Looker vs Orbit Analytics

Looker is a forerunner in the business intelligence field for a reason; it generates reports that include easy sharing via link, automatic scheduling and a level of granular detail that allows for deeper analysis below the surface. It excels in its filter and drill-down features and creates unique URLs when users make changes to data, leading to enhanced sharing. However, one of its biggest strengths could also be considered one of its biggest weaknesses: its proprietary programming language, LookML which is used to construct SQL queries in the platform. While a flexible and powerful data querying language, of course, LookML isn’t the most accessible to non-technical users, which means that Looker requires an IT or data team to access its full capabilities and has a steep learning curve. Users also note that its data visualizations, while simple and easy to understand, are quite basic and lacking in customization options, particularly in comparison to competitors. Some users say that it may be more appropriate for internal reporting than presentation to shareholders and end-users because of its bare-bones visualization options. However, Looker truly shines when used by enterprises, with its scalability and data accessibility making it a stellar solution that can align departments and provide thousands of users access to data insights. Its price point reflects this, with its pricing being prohibitive to startups as about 88% of users who comment on its cost remark. Overall, Looker is a solid pick for larger businesses that have a team of power users who can maximize its functionality and set it up to deliver to employees across an entire organization.

Is Orbit Analytics the business intelligence software that will make your insights truly out of this world? Users praise Orbit Analytics for its user-friendly interface, making it easy for even non-techy folks to grasp. They also dig its robust reporting features, which help them whip up insightful reports that actually make sense. One user raved about how Orbit Analytics helped them wrangle a massive dataset into a clear and concise report that impressed higher-ups. However, some users find its predictive analytics capabilities a bit lacking compared to competitors like Tableau or Power BI. They wish it had more advanced forecasting tools to get a better handle on future trends. Overall, Orbit Analytics seems like a good fit for businesses who need a straightforward, user-friendly platform to analyze their data and create reports. If you're looking for cutting-edge predictive analytics, you might want to explore other options.