Genesys Cloud CX vs Bright Pattern

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Our analysts compared Genesys Cloud CX vs Bright Pattern based on data from our 400+ point analysis of Call Center Software, user reviews and our own crowdsourced data from our free software selection platform.

Product Basics

Genesys Cloud is a cloud-based call center software that provides businesses with a comprehensive suite of tools to manage customer interactions. It's designed for businesses of all sizes, from small startups to large enterprises, and offers a wide range of features to meet the needs of any call center. Some of the most popular features include: omnichannel routing, IVR, call recording, and analytics. Genesys Cloud is also highly customizable, so businesses can tailor it to their specific needs.

Genesys Cloud is a powerful and flexible call center software that can help businesses improve their customer service. It's easy to use, affordable, and offers a wide range of features. If you're looking for a call center software that can help you improve your customer service, Genesys Cloud is a great option.

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Bright Pattern is a cloud-based call center software designed to enhance customer interactions. It's ideal for businesses seeking a comprehensive solution to manage inbound and outbound calls, emails, chats, and social media inquiries. Bright Pattern offers a range of benefits, including improved agent productivity, increased customer satisfaction, and reduced operational costs.

Key features include omnichannel routing, real-time analytics, customizable dashboards, and advanced reporting capabilities. It integrates with various CRM and business systems, allowing for seamless data sharing and streamlined workflows. Compared to similar products, Bright Pattern stands out with its user-friendly interface, robust functionality, and scalability to meet growing business needs.

Pricing is based on a per-agent, per-month subscription model, with flexible options to accommodate different business sizes and requirements. Bright Pattern's comprehensive offering and competitive pricing make it a valuable investment for businesses seeking to elevate their call center operations.

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$75/User, Monthly
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Tailored to your specific needs
$70/User, Monthly
Get a free price quote
Tailored to your specific needs
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Windows
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Android
Chromebook
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Android
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Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
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Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Work Remotely: Connect partners, vendors and customers with staff from anywhere in the world to streamline communication and improve business outcomes. 
  • Increase Security: Protect data with logical isolation, strong encryption, multi-factor authentication and stringent security standards 
  • Simplify Configurations: Empower frontline agents and managers to design, automate and create workflows without IT. Design IVR workflows with an engaging and intuitive drag-and-drop editor that can configure prompts, sub-menus and data dips. 
  • Innovate: Deploy a deep and broad set of AI-powered capabilities without disruptions or downtime, encouraging rapid access to new functionalities. 
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  • Streamline Interactions: Automatically route interactions to the most appropriate agents based on skills and customer preferences. 
  • Enhance Customer Retention: Consolidate numerous support-related communication channels, including email, chat, phone and social media platforms, to ensure faster resolution to customer queries. Use same-region routing for customer calls to offer more personalized service. 
  • Work From Anywhere: Allow agents to work from anywhere while centralizing collaboration through a singular interface. 
  • Ensure Quality: Make sure that all interactions are consistent through built-in, omnichannel, AI-supported quality assurance functionalities. Track customizable, real-time quality metrics and KPIs such as average handling time (AHT), net promoter score (NPS), customer satisfaction score (CSAT) and first call resolution (FCR). 
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  • Customer Self-Service: Use speech-enabled IVR and Natural Language Understanding (NLU) to help customers resolve issues without the need for a live agent. Simplify support experiences and offer 24/7 assistance with conversational voice bots and AI-powered chatbots. Design a knowledge base of support resources for customers and agents.. 
  • Cloud CX Voice: Get public access to any subscribed cloud CX service via VoIP telephony through new or existing phone numbers.. 
  • Bring Your Own Carrier (BYOC): Integrate with any cloud-based or on-site carrier to unify communications and supplement existing infrastructure. 
  • Inbound Routing: Ensure positive, consistent customer experiences with call routing, voicemail, custom greetings and an automated callback option for when lines are busy. 
  • Outbound Campaigns: Target the right customers through predictive dialing and proactive outreach through customers’ preferred channels. Engage website visitors with personalized messages. Decrease the volume and variability of inbound communications. 
  • Workforce Engagement: Monitor agent performance and support employee development through interactive training, such as gamifying contact center KPIs. Maintain quality across customer experiences with monitoring and forecasting enhanced by AI. 
  • Unified Communications: Enhance customer interaction rates by allowing agents to work from anywhere in the world. Connect business users, contact center users, partners, vendors and customers to boost agent response times and business outcomes. 
  • Reporting and Analytics: Analyze an agent’s performance on a single dashboard and generate reports to track call times, resolution rates, service levels, customer satisfaction and other integral KPIs. Manage multiple teams and channels. 
  • Digital Channels: Route digital communications to the appropriate agent based on content analysis. Create long-lasting live conversations through SMS and web messaging apps with minimal risks of losing content and context. Co-browsing and screen-sharing capabilities allow agents to be hands-on in resolving customer queries. 
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  • Inbound Voice Calls and SMS: Control calls from the desktop regardless of call delivery options. Call transcription, conversation continuity for dropped calls, in-call and standalone SMS messaging, pre-recorded message playback and a virtual queue with a callback option optimize customer experiences and team workflows. 
  • Outbound Voice: Access all dialing modes, including predictive, manual, progressive and preview, to tailor the dialer for desired agent engagement and any list quality. Maximize answer probability with safe calling windows integrated with postal codes. 
  • Answering Machine Detection: Detect when an agent or answering machine accepts calls. Know when to connect live callers or leave messages while maintaining a high predictive connection rate. 
  • List Sorting and Filtering: Organize data to increase output, move records within campaigns, prioritize high quality leads and work with multiple call center operations. 
  • Predictive Dialer: Dial a list of numbers and automatically connect with live calls to improve call efficiency. 
  • IVR: Personalized IVR menus, scripts and other options ensure exceptional customer experiences. Route callers to suitable agents and IVR scripts that align with core brand messaging. 
  • CTI Integration: Expedite agent responses by centralizing customer information. Employ a hassle-free CTI integration with existing CRMs, like Oracle Cloud Service, Zendesk, Freshdesk and Salesforce.
  • Workflow Automation: Send notifications for support ticket updates to customers and agents. Automate repetitive maintenance activities and actions on tickets. 
  • AI and Bots: Supplement customer experiences through automation with human touch sentiment analysis, tracking and routing, intelligent assistance and quality management. 
  • Reporting and Analytics: View real-time stats and metrics about assigned service campaigns, queues, agents and teams with associated alerts, statistics and actions. Work with data from Amazon Quicksight, Tableau, Zoho Reports, Zoomdata, Google Data Studio and more. 
  • Case Management: Connect with customers across all channels. Access communication history with detailed information, including transcripts and notes from agents. 
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Product Ranking

