AskNicely vs Zoho CRM Plus

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Our analysts compared AskNicely vs Zoho CRM Plus based on data from our 400+ point analysis of Customer Experience Software, user reviews and our own crowdsourced data from our free software selection platform.

AskNicely Software Tool

Product Basics

AskNicely is a mobile-friendly, web-based solution designed to provide users with feedback to improve frontline operations. It enables organizations to implement relevant changes based on customer survey responses. Users can customize these surveys and collect information via text, email or web.

Access personalized coaching and performance enhancement suggestions for team members. Managers can see where individuals are challenged or excelling and send integrated announcements. Its in-built case management service and automated workflows enable quick action and escalation.
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Zoho CRM Plus is a unified engagement platform that assists businesses with creating and delivering personalized interactions across all stages of a customer’s life cycle. It primarily caters to customer-facing teams. Along with Zoho CRM’s sales and marketing automation capabilities, it offers modules like visitor tracking, help desk, project collaboration, social media management, customer surveys and an AI-powered live chat assistant Zia.

Access to a holistic customer view in a centralized location enables sales, marketing and support personnel to act contextually, manage conversations and stay notified in real time. It also comes with the Zoho CRM Enterprise edition.
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$399 Monthly
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$14/User, Monthly
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Tailored to your specific needs
Small
Medium
Large
Small
Medium
Large
Windows
Mac
Linux
Android
Chromebook
Windows
Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Improves Customer Satisfaction: Measure customer experience using Net Promoter Scores. Gain customer insights with marketing analytics and implement changes with automated workflows. 
  • Better Communication: Respond to customer feedback and send automated emails. Factor in employee suggestions and update team members on announcements and reminders. 
  • Real-Time Information: Share and view current dashboards to track status across roles and departments. Connect live NPS scores with processes and systems. 
  • Reduces Staff Turnover: Engage and recognize staff with rewards and positive feedback to increase employee satisfaction. Highlight key areas to work on and use NPS to follow up and provide support. 
  • Easily Customizable: Modify and send customer surveys in multiple languages. Track individual customer data based on customizable factors like location or product instead of whole campaigns. 
  • Increases Revenue: Turn one-time customers into repeat customers and promoters by automating customer feedback and communication. 
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  • Boost Productivity: Optimize day-to-day business processes across all departments via tools like task management, time tracking and visual reports. 
  • Unified interface: Bring together capabilities like live chat, customer support, marketing automation and project management in a centralized location. 
  • Speedy Implementation: Large enterprises can avail of consulting and professional services to map out business-specific implementation needs.  
  • Build a Custom System: Choose from almost 450 extensions and add-ons from the marketplace. Drag and drop modules based on business requirements. Extend capabilities through extensive APIs and mobile and web SDKs. 
  • Deliver Instant Assistance: Provide website visitors with what they are looking for with Google AdWords and live chat. 
  • Foster Healthy Competition: Motivate teams through gamification. Create games on custom KPIs. Award trophies and badges to winners of every contest. Display trophies and points won via achievements panels. 
  • Personalize Sales Pitches: Sales reps can make relevant pitches by viewing which ads customers clicked or keywords they searched.  
  • Quickly Find Relevant Emails: Reduce time spent sifting through messages to find a specific email. Organize all incoming messages based on priorities with intelligent segmentation. Categorize emails according to deal stages like prospecting, qualification, proposal and closing. 
  • Create Effective Campaigns: Design and send creative, relevant messages through A/B testing, email automation and pre-designed templates. 
  • Establish a Strong Social Media Presence: Interact with customers on Facebook, Twitter, Instagram and LinkedIn. Turn social media channels into a listening engine through a monitoring dashboard. 
  • Access Built-in Reports: Provides more than 100 pre-installed, customizable reports and dashboards. 
  • Resolve Issues Quickly: Close the loop effectively on customers’ preferred channel. Users can find answers themselves through a knowledge base. Use Zia to gain customer insights. 
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  • Customizable Surveys: Design and execute surveys for clients after service without logging in or downloading an app. Receive feedback via text, email or browser. 
  • Alerts and Notifications: Automate emails to increase reviews or point customers toward next steps. Send employees push notifications as follow-up reminders. 
  • Employee Appreciation: Reward employees for meeting customer rating targets, allowing them to earn achievements over time. Validate good performance with a personal message from superiors. 
