligence and natural language processing to make insights more accessible to non-technical users. It has various components which give additional functionality, flexibility and agility when processing large sets of data.
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Klipfolio is an analytics software tool that helps users wield data intelligently and confidently by building dashboards and reports that track KPIs and monitor trends. Users can glean insights from information across the organization collected in one convenient place and deploy interactive data visualizations that they can share with ease.

It is available through an annual or monthly subscription to one of four plans: Publish, Grow, Team and Team+. The number of dashboards and users allowed, as well as the data refresh rate and level of support varies depending on the pricing plan selected.
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$50/User, Monthly
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$3,000 Annually, Freemium
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Tailored to your specific needs
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Product Assistance

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24/7 Live Support
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Product Insights

  • Enhanced Decision Making: Cognos Analytics synthesizes data from various sources, providing comprehensive insights that empower users to make informed, data-driven decisions.
  • Time Efficiency: Automates the process of data collection and report generation, significantly reducing the time spent on these tasks and allowing teams to focus on analysis and strategy.
  • Customizable Dashboards: Offers the flexibility to create personalized dashboards that highlight key metrics, making it easier for users to access the information most relevant to their roles and objectives.
  • Scalability: Adapts to the growing data needs of a business, ensuring that as your company expands, Cognos Analytics can handle the increasing volume and complexity of data.
  • Data Accuracy: Minimizes human error by automating data collection and analysis, leading to more accurate insights and reducing the risk of costly mistakes.
  • Collaboration Enhancement: Facilitates better teamwork by providing a shared platform where team members can access, analyze, and discuss data insights in real-time.
  • Advanced Analytics: Utilizes AI and machine learning to uncover deep insights, predict trends, and identify patterns that might not be apparent through traditional analysis methods.
  • Comprehensive Reporting: Generates detailed reports that can be customized to suit different audiences, ensuring stakeholders receive the information they need in an understandable format.
  • Mobile Accessibility: Offers mobile support that allows users to access data and insights on the go, ensuring decision-makers are always informed, regardless of their location.
  • Regulatory Compliance: Helps ensure that data management practices comply with relevant regulations and standards, reducing the risk of legal issues and fines.
  • Cost Reduction: By streamlining data analysis processes and reducing the need for manual intervention, Cognos Analytics can lead to significant cost savings over time.
  • Improved Customer Insights: Analyzes customer data to provide a deeper understanding of customer behavior and preferences, enabling more targeted and effective marketing strategies.
  • Operational Efficiency: Identifies bottlenecks and inefficiencies in operations, allowing organizations to optimize processes for better performance and productivity.
  • Future-Proofing: Continuously updates to incorporate the latest technologies and analytics trends, ensuring that businesses remain competitive in a rapidly evolving digital landscape.
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  • Faster Decisions: Enables faster and better data-driven decision making with a dashboarding tool that shows meaningful KPIs first.
  • Ease of Use: Quickly upload and analyze data with dashboards with a simple architecture on the back-end — no coding required.
  • Simplified Data Sets: Create a range of data visualizations from a single data source, or a single visualization from a range of data sources. Pull raw data directly into the dashboard, removing complicated organization and exploration steps.
  • Integration with BI Tools: Make analytics reporting and visualization easier by integrating with traditional enterprise BI tools like Tableau, Domo, Qlik, Looker and Microsoft Power BI to enhance the data they hold.