#19

among all
Call Center Software

#78

among all
Call Center Software

Find out who the leaders are

Analyst Rating Summary

92
92
87
95
100
88
100
71
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Call Routing System
Collaboration
Mobile Capabilities
Platform Capabilities
Workforce Management
Mobile Capabilities
Voicemail and Messaging
Platform Capabilities
Voice Intelligence and Analytics
Calling Capabilities

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Genesys Cloud CX
Bright Pattern
+ Add Product + Add Product
Calling Capabilities Call Routing System Collaboration Dialers Mobile Capabilities Phone System Voice Intelligence And Analytics Voicemail And Messaging Workforce Management 87 100 100 88 100 88 85 86 100 95 88 71 88 100 94 97 100 91 0 25 50 75 100
87%
0%
13%
96%
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4%
100%
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88%
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12%
100%
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43%
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57%
88%
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12%
88%
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100%
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88%
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12%
94%
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6%
75%
13%
12%
86%
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14%
86%
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14%
100%
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100%
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83%
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17%

Analyst Ratings for Technical Requirements Customize This Data Customize This Data

100%
0%
0%
100%
0%
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User Sentiment Summary

Great User Sentiment 798 reviews
Excellent User Sentiment 251 reviews
84%
of users recommend this product

Genesys Cloud CX has a 'great' User Satisfaction Rating of 84% when considering 798 user reviews from 4 recognized software review sites.

92%
of users recommend this product

Bright Pattern has a 'excellent' User Satisfaction Rating of 92% when considering 251 user reviews from 4 recognized software review sites.

4.3 (460)
4.2 (55)
n/a
4.73 (98)
4.1 (107)
4.7 (95)
4.6 (59)
n/a
3.8 (172)
5.0 (3)

Awards

SelectHub research analysts have evaluated Genesys Cloud CX and concluded it earns best-in-class honors for Call Routing System, Collaboration and Workforce Management.

