MicroStrategy vs i2 Analyst's Notebook

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Our analysts compared MicroStrategy vs i2 Analyst's Notebook based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

Product Basics

MicroStrategy is a data visualization and reporting platform that deploys on-premise and on the web. The cloud version runs on AWS or Microsoft Azure. MicroStrategy Library is the web edition, while Workstation is the desktop version.

It reigns supreme as the top analytics tool in our product directory and provides 91% of the required features out of the box. Regarding source data integration, it leaves very little to chance, winning our best-in-class award for connectivity. With over 200 connectors, there’s a high chance it’ll satisfy your data needs.

If not, you can build one using a software development kit. SDKs are also the force behind REST and embedding APIs, HyperIntelligence and data visualization. Plus, the semantic layer enables automating data prep and analysis and generating visualizations on cue.

Dossiers in MicroStrategy are like books; they have chapters further divided into pages, and each page has one or more visualizations. Every view is free-form — you can move charts around and organize them as you like. With write-back capability, you can update underlying databases from visualizations.

The vendor launched its unified cloud AI analytics platform, MicroStrategy One, with GPT-4o in September 2024. It’s twice as fast, digging into the selected data to produce dashboard summaries and answer user queries in seconds. Update 12 has auditing capabilities and shows details of active licenses, including their compliance status.

Its heart and soul is an Intelligence Server that manages metadata and processes queries. A mobile app is available. There’s a 30-day trial, but access to group permissions, KPIs and subscriptions requires a paid upgrade.

User reviews mentioned that the solution was effective, but the ecosystem and pricing were complex.

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i2 Analyst's Notebook is a sophisticated software tool designed to facilitate advanced data analysis and visualization, particularly in the realm of Business Intelligence. It excels in transforming complex data sets into comprehensible visual representations, such as link charts and timelines, which aid in identifying patterns, relationships, and trends. This software is particularly well-suited for analysts in law enforcement, military, and financial sectors due to its robust capabilities in handling large volumes of data and uncovering hidden connections.

Key benefits include enhanced decision-making through clear visual insights, improved efficiency in data analysis, and the ability to integrate data from multiple sources. Popular features encompass advanced search functions, customizable visualization options, and powerful analytical tools. Users often highlight its intuitive interface and the depth of analysis it provides as standout aspects.

In comparison to similar products, i2 Analyst's Notebook is frequently praised for its comprehensive feature set and reliability. Pricing typically varies based on the number of licenses and specific organizational needs, with options for annual subscriptions or perpetual licenses, making it adaptable to different budgetary requirements.

