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QuickSight vs InsightSquared

Last Updated: November 18th, 2024

Our analysts compared QuickSight vs InsightSquared based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

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Product Basics

Amazon QuickSight is a business intelligence tool that enables organizations to visualize and analyze data, derive insights, and make informed decisions. It empowers users with interactive dashboards, data exploration capabilities, and machine learning-driven insights, making it an ideal solution for businesses seeking to leverage data for better outcomes.

The benefits of Amazon QuickSight include its ease of use, fast performance, and scalability to handle large datasets. Its popular features include natural language querying, automated insights generation, and integration with other AWS services. Compared to similar products, Amazon QuickSight stands out for its affordability, ease of deployment, and robust feature set.

Pricing for Amazon QuickSight is based on a per-user, per-month subscription model. It offers flexible pricing options to accommodate varying business needs, ensuring cost-effectiveness and scalability as organizations grow.

InsightSquared is a sales analytics SaaS platform that builds a path for revenue operations professionals from sales data to sales intelligence, empowering them to make better decisions informed by insights. It helps businesses dig deep into their sales pipelines to thoroughly understand what drives results. With AI-powered forecasting, detailed reporting, complete sales funnel visibility and employee performance tracking, it enables enterprises to track their key metrics and sales growth with precision and strategize for the future with confidence.

Suitable for companies of all sizes, it simplifies the sales process and helps businesses improve ROI and maximize their results. As each offering is customized to fit the client’s needs, pricing and functionality will vary based on the tier of plan and number of components selected.

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Product Insights

Self-Service BI: Get answers to questions and share insights independently through self-service analysis of business data. Connect to data sources, manipulate values to create visualizations, invite others to collaborate and share dashboards and reports — all without the need to install any application.
Multi-Tenancy: Its multi-tenant architecture with namespaces allows vendors to provide data exploration and dashboarding capabilities for multiple applications at the same time. Host multiple clients and add templates created and shared by dashboard authors to the proprietary visualizations library.
Embedded Analytics: Embed dashboard sessions into proprietary software to enhance business with console analytics. Personalize the appearance of visualizations and reports by adding custom fonts, colors and styles. Set defaults and error handling to match the host application for a cohesive feel.
Report Sharing: Stay informed as to how key metrics are performing by scheduling automatic email updates. Ensure secure access to dashboards and email reports by showing only relevant data through targeted reports.
Flexible Pricing: Save on upfront costs and capacity planning through its p ay-as-you-go pricing model for report consumers — people who view dashboards, but don’t create them.
Mobility: Get data insight and forecasting summaries on-the-go through its mobile version, available on both iOS and Android. Drill down into mobile-optimized dashboards and reports for in-depth analysis and filter to view specific metrics, even when away from the office. Share results with others and get email alerts for changes in business data as they happen.
Automate Deployments: Deploy applications at scale, keeping them online for continued access while minimizing downtime. AWS CodeDeploy provides automated app deployments to multiple cloud compute services, such as Amazon EC2, AWS Fargate, AWS Lambda, and on-premise servers. Seamlessly integrates with continuous delivery process pipelines, such as AWS CodePipeline, GitHub and Jenkins.
Promote Data Literacy: Identify key metrics, perform what-if analysis through simple point-and-click actions, discover hidden trends and generate forecasts — without needing any technical skills. Generates dashboard summaries in easy-to-understand language to enable shared understanding of data insights.
Scalable: Its serverless architecture makes it easily scalable, ensuring fast loading of dashboards even during peak traffic. Scales as the organization grows to take on larger loads — no need to set up dedicated servers.
Data Security: Its Enterprise version provides additional security features through permissions-based access to AWS data, row level security, SSO and data encryption. It is FedRamp, HIPAA, PCI PSS, ISO and SOC compliant, keeping with industry best practices.

Holistic Visibility: Pinpoint any step in the revenue-generating lifecycle from lead to opportunity to sale. Find answers to questions in one centralized home for data — no need to switch between complicated, often error-filled spreadsheets, CRM reports and BI systems.
Ease of Use: Accessible to all, irrespective of technical skill levels, to visualize, explore and discuss insights. Customizable dashboards make the system user-friendly, and the system creates presentation-ready visuals that make it easy to share insights with team members, clients or a board of directors, fostering a culture of data literacy throughout the company.
Accelerated Implementation: Deploy and launch within 48 hours without time-consuming data imports or overreliance on IT departments.
Add Value to CRM: Improves CRM systems and provides a clear link between metrics and sales processes. Uses the historical data stored in an organization’s CRM to uncover additional insights and expose trends.
Conduct Data-Driven Planning: Make more informed decisions with relevant information at the ready, such as which factors and team players drive revenue.
Forecast More Accurately: Machine learning algorithms spot missing or outlying data and make predictions that guide decision-making processes. Execute sales more confidently through improved forecast accuracy over time.
Teamwork Makes the Dream Work: Boost team morale and create a culture of accountability with individual rep coaching and employee performance tracking that captures metrics such as win rates, sales numbers, quotas and more. Align and unite sales and marketing departments with the power of analytics to strategize more efficiently.
Customized Pricing: The vendor’s pricing model is based on what features an organization requires. Pay per package, and flexibly scale up or down as necessary.

