Our analysts compared MicroStrategy vs NVivo based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.
Analyst Rating
User Sentiment
MicroStrategy is a data visualization and reporting platform that deploys on-premise and on the web. The cloud version runs on AWS or Microsoft Azure. MicroStrategy Library is the web edition, while Workstation is the desktop version.
It reigns supreme as the top analytics tool in our product directory and provides 91% of the required features out of the box. Regarding source data integration, it leaves very little to chance, winning our best-in-class award for connectivity. With over 200 connectors, there’s a high chance it’ll satisfy your data needs.
If not, you can build one using a software development kit. SDKs are also the force behind REST and embedding APIs, HyperIntelligence and data visualization. Plus, the semantic layer enables automating data prep and analysis and generating visualizations on cue.
Dossiers in MicroStrategy are like books; they have chapters further divided into pages, and each page has one or more visualizations. Every view is free-form — you can move charts around and organize them as you like. With write-back capability, you can update underlying databases from visualizations.
The vendor launched its unified cloud AI analytics platform, MicroStrategy One, with GPT-4o in September 2024. It’s twice as fast, digging into the selected data to produce dashboard summaries and answer user queries in seconds. Update 12 has auditing capabilities and shows details of active licenses, including their compliance status.
Its heart and soul is an Intelligence Server that manages metadata and processes queries. A mobile app is available. There’s a 30-day trial, but access to group permissions, KPIs and subscriptions requires a paid upgrade.
User reviews mentioned that the solution was effective, but the ecosystem and pricing were complex.
NVivo is a qualitative data analysis solution for academic and industrial research. It lets users code and visualize their findings from interviews, surveys, text documents and demographic information. It’s helpful in social sciences, education and healthcare.
It has a friendly interface, powerful searches and advanced graphics. Once set up, the system can perform automatic sentiment analysis. Users can record the coding schemes and use them across the data. Documenting the steps enables future researchers to validate the research.
The vendor offers exclusive modules for collaboration and transcription. Its Collaboration Cloud lets many people work on the same project.
among all Business Intelligence Tools
MicroStrategy has a 'great' User Satisfaction Rating of 84% when considering 973 user reviews from 5 recognized software review sites.
NVivo has a 'great' User Satisfaction Rating of 82% when considering 179 user reviews from 2 recognized software review sites.
SelectHub research analysts have evaluated MicroStrategy and concluded it deserves the award for the Best Overall Business Intelligence Tools available today and earns best-in-class honors for Data Pre-processing, Embedded Analytics Capabilities, Geospatial Visualizations and Analysis and Mobile Capabilities.
MicroStrategy is a patchwork quilt of products on the web, desktop and mobile. There’s MicroStrategy Library where you can access published content and Auto Express for dashboarding and bot creation. Anyone with basic data skills can feed information to a bot and gain insights in seconds.You don’t need a credit card to sign up for the free trial, but you won’t be able to publish content to the server without a paid upgrade. As for choosing which edition to use, there’s the web and the desktop instance. Which one will suit you? Maybe both?MicroStrategy Workstation is for developers and data analysts and is more robust for manipulating data. It provides administrative control, even when offline, and helps prototype content before it goes live. Combining multiple visualizations on a single page provided me with more context for the same data.On the other hand, the Workstation version lacks the same level of natural language processing as the web version.MicroStrategy Web is for delivering content to your clients. Being online, it’s open to seamless upgrades and customization, and identity management and collaboration are built in. If you have a small organization, the web version might suffice, but you might want to consider going for both if you deal with large data volumes.Metadata mapping was immensely useful to me when designing a bot using MicroStrategy Auto Express. All I needed to do was feed it the data, and it generated a slew of questions I might want to ask.With a semantic layer, Microstrategy is among the BI tools that work best with large data warehouses. If you’ve just started in business or haven’t got large data volumes yet, you might want to consider a simpler tool.An oft-repeated sentiment in user reviews was that this motley crew of products — web, desktop and mobile — didn’t always sync. The vendor positions MicroStrategy One as a unified solution that’ll, hopefully, eliminate these annoyances.On the flip side, quite a few users said it could be clunky for inexperienced users. Also, some reviewers said it slowed on occasion. Most people said the solution was expensive and found its learning curve quite steep.In summary, MicroStrategy is worth considering, especially if you’re a medium or large-sized company looking for a web reporting tool with a user-friendly interface.
NVivo is qualitative data analysis software that received positive reviews from users. They appreciate its user-friendly interface, powerful features and ability to handle large datasets.However, some users complained about lax customer support and the occasional bug.NVivo is popular but not as robust as some of the other options. It’s also expensive. However, many users believe that the extra cost is worth it for the additional features and functionality. It has robust coding features to analyze large amounts of data quickly.Overall, NVivo is a user-friendly qualitative data analysis software that can be expensive and complex for individual users but is a handy assistant for teams.
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