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Product Insights

Our analysts ranked it best-in-class for the following attributes.
  • Visualize Metrics: Various chart types, templates and customization are standard fare in modern data tools, and MicroStrategy is no different. What’s notable is seamless map integration while staying performant. It gets our best-in-class award and a 100 score for versatility in visualization.
  • Share Insights: Conditional formatting, templates, custom reports, scheduling and bookmarks—MicroStrategy ticks all the boxes, and we give it a 100 and the top product award for reporting. It supports report versioning, leaving Qlik and Oracle Analytics behind in this regard.
  • Secure Data: The vendor provides the entire gamut of security features—role-based views, audit logs, row and column-level security, encryption, MFA, and SSO — making it the best-in-class tool in its category. We give it a 100 score, at par with Qlik, Oracle and Domo.
  • Stay Connected 24/7: It also gets top honors and a 100 score for mobile data access, beating leading products like Tableau and Oracle. With MicroStrategy technology, anyone can deploy mobile apps with custom workflows, branding and multifactor security authentication. Barcode scanning is available for retail businesses and app vendors.
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  • Enhanced Data Visualization: Transforms complex data sets into intuitive visual formats, making it easier to identify patterns and relationships.
  • Improved Decision Making: Provides actionable insights through advanced analytics, aiding in more informed and timely business decisions.
  • Streamlined Investigations: Facilitates quicker and more efficient investigations by consolidating disparate data sources into a single, cohesive view.
  • Increased Collaboration: Enables teams to share and collaborate on data and findings in real-time, fostering a more integrated approach to problem-solving.
  • Enhanced Security: Offers robust security features to protect sensitive information, ensuring that data integrity and confidentiality are maintained.
  • Customizable Workflows: Allows users to tailor workflows to their specific needs, enhancing productivity and operational efficiency.
  • Scalability: Supports large volumes of data and can scale with the growth of your organization, ensuring long-term usability.
  • Reduced Operational Costs: By automating routine tasks and improving data accuracy, it helps in reducing the overall operational expenses.
  • Regulatory Compliance: Assists in meeting regulatory requirements by providing comprehensive audit trails and documentation capabilities.
  • Time Savings: Speeds up data analysis and reporting processes, allowing teams to focus on strategic initiatives rather than manual data handling.
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  • HyperIntelligence: Learn about departments or employees by hovering over their names. To get ready information, add the HyperIntelligence extension to your Chrome instance and configure it to your MicroStrategy environment.
  • Auto Express: Shift the heavy lifting to AI bots — have them analyze your dashboards and suggest deep-dive questions, many of which you might not have thought of. Pull data from Amazon Redshift, Azure SQL Database, Databricks, Google BigQuery and Snowflake, among others.
  • Action Triggers: Update data in Salesforce CRM, trigger email campaigns in Marketo, or approve expenses in Workday from a MicroStrategy dashboard. Triggering workflows from dashboards is available in MicroStrategy One and Auto Express.
  • Intelligent Cubes Technology: Drive targeted marketing campaigns by digging deep into buyer demographics, purchase histories and engagement levels. Create an Intelligent Cube to store data in memory and reuse it for as many reports as desired.
  • Metadata Management: Organize data using a handy index that points to where everything is. It also gives contextual names to datasets so everyone uses the same terminology. Metadata management establishes data lineage by narrating its entire journey — where it started, how it was changed and which tasks use it now.
  • Role-Based Displays: Remember skimming through your course book a day before an important test? You read the important parts while you skipped the rest. If that’s what you feel when decisions are at stake, role-based views are what you need. CEOs can choose high-level overviews, while middle management might want detailed reports.
  • Free-form Subscriptions: This is a new feature that allows users to view updates as PDF or Excel files without signing in to MicroStrategy. It’s a great functionality for those who are away from their desks and for their teams in the field.
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  • Data Visualization: Transforms complex data sets into intuitive visual charts and graphs, making it easier to identify patterns and relationships.
  • Link Analysis: Allows users to map and analyze connections between entities such as people, organizations, and events, facilitating deeper insights.
  • Temporal Analysis: Provides tools to create timelines and sequence events, helping to understand the chronological order and causality.
  • Geospatial Analysis: Integrates with mapping tools to visualize data geographically, aiding in the identification of location-based trends and patterns.
  • Data Integration: Supports the import of data from various sources including databases, spreadsheets, and other software, ensuring comprehensive analysis.
  • Search and Query: Offers advanced search capabilities to filter and query data efficiently, enabling users to find specific information quickly.
  • Social Network Analysis: Analyzes social networks to uncover hidden relationships and key influencers within a network.
  • Customizable Workspaces: Allows users to tailor their analysis environment to their specific needs, enhancing productivity and focus.
  • Reporting and Presentation: Generates detailed reports and presentations directly from the analysis, facilitating clear communication of findings.
  • Collaboration Tools: Enables multiple users to work on the same project simultaneously, promoting teamwork and information sharing.
  • Pattern Analysis: Identifies recurring patterns within data sets, which can be crucial for predictive analysis and decision-making.
  • Data Cleansing: Includes tools to clean and standardize data, ensuring accuracy and consistency in analysis.
  • Entity Extraction: Automatically extracts entities from unstructured data, such as text documents, to streamline the analysis process.
  • Integration with Other Tools: Seamlessly integrates with other IBM i2 products and third-party applications, enhancing its functionality and versatility.
  • Security Features: Implements robust security measures to protect sensitive data and ensure compliance with regulatory standards.
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Product Ranking

#15

among all
Business Intelligence Tools

#270

among all
Business Intelligence Tools

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Analyst Rating Summary

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Analyst Ratings for Functional Requirements Customize This Data Customize This Data

MicroStrategy
i2 Analyst's Notebook
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Advanced Analytics Augmented Analytics Data Management Data Pre-processing Data Transformation Data Visualization Embedded Analytics Capabilities Geospatial Visualizations And Analysis Mobile Capabilities Platform Capabilities Reporting 94 66 100 100 97 100 100 100 100 96 100 0 25 50 75 100
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User Sentiment Summary

Great User Sentiment 973 reviews
Excellent User Sentiment 2 reviews
84%
of users recommend this product

MicroStrategy has a 'great' User Satisfaction Rating of 84% when considering 973 user reviews from 5 recognized software review sites.

100%
of users recommend this product

i2 Analyst's Notebook has a 'excellent' User Satisfaction Rating of 100% when considering 2 user reviews from 1 recognized software review sites.

4.9 (24)
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4.2 (544)
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Awards

SelectHub research analysts have evaluated MicroStrategy and concluded it deserves the award for the Best Overall Business Intelligence Tools available today and earns best-in-class honors for Data Pre-processing, Embedded Analytics Capabilities, Geospatial Visualizations and Analysis and Mobile Capabilities.