  • Holistic BI: Get a more comprehensive view of business metrics across data sources and brand performance on social media, all collected and displayed in one place through data connectivity and data merging.
  • Data Visibility: Gain visibility into business data and understand where the business is at via real-time dashboards and reports.
  • Analytics On-the-Go: Retrieve data from the cloud-based architecture any time, anywhere with an internet connection, unlike on-premise solutions. Access the platform via a native app for both iOS and Android mobile devices as well as via web browsers.
  • Boost Collaboration: Align all stakeholders and employees with organizational goals by collaborating and sharing data with others internally and externally, whether in real time or periodically.
  • Scalability: Pay only for the required level of functionality and upgrade, downgrade or cancel the plan at any time. Add additional dashboards to any plan at a flat rate or consult the support team for a custom solution that can support hundreds to thousands of dashboards at once.
  • Free Trial: Test it firsthand through a free 14-day trial.
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  • Components: Boost the feature set of the core platform with components that enhance data modeling, visualization and analytics capabilities. 
  • Powerful Reporting: Create detailed charts, graphs, maps, voiceovers and repeat functions with the robust, professional reporting suite. Simplify reporting for non-technical users with express mode. 
  • Web-based Interface: Access the platform on any hardware via the web.
  • Natural Language-powered AI: Interrogate data and receive natural, consistent responses with a built-in AI, powered by NLP. 
  • Automated Modeling: Verify and combine data via automated modeling, and assess relationships between separate data points. 
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  • Data Connectivity: Retrieve data from thousands of different data sources with hundreds of built-in data connectors that include many of the most commonly sought-after data points. Connect to even more types of data with custom queries made through open web services. Or, pull data from SQL databases by uploading files the old-fashioned way and establishing FTP server connections.
  • Insight into Social Media: Blend social media data with other proprietary business data to interpret and present brand performance on social platforms such as LinkedIn, Twitter, Facebook and more.
  • Automated Data Retrieval: Automate data retrieval for visualizations from a range of data sources that automatically update on detecting a change in users’ data. Refreshes every 30 minutes by default, but can refresh at a faster rate on certain subscription plans.
  • Data Merging: Mash up information from disparate data sources to create insights that track desired KPIs with a more holistic view of business performance.
  • Data History With PowerMetrics: Leverage PowerMetrics to track and store multi-dimensional data points for metrics and provide continuous insights into current and historical information even for data services that don’t offer history, i.e. social media feeds. Explore historical trends by comparing time periods.
  • Data Visualizations: Maximize a dashboard’s visual impact by choosing from 15 different types of customizable visualizations.
  • Self-Service Interactivity: Deep-dive into dashboards by filtering and segmenting data by specific dimensions or adjusting date ranges. Gain context from insights with automatic trend lines and applied actions like grouping, filtering, aggregating and sorting.
  • Pre-built and Customizable Dashboards: Easily create dashboards by choosing a pre-built dashboard from a range of template options or create an entirely customized one.
  • Targets and Indicators: Keep track when metrics fall below or reach conditional pre-set thresholds with notifications and indicators that alert of both trends and potential issues or successes.
  • Sharing: Share access to dashboards and visualizations with a single click and download them as images or PDFs for sharing across social media or messaging apps. Set up scheduled reports to be distributed to a specific list of members on a regular basis. Embed dashboards into websites or other applications, display on TVs, or make them public for easy visibility with custom generated URLs.
  • Search Function: Search for data points, visualizations or dashboards using natural query language (NQL) search function, similar to how one would search using Google or other search engines.
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Product Ranking