  • Dashboards: Track employee and team growth metrics based on customer experience with team scoreboards. Download and consolidate data and statistics in real time using dashboards. 
  • Analytic Insights: Identify top performers and actions yielding results. View key growth metrics and showcase employee performance using snapshots. Download reports and statistics in real time. 
  • Automated Workflows: Follow up on feedback by setting up rule-based automatic notifications and emails. Prompt employees or customers to take action. 
  • Coaching and Advice: Utilize daily employee check-ins to connect remotely. Set parameters to activate personalized coaching tips based on customer responses. Highlight performance gaps and growth areas in individuals using real-time customer feedback. 
  • Integrations: Integrate survey data with over 40 CRM tools, including HubSpot, Salesforce and Microsoft Dynamics, to streamline customer journeys. 
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  • Omnichannel Communication: Reach customers via multiple mediums like phone, emails, live chat, surveys and social media. 
    • Emails: Use contextual data from leads and customer records to send targeted emails and campaigns. Send messages based on customer activities pre and post-sale. 
    • Social Media: Connect with leads and post campaigns on social media channels. 
    • Phone: Make, receive, transfer and record calls within the system. 
    • Offline: Update customer records, view nearby prospects, scan business cards and send email campaigns on the go. 
  • Support Management: Contextually respond to customer tickets by pulling data from all channels. Enhance customer support via canned responses and a knowledge base. 
  • Collaboration: Sales, marketing and support teams can communicate deliverables, share status updates and discuss projects in a centralized location.  
    •  Provides access to a shareable customer database. 
    •  Ensures teams stay on track with capabilities like milestone tracking, tasks lists, calendars, forums and reporting. 
    •  Receive notifications for upcoming meetings, pending tasks and assigned support tickets to stay in the loop. 
    •  Tag team members in documents and presentations. 
    •  Create group chats and interact through emojis, GIFs and images. 
  • AI: Derive trends and insights across customer touchpoints. 
    • Sales Insights: AI-powered chat assistant Zia provides sales reps with information like the best time to contact leads, win probability of deals according to selling patterns and suggestions to automate recurring tasks. 
    • Reporting: Create personalized reports and custom metrics without code. Connect information from disparate sources into a centralized database. Import data from several file formats, URL feeds, cloud drives and spreadsheets. 
    • Visitor Tracking: Get perspective on website visitors in real time. Track activities and categorize visitors based on variables like location, interactions, number of visits, referral sources and more. Learn who’s a lead, what campaigns they clicked on and the busiest time for customer support. 
    • Sales Forecasting: Predict sales revenue by breaking down the performance of individual sales reps, teams and territories. Compare the previous year’s sales with the current one. Identify top scorers according to region and hierarchy. 
  • Dashboards: Create custom dashboards to highlight sales goals and track team progress. Set different KPIs and targets. Get a comprehensive view of sales activities and break them down by reps or teams. Visualize performance via progress bars. 
  • Real-Time Updates: Receive updates when prospects and customers open emails, visit websites, send messages or tag on social media. Monitor all customer activities within the system and from third-party apps. Reply with context by accessing past interactions from the panel. 
  • Campaign Analytics: Analyze campaigns across several channels. Track campaign performance and compare it with industry metrics. 
    • Social Media Analytics: Identify the best time to publish content for optimum engagement. Monitor positive and negative comments, tweets and posts. 
    • Email Analytics: Monitor spam complaints and bounce rates. Pinpoint subscribers’ geo-locations and devices.  
    • Campaign Reports: Receive real-time updates on open and click rates of top-performing campaigns.  
  • Surveys: Create personalized surveys like CSAT and NPS using templates. Embed them into websites and email campaigns. 
  • Automation: Automatically assign tickets, set priority and escalate them according to SLAs. Assign leads and send alerts for tasks via workflow automation. Set autoresponders and trigger emails based on customer activities.  
  • Mobile App: Access customer information, log leads, view marketing insights and more on the road. Connect with different apps like Zoho CRM, Zoho Surveys, Zoho Reports, Zoho Projects, Zoho Campaigns and more.  
  • Administration Panel: Add new user accounts and assign roles and permissions via a centralized admin panel. 
  • Integrations: Access in-house and third-party integrations.  
    • Internal Integrations: Connect with Zoho PhoneBridge, Zoho Cliq, Zoho Desk, Zoho Flow, Zoho Assists, Zoho Analytics and more. 
    • External Integrations: Integrate with Salesforce, SurveyMonkey, Shopify, MailChimp, PayPal, Slack and more.  
    • Google Integrations: Integrate with Google Analytics to monitor website activities and traffic-generating links. Identify keywords that bring in leads via Google AdWords. Use Google Ads to see revenue generated by online ad campaigns. 
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Product Ranking