Analysts' Pick Award
Data Pre-processing Award
Embedded Analytics Capabilities Award
Geospatial Visualizations and Analysis Award
Mobile Capabilities Award

i2 Analyst's Notebook stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Data Visualization: Users were satisfied with its powerful dashboards and personalization options for self-service analytics.
Functionality: Reviewers praised the platform for delivering on capabilities and scaling with their data needs.
Ease of Use: User reviews appreciated its reusable objects and semantic layer for automating data wrangling and visualization workflows.
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Visualizations: Users appreciate the ability to create clear and informative visualizations, such as link analysis diagrams, to quickly identify patterns and relationships in data. This helps them understand complex data sets and communicate insights effectively to stakeholders.
Data Integration: The software's ability to integrate data from various sources, including databases, spreadsheets, and text files, is a major advantage. This allows users to analyze data from different systems in a single platform, providing a comprehensive view of their business operations.
User-Friendly Interface: Users find the interface intuitive and easy to use, even for those with limited technical expertise. This makes it accessible to a wider range of users within an organization, enabling more people to contribute to data analysis and decision-making.
Security Features: The software's robust security features, including access control and data encryption, are essential for organizations handling sensitive data. This ensures that data is protected from unauthorized access and misuse.
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Cost: A majority of the users found the platform to be expensive.
Adoption: Most reviews said the platform had a steep learning curve.
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Steep Learning Curve: New users often find the interface and functionality overwhelming, requiring significant time and effort to master. This can be especially challenging for analysts who are new to data visualization and analysis tools.
Limited Data Connectivity: Connecting to various data sources can be cumbersome, especially for less common or specialized data formats. This can hinder the ability to integrate data from different systems and create a comprehensive view.
Performance Issues: Large datasets can lead to slow performance and lag, making it difficult to analyze data efficiently. This can be frustrating for analysts who need to work with large volumes of information.
Lack of Advanced Analytics: While Analyst's Notebook offers basic analysis capabilities, it lacks advanced features like predictive modeling or machine learning. This can limit its usefulness for organizations seeking to gain deeper insights from their data.
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MicroStrategy is a patchwork quilt of products on the web, desktop and mobile. There’s MicroStrategy Library where you can access published content and Auto Express for dashboarding and bot creation. Anyone with basic data skills can feed information to a bot and gain insights in seconds.You don’t need a credit card to sign up for the free trial, but you won’t be able to publish content to the server without a paid upgrade. As for choosing which edition to use, there’s the web and the desktop instance. Which one will suit you? Maybe both?MicroStrategy Workstation is for developers and data analysts and is more robust for manipulating data. It provides administrative control, even when offline, and helps prototype content before it goes live. Combining multiple visualizations on a single page provided me with more context for the same data.On the other hand, the Workstation version lacks the same level of natural language processing as the web version.MicroStrategy Web is for delivering content to your clients. Being online, it’s open to seamless upgrades and customization, and identity management and collaboration are built in. If you have a small organization, the web version might suffice, but you might want to consider going for both if you deal with large data volumes.Metadata mapping was immensely useful to me when designing a bot using MicroStrategy Auto Express. All I needed to do was feed it the data, and it generated a slew of questions I might want to ask.With a semantic layer, Microstrategy is among the BI tools that work best with large data warehouses. If you’ve just started in business or haven’t got large data volumes yet, you might want to consider a simpler tool.An oft-repeated sentiment in user reviews was that this motley crew of products — web, desktop and mobile — didn’t always sync. The vendor positions MicroStrategy One as a unified solution that’ll, hopefully, eliminate these annoyances.On the flip side, quite a few users said it could be clunky for inexperienced users. Also, some reviewers said it slowed on occasion. Most people said the solution was expensive and found its learning curve quite steep.In summary, MicroStrategy is worth considering, especially if you’re a medium or large-sized company looking for a web reporting tool with a user-friendly interface.

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User reviews suggest that i2 Analyst's Notebook is a powerful tool for analyzing complex data, but it's not without its flaws. Users praise its ability to visualize data and identify patterns, which is crucial for understanding complex investigations. For example, one user highlighted how the software helped them uncover connections between seemingly unrelated events, leading to a successful prosecution. However, some users complain about the software's steep learning curve and clunky interface, which can be frustrating for new users. One user likened the experience to trying to navigate a maze with a blindfold on. Despite these drawbacks, i2 Analyst's Notebook remains a popular choice for law enforcement and intelligence agencies due to its robust features and ability to handle large datasets. The software's strength lies in its ability to connect the dots, making it ideal for investigations involving complex networks of individuals and organizations. For example, it can be used to track the movement of money, identify potential threats, and analyze social media data. However, the software's complexity can be a barrier for users who are not familiar with data analysis techniques. It's not a tool for casual users; it requires a dedicated team of analysts with the skills and training to use it effectively. Overall, i2 Analyst's Notebook is a powerful tool for organizations that need to analyze large amounts of data and identify patterns. However, it's not for everyone. If you're looking for a user-friendly tool with a gentle learning curve, this might not be the right choice. But if you're serious about uncovering hidden connections and gaining actionable insights, i2 Analyst's Notebook is worth considering.

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