Looker vs ibi

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Our analysts compared Looker vs ibi based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

Looker Software Tool
ibi Software Tool

Product Basics

Looker is a web-based analytics solution that offers businesses the ability to explore, discover, visualize and share data insights. Enterprises can view data sources and drill down into data to better understand their business and metrics.

Using a simple proprietary modeling language, this system helps define data relationships while bypassing SQL. It facilitates data literacy and accessibility, irrespective of technical skill levels. It was acquired by Google on June 6, 2019, for $2.9 billion.
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Ibi by Information Builders offers cloud-based data and analytics platforms that empower users to turn their information into insights through robust visualization, reporting and data management. WebFOCUS is its primary offering. Flexible, configurable and scalable, it integrates data from many sources, simplifies data workflows and enables fast, easy organization and analysis of data. It allows users to make more confident data-driven decisions that drive business results.

As of 2020, the vendor has announced that it will be acquired by TIBCO.
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$2,900 Monthly
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$1,500/User, Annually
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Tailored to your specific needs
Small 
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Windows
Mac
Linux
Android
Chromebook
Windows
Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Real-Time Data: Keep up to date on the most recent numbers through real-time updates to dashboards and other visualizations.
  • Local Database: Uses an organization’s proprietary database to collect data — no need to rely on parallel data pipelines or data extracts.
  • Self-Service BI: Explore data through the self-serve function and then refine the automatically generated visualizations. Create custom dashboards to reflect specific KPIs based on the business’ specific needs.
  • Virtual Schema: Create live connections to over 35 SQL databases through a code-based virtual query-time schema. Keeps data visualizations secure and up-to-date.
  • Embedded Analytics: Embeddable through SSO, it can deploy into third-party solutions like a CRM or ERP as an embedded iframe or through Javascript. Empowers other software solutions with BI capabilities including reliable data, self-service analytics, actionable insights and intuitive dashboards.
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  • Improve Data Literacy: Make data accessible to all, turning everyone into a decision-maker with a holistic overview of data. View the business as a whole through a comprehensive analytics dashboard, or drill down deeper to examine key components and drivers.
  • Highly Adaptable: Built for businesses of any size, it adapts to a broad range of skill levels, needs and expectations with ease. Choose from various plug-and-play options, which include industry-specific solutions.
  • Innovative Insights: Operationalize artificial intelligence, machine learning, natural language processing and advanced analytics to uncover significant discoveries hidden in enterprise data.
  • Embeddable: Enable teams or customers to efficiently make use of data through analytics embedded directly into their existing applications. 
  • Cloud-Based: Scale flexibly and stay current with updates through an all-in-one secure platform for the cloud.
  • Open Framework: Seamlessly connect to any database, data ecosystem or enterprise data source through the tool’s open, ubiquitous framework.
  • Free Trial: Try the cloud analytics platform for free for 14 days.
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  • Automated Modeling: Connects to relational databases and automatically generates models from the database schema.
  • Intuitive Visualizations: Generates visualizations in real time directly from the specified data source. Choose from an expansive library of visualization options like bar graphs, pie charts, Sankey diagrams, spider web charts, sunburst graphs, chord diagrams, heatmaps, funnels, treemaps and many more.
  • Time Zone Handling: Incorporates data seamlessly into the visualization, regardless of what time zone it is coming from.
  • LookML Data Modeling Language: Create scalable, reusable data models through the proprietary SQL-based data modeling language LookML.
  • Pre-Built Analytics Code: Use its Blocks feature as a starting point for building data analytics models with customizable code blocks. Includes optimized SQL patterns, custom visualization options, pre-built data models and more.
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  • Data Preparation: Connect to, join, blend and cleanse data through streamlined, automated processes. Improve data through quality indicators, data enrichment, built-in cleansing tools and more.
  • Data Integration: Integrate information from all kinds of data sources — real-time, batch, streaming, big data, social media, mainframes and more. Retrieve structured and unstructured data from multiple sources, including databases, cloud and on-premises applications, files and spreadsheets.
  • Data Management: Easily manage information with out-of-the-box components that give a more complete, holistic perspective of an organization’s data.
  • Data Governance: Instill an organization-wide trust in data that leads to better understanding overall. Establish references and standardize processes with centralized data collaboration, data lineage support and a formalized glossary of accepted terms.
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Product Ranking

#4

among all
Business Intelligence Tools

#26

among all
Business Intelligence Tools

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User Sentiment Summary

Great User Sentiment 1836 reviews
Great User Sentiment 420 reviews
88%
of users recommend this product

Looker has a 'great' User Satisfaction Rating of 88% when considering 1836 user reviews from 5 recognized software review sites.

87%
of users recommend this product

ibi has a 'great' User Satisfaction Rating of 87% when considering 420 user reviews from 4 recognized software review sites.