#49

among all
Customer Experience Software

#90

among all
Customer Experience Software

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Analyst Rating Summary

59
87
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79
68
100
79
86
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Integrations and Extensibility
Mobile Capabilities
Customer and Contacts Management
Platform Capabilities
Integrations and Extensibility
Mobile Capabilities
Dashboards and Reporting

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

AskNicely
Zoho CRM Plus
+ Add Product + Add Product
AI-Based Capabilities Customer And Contacts Management Dashboards And Reporting Feedback Channels Mobile Capabilities Platform Capabilities Survey Management 5 68 79 56 88 70 46 79 100 86 78 88 96 82 0 25 50 75 100
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

80%
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Awards

No awards.

SelectHub research analysts have evaluated Zoho CRM Plus and concluded it earns best-in-class honors for Customer and Contacts Management and Platform Capabilities.

Customer and Contacts Management Award
Platform Capabilities Award

Synopsis of User Ratings and Reviews

Easy to Use: Users praise AskNicely's intuitive design and ease of use, making it simple for teams to create and send surveys without extensive training.
Effective Reporting and Analytics: AskNicely provides robust reporting and analytics features that allow businesses to gain valuable insights from customer feedback. Users appreciate the clear and visually appealing dashboards that make it easy to understand trends and identify areas for improvement.
Integrations: AskNicely integrates seamlessly with popular business tools, such as Salesforce and HubSpot, enabling businesses to streamline their workflows and centralize customer data.
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Easy to Use: Zoho CRM Plus has a user-friendly interface that makes it simple for businesses to manage their customer relationships without a steep learning curve. The platform's intuitive design and navigation allow users to quickly find the information they need and complete tasks efficiently.
Affordable: Zoho CRM Plus offers competitive pricing plans that cater to businesses of all sizes. The platform's cost-effectiveness makes it an attractive option for small and medium-sized businesses looking for a comprehensive CRM solution without breaking the bank.
Feature-Rich: Zoho CRM Plus provides a wide range of features that cover various aspects of customer relationship management, including sales force automation, marketing automation, customer support, and inventory management. This comprehensive suite of tools allows businesses to streamline their operations and improve efficiency.
Reliable: Zoho CRM Plus is a reliable platform that offers high uptime and data security. Businesses can trust that their customer data is safe and accessible when they need it.
Excellent Customer Support: Zoho CRM Plus provides excellent customer support to help businesses get the most out of the platform. The support team is responsive and knowledgeable, and they offer a variety of resources, including online documentation, tutorials, and live chat.
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Limited Customization: Users express frustration over the platform's restrictive customization options, particularly concerning survey design and branding. They desire more control over the look and feel to align surveys with their brand aesthetics.
Reporting Features: Some users find the reporting functionality to be less robust than desired. They seek more in-depth analytics and visualization tools to gain richer insights from survey data.
Integrations: Users desire more seamless integrations with other business-critical tools, particularly those commonly used in customer support and marketing workflows. This lack of integration can lead to data silos and manual workarounds.
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Steep Learning Curve: Zoho CRM Plus can be overwhelming for new users due to its extensive features and complex interface. The learning process can be time-consuming, requiring significant investment in training and onboarding.
Customization Challenges: While Zoho CRM Plus offers customization options, they can be intricate and may necessitate technical expertise. Users might encounter difficulties tailoring the platform to their specific workflows and requirements.
Mobile App Limitations: The mobile app version of Zoho CRM Plus may have limited functionality compared to the web-based platform. Users who rely heavily on mobile access could find the app's capabilities restrictive.
Reporting Complexity: Generating reports in Zoho CRM Plus can be complex, especially for users unfamiliar with reporting tools. Building customized reports might require advanced knowledge and effort.
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Is AskNicely really that nice? User reviews from the past year suggest that it is, but with a few caveats. Customers rave about AskNicely's intuitive interface, reporting capabilities, and top-notch customer support. They find it easy to create and send surveys, and the data visualization tools make it simple to identify trends and areas for improvement. One user even called the reporting "insanely good," highlighting the ability to drill down into specific customer segments and track progress over time. However, some users have expressed frustration with the platform's limited customization options and occasional glitches. What sets AskNicely apart is its focus on driving action from customer feedback. Unlike some competitors that simply collect data, AskNicely encourages users to close the feedback loop by responding to customers and making changes based on their input. This focus on actionability is a major selling point for many users, who appreciate the platform's ability to help them improve customer satisfaction and loyalty. Overall, AskNicely is best suited for businesses that are serious about using customer feedback to drive improvements. Its ease of use, powerful reporting, and action-oriented approach make it a valuable tool for companies of all sizes, but particularly those with a customer-centric culture.

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Over the past year, Zoho CRM Plus has garnered attention for its comprehensive suite designed to enhance customer experience management. Users have lauded its all-in-one platform, which integrates sales, marketing, and customer support functionalities, allowing businesses to streamline their operations and foster better customer relationships. A standout feature, according to reviews, is its AI assistant, Zia, which offers predictive analytics and automation capabilities, setting Zoho CRM Plus apart from competitors like Salesforce and HubSpot. This AI-driven insight helps businesses anticipate customer needs and personalize interactions, a critical differentiator in today's market. However, some users have pointed out weaknesses, particularly regarding the learning curve associated with its plethora of features and the occasional sluggishness of customer support. Despite these challenges, the platform's affordability compared to its counterparts, without compromising on functionality, is frequently highlighted as a significant advantage. For instance, small to medium-sized businesses benefit from its cost-effectiveness, receiving a robust CRM solution without the hefty price tag often associated with similar platforms. Zoho CRM Plus is most suited for businesses looking for a comprehensive, integrated solution to manage their customer experience end-to-end. Its unique blend of affordability, AI capabilities, and an extensive suite of features makes it particularly appealing to small and medium-sized enterprises (SMEs) aiming to scale their operations and enhance customer engagement without breaking the bank. The platform's ability to provide a 360-degree view of the customer journey, coupled with predictive analytics, positions it as a valuable tool for businesses focused on proactive customer relationship management and personalized marketing strategies.

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