Data Connectivity: Connect to a multitude of cloud-based and on-premise data sources such as Salesforce, JIRA, Github, Teradata, MySQL, SQL Server, Postgres and many more, or upload data from Excel, JSON, CSV and Presto files.
Integrations: Perform predictive data analysis by integrating Amazon Sagemaker ML-based data models with its supported data sources, such as S3, Athena, Redshift, as well as third party sources that include Salesforce and JIRA, among others. Easily integrates with BI tools such as Domo and Tableau for data querying through an intuitively similar SQL interface.
Data Visualization: Create interactive visualizations and reports by choosing from a rich library of graphs, charts and tables. Build dynamic dashboards by interacting with data in real time through drag-and-drop, drill-down and filtering options.
Reporting: Its Enterprise edition provides ad-hoc as well as scheduled reporting to share targeted reports on a daily, weekly or monthly basis. Subscribe to receive reports via email. Creates a custom snapshot of the report based on individual data permissions.
In-Memory Engine: Perform calculations and analyses at the speed of thought by querying through its super-fast parallel in-memory calculation engine, SPICE. Built from the ground up, it prepares data faster by replicating it in memory and updates in real-time as the underlying data changes.
Dashboards: Create data dashboards with 28 supported charts, such as filled maps, histograms, funnel charts, stacked area charts, waterfall charts and boxplots, as well as tables and pivot tables. View information based on business context by sorting on fields not shown in the visualization. Provide report readers with on-sheet controls to slice and dice data by filtering on fields. Offers multiple report layout customization options that include adding drop-downs with single-select or multi-select sorting.
ML-Based Insight: Get in-depth data insights through its out-of-the-box ML and NLP capabilities. Perform queries on data in seconds in simple language through its natural language attribute, Q. It learns from data patterns to provide accurate predictions based on historical trends. Detect anomalies and variations in data aggregates through scheduled anomaly detection.
Localization: Available as a global solution with support for 10 major languages: English, German, Spanish, French, Italian, Portuguese, Japanese, Korean, Simplified Chinese, and Traditional Chinese.

Data Blending: Pull data from any and all sources to form a 360-degree view of the business. Supports an extensive list of pre-built connectors to complementary applications and can build a custom connector to other applications provided there’s an API.
Third-Party Integrations: Gain direct access to sales data without needing to import or manually enter it. Integrates seamlessly with systems like Salesforce, Marketo and Quickbooks.
Pre-Built Report Library: Access insights in a variety of ways with more than 400 off-the-shelf reports.
Insight Feed: View highlighted opportunities, alerts and more — get a near real-time view of key metrics through customizable dashboards. Acquire a quick at-a-glance look into the next steps to take at any given moment.
Sales Analytics: Integrate with a CRM solution for complete pipeline analysis. Identify trends segmenting and filter pre-built pivot tables.
Sales Forecasting: Make better sales decisions across the company with more accurate predictions. Automate and streamline forecasts. Understand the gap between target and goal by slicing and dicing by region, line of business, product, sales period, or any other segment.
Pipeline Management: Gain insight into the entire customer journey; explore key activities, behaviors and results from every step of the sales process.
Activity Capture: Automatically syncs key sales activity and engagement to a CRM. Capitalize on opportunities to drive results without the burden of manual data entry.
Guided Selling: Coaches sales representatives on best practices and key steps in the company’s sales process. Enables faster onboarding, more relevant guidance and greater accountability all through machine learning.
Marketing Analytics: Measure the success of the marketing campaigns — gain visibility into conversion rates, marketing-generated demand and how marketing contributes to the business’ bottom line.
Employee Activity Dashboard and Scorecard: Measure productivity and efficiency as well as track progress on goals with comprehensive, detailed activity dashboards and scorecards for each employee.
SaaS Reporting: Gives SaaS businesses access to simplified revenue reporting and sales intelligence. Measure monthly recurring revenue, spot patterns in churn over time and forecast future renewal rates.

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Analyst Rating Summary

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User Sentiment Summary

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InsightSquared has a 'great' User Satisfaction Rating of 89% when considering 797 user reviews from 4 recognized software review sites.

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Synopsis of User Ratings and Reviews

Self-Service Analytics: QuickSight empowers business users to create and customize visualizations, dashboards, and reports without relying on IT or data scientists.

Cloud-Based Platform: QuickSight's cloud-based architecture eliminates the need for costly on-premise infrastructure and provides seamless access from anywhere with an internet connection.

Scalability and Performance: QuickSight handles large datasets efficiently, allowing users to analyze vast amounts of data in real-time.