5.0 (20)
n/a
4.4 (1070)
4.4 (156)
4.6 (141)
4.5 (170)
4.4 (371)
4.3 (63)
4.1 (234)
3.2 (31)

Synopsis of User Ratings and Reviews

Reporting: Looker features strong reporting features that offer a degree of granularity and scheduling that 100% of users who mention reporting evaluate as a strong benefit.
Support: Of the users who say they’ve contacted customer support, 95% say the team’s quick and informative responses are a plus.
Data Accessibility: All users who mention accessibility to data say Looker does this well, distributing insights to employees across departments and teams with ease, with 100% of users mentioning this feature believing it is a benefit.
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Support: All of the users who mentioned the vendor’s support praised their responsive, helpful support team and dedication to customer success.
Reporting: Around 96% of users who mentioned reporting said that this tool works well for report creation and scheduled distribution.
Data Visualization: About 90% of users who reviewed the tool for data visualization said that it excels in dashboard and chart creation.
Functionality: This is a robust, feature-rich tool with a great degree of flexibility and frequent updates, according to around 76% of users who reviewed the tool’s functionality.
Ease of Use: According to about 63% of users who reviewed the platform’s ease of use, its intuitive drop-and-drop interface simplifies data analysis and visualization.
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Learning Curve: About 74% of users who touch on the platform’s ease of use say that the confusing documentation, lack of training opportunities and difficulty of using programming language make Looker a tough tool to pick up as a beginner.
Setup: Of the users who mention implementation, 81% say that setting up the platform is difficult, with integrations not being as plug-and-play as competitors and assistance from IT necessary to the setup process.
Speed: Approximately 87% of users who comment on the platform’s speed say that it is slow to render certain queries and often takes a while to load.
Functionality: About 78% of users who talk about Looker’s features say that they are left wanting many functions and find the ones that it does have limited in customization or too complex to use easily.
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User Interface: Of the users who mentioned this solution’s UI, approximately 87% said that it looks outdated, especially compared to those of competitors.
Cost: About 83% of users who reviewed it for price said that this solution is expensive, especially when considering add-on modules.
Performance: All of the users who reviewed the platform’s performance and speed mentioned bugs, lag and crashes, among other issues.
Learning Curve: It takes some time to learn this platform, according to about 60% of users who reviewed its learning curve.
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Looker is a forerunner in the business intelligence field for a reason; it generates reports that include easy sharing via link, automatic scheduling and a level of granular detail that allows for deeper analysis below the surface. It excels in its filter and drill-down features and creates unique URLs when users make changes to data, leading to enhanced sharing. However, one of its biggest strengths could also be considered one of its biggest weaknesses: its proprietary programming language, LookML which is used to construct SQL queries in the platform. While a flexible and powerful data querying language, of course, LookML isn’t the most accessible to non-technical users, which means that Looker requires an IT or data team to access its full capabilities and has a steep learning curve. Users also note that its data visualizations, while simple and easy to understand, are quite basic and lacking in customization options, particularly in comparison to competitors. Some users say that it may be more appropriate for internal reporting than presentation to shareholders and end-users because of its bare-bones visualization options. However, Looker truly shines when used by enterprises, with its scalability and data accessibility making it a stellar solution that can align departments and provide thousands of users access to data insights. Its price point reflects this, with its pricing being prohibitive to startups as about 88% of users who comment on its cost remark. Overall, Looker is a solid pick for larger businesses that have a team of power users who can maximize its functionality and set it up to deliver to employees across an entire organization.

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Information Builders Inc. (ibi) offers a feature-rich business intelligence data and analytics platform that unlocks actionable insights and the power of decision-making for users throughout an organization. Rated highly for ease of use by most reviewers, it empowers self-service data discovery with a user-friendly UI that enables drag-and-drop data analysis and visualization; some users noted that this UI looks outdated, especially compared to those of competitors. The platform offers a wide range of prebuilt data visualizations that users can further customize if necessary. This platform excels at creating and designing reports, then distributing them either at-will or through the automated scheduling tool, as noted by a majority of users who reviewed reporting. Most notably, the platform has an outstanding support team — all of the users who reviewed its support expressed satisfaction with their proactive, responsive assistance, citing the vendor’s dedication to the success of their customers as notably apparent. Customers can tailor the platform to their needs, as its flexibility allows for customized solutions. Frequent updates add value over time, though some users remarked that these sometimes break features from older versions. Other performance issues noted in reviews include lags when performing complex queries, infrequent crashes, slow load times and issues when accessing the platform from specific devices or browsers. While easy to pick up and use, especially for the end-user, some reviewers said that there is a learning curve to master the many features of this tool — a few users noted that this learning curve lasted a few months for some team members in their organizations. Overall, ibi data and analytics is a worthy pick for self-service data visualization and reporting, especially in the hands of an organization willing to invest the resources and time to make it shine.

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