#12

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#19

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Analyst Rating Summary

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Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Cognos Analytics
Klipfolio
+ Add Product + Add Product
Advanced Analytics Augmented Analytics Data Management Data Pre-processing Data Transformation Data Visualization Embedded Analytics Capabilities Geospatial Visualizations And Analysis Mobile Capabilities Platform Capabilities Reporting 87 59 96 85 90 100 84 58 77 91 100 0 25 50 75 100
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User Sentiment Summary

Great User Sentiment 1251 reviews
Excellent User Sentiment 578 reviews
81%
of users recommend this product

Cognos Analytics has a 'great' User Satisfaction Rating of 81% when considering 1251 user reviews from 4 recognized software review sites.

93%
of users recommend this product

Klipfolio has a 'excellent' User Satisfaction Rating of 93% when considering 578 user reviews from 5 recognized software review sites.

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4.7 (28)
3.9 (306)
4.6 (165)
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Awards

we're gathering data

Klipfolio stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Data Analysis and Visualization: All users who mention data analysis and presentation unanimously agree that this solution covers the full spectrum of BI analytics capabilities.
Data management: All users who mention data preparation praise its data integrations and effective metadata management, which ensure data consistency and accuracy across multiple reporting systems.
Functionality: Of users who mentioned this platform’s features, around 90% were satisfied with regular updates and enhancements which allow them to create faster, more responsive dashboards.
Reporting: Around 89% of users who mention reporting are satisfied, appreciating its ad-hoc reporting and report-sharing capabilities.
Setup: Excellent vendor support coupled with the ease of establishing data connectivity with data sources make installation of this solution a breeze, as approximately 87% of users have mentioned.
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Data Management: Approximately 94% of users who mentioned data preparation said that the platform helps create focused data models to power insightful and dynamic project dashboards.
Data Source Connectivity: Around 81% of users who mentioned its integration capabilities said that the tailored integration options of the platform are complemented by easy-to-use APIs and SQL queries to pull data from disparate data sources.
Functionality: Approximately 79% of users who reviewed its functionality said that the platform has a multitude of features for self-service data analysis to efficiently acquire valuable business insights.
Service and Support: Around 96% of users who reviewed support services said that they were very responsive and helpful, with fast turnaround times.
Cost: The free trial period is a big plus, and the solution gives value for money, approximately 81% of users who reviewed the tool’s cost said.
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Cost: Around 87% of users who mention cost feel that its licensing model is expensive when compared to other BI solutions.
Training: Approximately 45% of users who reviewed training say that the learning curve can be quite steep and though self-service training is available, they would prefer a formal learning program.
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Speed: All users who reviewed its speed say that the platform is slow to load, with noticeable latency in data refresh.
Steep Learning Curve: Approximately 78% of users who reviewed training say that there is a steep learning curve to the platform, especially for formulas and functions.
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IBM Cognos Analytics is an excellent BI tool and rates very highly with users on all major counts. Users are unanimous in their praise of its data management and data analysis capabilities to provide a single source of truth. Having ventured into AI-powered tools with the 11.1.3 version in 2018, IBM is making bold strides to incorporate augmented intelligence into the platform. IBM has astutely combined this solution with the capabilities of one of its other offerings, Watson Analytics, for natural language processing - a game-changer for empowering non-technical users to create a vast range of dashboards. With AI-enabled exploration, users can review key drivers of metrics and identify gaps in data, though some users feel that more tools are needed for content store exploration through its relational database. It also rates excellently with users for its data integration and ad-hoc reporting capabilities, efficient metadata management and extensive data modeling features. Several strong features of this platform, as noted by reviewers, include Jupyter notebooks, regular updates to the platform and enhancements to data modules, though when it comes to integrating with Online Analytical Processing (OLAP) data sources and IBM Planning Analytics in particular, it comes up short. Version 11 of the platform comes with over-the-top installs for upgrades, which reduces time to set up; though some users feel that integrations built with the current SDK solution can be tedious to implement and maintain. Being part of the IBM software suite, it connects seamlessly to other IBM products under the same umbrella. However, integration with MS-Sharepoint is not supported; this can be managed with workarounds, but only for on-premise setups, not cloud-based deployments. The platform has a rich reporting repertoire with report burst capabilities, pivots and Cognos Event Studio for event-driven reports. However, many users feel that Report Studio should provide the write back capability, which is crucial for business. As for the cost, a majority of users feel that its licensing models are restrictive, especially when compared to other BI solutions; though the vendor seems to address pricing and ease of use with version 11.1.3. In summary, Cognos Analytics is among the best BI solutions in the market today and IBM, with its ear to the ground, is delivering enhanced data analysis and reporting capabilities at scale.

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Klipfolio is a business intelligence tool that empowers users to visualize, analyze and share business data to track product trends. With powerful data querying capabilities via SQL and APIs, the solution integrates well with a multitude of applications. Users leverage its rich visualization libraries and strong data modeling capabilities to create impactful data dashboards, though some users said that the platform was sometimes buggy and had a limited scope in managing complex KPIs. With its vast range of features, users create and share reports on data that matters via URLs, PDFs, scheduled emails and snapshots to power decision-making processes. Approximately 96% of users who mentioned the platform’s support services said that the team was helpful and responsive. Most of the users who mentioned pricing said that the solution was affordable for organizations of all sizes and provided value for money. The solution does have some limitations though. All users who reviewed it for speed said that the platform slowed down, especially when applying filters, large file uploads and data refresh. Of users who reviewed its data integration capabilities, some said that the data source limit of 10 MB that comes with certain pricing plans can be limiting, especially when working with larger Excel and CSV files. Of users who mentioned cost, a few said that the additional fee for the periodic data refresh feature was a burden, though the introductory free trial offer could be quite attractive for new users. In summary, Klipfolio is a web and cloud-based BI solution that offers a range of data integration, KPI monitoring and dashboarding capabilities to empower data-driven decision-making across organizations.

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