Easy Integration: QuickSight seamlessly integrates with popular data sources, including Amazon Redshift, Amazon Aurora, and Salesforce, enabling users to access and analyze data from various systems.

Machine Learning Capabilities: QuickSight leverages machine learning algorithms to provide predictive analytics, anomaly detection, and automated insights, empowering users to uncover hidden patterns and make data-driven decisions.

Collaboration and Sharing: QuickSight facilitates collaboration among teams by allowing users to share dashboards, reports, and insights securely.

Data Connectivity: Around 87% of the users who reviewed data integration said that the platform pulls data efficiently from a wide range of data sources.

Support: Support is responsive and knowledgeable, according to 87% of the users who mentioned contacting them.

Ease of Use: Citing ease of use to filter and pivot on key metrics, approximately 86% of the users said that the platform is intuitive and user-friendly.

Data Visualization: Approximately 82% of the users who discussed data visualization said that the platform provides a multitude of prebuilt and customizable dashboards to tell stories.

Data Analysis: Citing strong trend analytics based on historical data, around 74% of the users said that the platform provides seamless self-service analysis of business metrics.

Functionality: The platform has powerful features to present insights into sales and marketing pipeline health, according to around 74% of the users who reviewed its functionality.

Reporting: Reviewing reporting, approximately 63% of the users said that the platform provides a multitude of prebuilt charts and reports with visible, ready-to-consume insights.

Pricing Structure: Complicated pricing model that can lead to unexpected costs for advanced features and usage.

Limited Customization: Pre-built dashboards and visualizations may not fully meet specific business requirements, limiting customization options.

Data Connectivity: May not seamlessly integrate with all data sources, requiring additional effort for data preparation and ingestion.

Limited Advanced Analytics: Lacks certain advanced analytical capabilities, such as predictive modeling and machine learning algorithms, which may be essential for deeper insights.

User Interface: Some users find the user interface to be cluttered and not as intuitive as other BI tools, impacting the ease of use.

Speed: Around 90% of the users who mentioned speed said that data refresh is slow, especially when processing large datasets.

Pricing: Approximately 60% of the users who reviewed pricing said that necessary customizations add to the overall cost, limiting adoption by small enterprises.

Training: Around 54% of the users who discussed training said that there is a learning curve due to lack of training and documentation.

Amazon QuickSight has received positive user reviews for its ease of use, intuitive interface, and quick data visualization capabilities. Users find it simple to connect to data sources, create dashboards, and generate insights. The drag-and-drop functionality and pre-built templates make it accessible to users of all technical skill levels. QuickSight's strengths include its integration with other Amazon Web Services (AWS) products, such as Amazon Redshift and Amazon S3, allowing for seamless data analysis. It also offers advanced features like machine learning-powered insights and natural language querying, providing users with deeper analytical capabilities. Compared to similar products, QuickSight is praised for its cost-effectiveness and scalability. Users appreciate its pay-as-you-go pricing model and the ability to handle large datasets without performance issues. However, some users have expressed concerns about the limited customization options and the lack of certain advanced features found in competing products. Overall, Amazon QuickSight is well-suited for businesses and organizations looking for an easy-to-use and affordable business intelligence solution. Its intuitive interface, integration with AWS products, and scalability make it a valuable tool for data visualization, analysis, and decision-making.

InsightSquared is a powerful sales analytics platform that helps users drive sales pipelines and access self-service data analytics through robust features and interactive data visualizations. According to many users who discussed data integration, the tool interacts seamlessly with other applications and data sources to enable predictive analytics that help forecast future trends. Most of the users who mentioned support said that they are responsive and knowledgeable. A majority of the users who reviewed the interface said that it’s user-friendly and easily navigable, though some users said that the versatility of the platform makes it complex to learn. Many users who discussed the platform’s visualization capabilities said that it provides a wide range of interactive and intuitive out-of-the-box dashboards. A majority of the users who discussed data analytics said that the platform excels in analyzing historical data to better forecast future trends, though some users said that the scope of predictive analytics should be wider to provide better insights. According to many users who mentioned functionality, the solution provides many ways to explore data-based insights through deep-dive and pivoting on key metrics, though some users said that the platform is not easily customizable. Many users who mentioned reporting said that the solution provides a plethora of out-of-the-box reports that can be customized and exported easily, though some users said that there is limited flexibility in report customization. On the flip side, a majority of the users who reviewed speed said that the platform is slow when moving between templates and can become CPU-intensive with large dashboards, though some users said that it can slice and dice data to present relevant information in seconds. Many users who mentioned pricing said that necessary customization modules add to the cost of the software, which makes adoption difficult for small businesses. Many users said that though training is needed to maximize the tool’s potential, lack of adequate documentation makes the learning curve steep. In summary, InsightSquared is a self-service revenue intelligence tool that provides a single source of truth for sales analytics and forecasting pipeline management. It boosts productivity across the organization, though its pricing can be cost-prohibitive for small businesses.

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