Call Routing System Award
Collaboration Award
Workforce Management Award

SelectHub research analysts have evaluated Bright Pattern and concluded it earns best-in-class honors for Voicemail and Messaging. Bright Pattern stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award
Voicemail and Messaging Award

Synopsis of User Ratings and Reviews

Usability: According to 89% of users who evaluated this aspect, the software is relatively easy to learn and use.
Customer Service: 96% of users who mentioned this were satisfied with the product’s customer service.
Price: The product offers the best features for the price, according to 88% of users.
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Omnichannel Capabilities: Bright Pattern seamlessly integrates various communication channels, including voice, email, chat, and social media, into a unified platform. This allows agents to manage all customer interactions from a single interface, enhancing efficiency and providing a consistent experience across channels.
Cloud-Based Flexibility: As a cloud-based solution, Bright Pattern eliminates the need for on-premises hardware and infrastructure, reducing IT costs and complexity. Its scalability allows businesses to easily adjust their contact center size based on demand, making it suitable for organizations of all sizes.
User-Friendly Interface: Bright Pattern's intuitive interface is designed for ease of use, enabling agents to quickly learn and navigate the system. This reduces training time and empowers agents to focus on delivering excellent customer service.
Advanced Routing and Automation: The platform offers intelligent routing capabilities that direct calls to the most qualified agent based on skills, availability, and other criteria. Automation features, such as chatbots and interactive voice response (IVR), can handle routine inquiries, freeing up agents to handle more complex issues.
Real-Time Analytics and Reporting: Bright Pattern provides comprehensive analytics and reporting tools that offer insights into contact center performance. Supervisors can monitor key metrics, identify areas for improvement, and make data-driven decisions to optimize operations.
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Feature Performance: According to 45% of users who evaluated this aspect, the software is lacking in some of its advertised features. Specifically, workflow processes can lag when the number of data tables and flow results increase.
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Reporting Limitations: The platform's reporting capabilities have limitations, particularly regarding real-time data and customizability. Users often find it challenging to extract specific data points or create tailored reports to meet their unique needs.
User Interface Complexity: The user interface, while feature-rich, can feel overwhelming and cumbersome for new users due to its complexity. Navigating through various menus and options may require a steeper learning curve than anticipated.
Integrations: Integrating Bright Pattern with other business tools and CRM systems can pose challenges and may require additional development effort or custom connectors.
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Genesys Cloud is an omnichannel contact center solution that streamlines customer relationships. It brings calls, chats, emails and other communications into one centralized interface to produce seamless interactions. Users report that the interface covers the essentials and is easy to use and configure. They are also impressed by its customer support, noting that it’s easy to get through to representatives and resolve problems. However, some users say that the product would benefit from more advanced functionality and improvement to some of its basic features. In all, Genesys Cloud is suitable for businesses of all sizes that wish to offer comprehensive customer support.

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Bright Pattern has garnered positive feedback for its user-friendly interface and robust omnichannel capabilities, making it a strong contender in the contact center software market. Users appreciate the platform's intuitive design, which simplifies agent onboarding and daily operations. The ability to manage interactions across various channels, including voice, email, chat, and social media, within a unified interface streamlines workflows and enhances agent efficiency. Reviewers frequently highlight the platform's flexibility and customization options, allowing businesses to tailor the software to their specific needs and workflows. This adaptability is particularly beneficial for organizations with unique requirements or complex customer journeys. While Bright Pattern receives praise for its ease of use and comprehensive features, some users note that its reporting and analytics capabilities could be more robust. Compared to competitors like Genesys and Five9, Bright Pattern's reporting tools may lack the depth and granularity required for in-depth performance analysis and data-driven decision-making. Additionally, while the platform offers a wide range of integrations, some users mention that the process of setting up and configuring these integrations can be complex and may require technical expertise. Despite these drawbacks, Bright Pattern's strengths in user experience and omnichannel functionality make it a compelling option for businesses seeking a reliable and adaptable contact center solution. The platform is particularly well-suited for mid-sized organizations and enterprises with diverse communication channels and a focus on delivering exceptional customer experiences.

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