Forsta vs SurveySparrow

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Our analysts compared Forsta vs SurveySparrow based on data from our 400+ point analysis of Customer Experience Software, user reviews and our own crowdsourced data from our free software selection platform.

SurveySparrow Software Tool

Product Basics

Forsta's (formerly Conformit) software empowers businesses to gather and analyze customer feedback, enabling them to enhance customer experiences. The platform caters to organizations of all sizes, particularly those seeking to gain deeper insights into customer sentiment and behavior. Key advantages include improved customer satisfaction and loyalty, increased revenue, and reduced churn. Popular features encompass survey creation, data analysis, reporting, and action management. Users appreciate Forsta's user-friendly interface, robust reporting capabilities, and excellent customer support. Regarding pricing, Forsta offers various plans tailored to different needs and budgets, with options for monthly or annual subscriptions based on the number of users or surveys.

While user experiences with similar products vary, Forsta is often praised for its comprehensive features and ease of use. However, as with any software, it's recommended to explore different options and consider factors such as specific requirements, budget, and user reviews to determine the best fit for your organization. Keep in mind that the software landscape evolves constantly, so it's wise to check for the latest information and offerings.

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SurveySparrow is a chat survey platform that helps manage the customer, employee and product experience. It allows users to create intelligent and personalized surveys and share them through SMS, social media, QR codes, email embed codes and unique links. Users can choose themes, upload images, blend colors and fonts, and implement brand aesthetics in the survey.

It helps teams gain valuable insights through an intuitive dashboard, custom reports and text and sentiment analysis. It moderates tasks and automates workflows, centralizing data to provide an omnichannel view across all touchpoints. Users can also access real-time data through offline surveys, video surveys and conversational forms.
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Product Assistance

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Product Insights

  • Enhanced Customer Insights: Forsta provides deep analytics and customer feedback tools, enabling businesses to understand customer needs and preferences more accurately, leading to improved product and service offerings.
  • Streamlined Feedback Collection: The software automates the process of gathering customer feedback across multiple channels, saving time and ensuring a comprehensive view of the customer experience.
  • Improved Decision Making: With real-time data and analytics, Forsta empowers businesses to make informed decisions quickly, enhancing responsiveness to market changes and customer demands.
  • Increased Customer Satisfaction: By leveraging Forsta's tools to monitor and respond to customer feedback, businesses can address concerns promptly, improving overall customer satisfaction and loyalty.
  • Efficient Task Management: Forsta's task management features allow teams to prioritize and track customer experience initiatives, ensuring that critical projects are completed on time.
  • Customizable Surveys: The platform offers flexible survey design tools, enabling businesses to create tailored questionnaires that capture the specific insights they need.
  • Advanced Reporting Capabilities: Forsta provides comprehensive reporting tools, allowing businesses to visualize data in various formats and uncover trends that can drive strategic improvements.
  • Seamless Integration: The software integrates with a wide range of business systems and tools, facilitating a unified approach to customer experience management across the organization.
  • Scalable Solutions: Forsta is designed to grow with your business, offering scalable solutions that can accommodate increasing volumes of customer feedback and data analysis needs.
  • Enhanced Team Collaboration: With features that promote collaboration among team members, Forsta helps ensure that everyone is aligned on customer experience goals and strategies.
  • Regulatory Compliance: The platform includes features to help businesses comply with data protection and privacy regulations, reducing the risk of legal issues related to customer data handling.
  • Cost Efficiency: By automating and streamlining customer experience management processes, Forsta can help reduce operational costs and increase the return on investment in customer experience initiatives.
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  • Enhanced Customer Experience: SurveySparrow enables the creation of engaging and interactive surveys, leading to higher response rates and more insightful customer feedback.
  • Improved Employee Engagement: The platform facilitates the gathering of employee feedback, allowing organizations to address concerns, boost morale, and cultivate a more positive work environment.
  • Streamlined Data Collection: SurveySparrow offers a variety of question types and survey distribution methods, simplifying the data collection process and ensuring comprehensive insights.
  • Actionable Insights: The platform provides robust reporting and analytics tools, empowering businesses to translate survey data into actionable strategies for improvement.
  • Increased Productivity: By automating survey creation, distribution, and analysis, SurveySparrow saves time and resources, allowing teams to focus on other critical tasks.
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  • Data Collection: Optimize data gathering for the voice of the customer, the voice of the employee and market research programs. 
    • Web: Engage customers with web surveys and distribute them via email, mobile links and as overlays. Incorporate multiple question types and embed multimedia files. 
    • Telephone: Interview candidates via interactive voice response (IVR) and computer-assisted telephone interviewing (CATI). Unify call management, live monitoring and reporting processes. 
    • Offline: Conduct offline interviews with multiple language options and multimedia questions. Available for interviewers on Windows, Android and iOS devices. Respondents can self-complete surveys via kiosk tools. 
    • Paper: Reach demographic groups that aren’t available on digital platforms with paper surveys. 
    • SDK: Allows feedback collection through mobile apps. 
    • Mobile: Capture customer insights via an app, mobile browser or SMS. Provides visual aids, location data capture and multilingual capabilities. 
  • Surveys: Use the survey designer tool to create engaging, innovative surveys.  
    •  Add multiple question types in any language. 
    •  Customize forms with rich media content and brand-centric details and deliver them via telephone, email, paper, mobile or a combination of channels. 
    •  Minimize survey length with optimal use of unstructured data like text, audio and video. Capture and map all information in SmartHub. 
    •  Automatically generate surveys from a Microsoft Word document. 
  • Panel Management: Personalize panels according to company-specific style and build incentive programs. Use the professional panel module to manage large groups spanning different segments. 
  • Reporting and Dashboards: Share crucial information with role-specific reports, dashboards and other visualization tools. 
    • Dashboards: Deliver data based on user needs via a drag-and-drop dashboard. Use simple widget-based dashboards for critical objectives and benchmarks. Build company-specific dashboards through advanced reporting. 
    • Mobile Reporting: Provides reports to users on the move directly on their mobile devices. 
    • Alerts: Ensure quick actions with automated alerts. Create permission-based roles and predefined workflows to assign issues to relevant employees. 
    • Real-Time Analytics: Receive instant insights on feedback collected across multiple channels. Store structured and unstructured data in one place. 
    • Tracking: Monitor survey progress and perform data analysis in real time. View, search, sort and analyze structured responses. 
    • Text Analytics: Identify customer intent, market trends and product issues by analyzing textual data. Leverage AI and NLP to perform sentiment analysis. 
  • Action Management: Automatically assign customer issues to relevant departments or staff members. Enables customer support to spot at-risk customers and resolve cases. Employees can receive custom notifications on their phones. Provides action-based workflows and permissions. 
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  • Surveys: Create responsive surveys with multiple question types. Add videos, emoticons, gifs and images. Use CSS to customize and design themes, backgrounds, fonts, color palettes and buttons. 
    • Survey Types: Generate multilingual, white-label, conversational and video surveys that are compatible with all devices. Set recurring surveys with daily, weekly and quarterly frequencies.  
    • Sharing: Share surveys via web links, SMS, social media and QR codes, or embed them on websites. 
    • Smart Surveys: Gather feedback from customers without redirecting them to another page. Ask relevant questions by using skip and display logic. Provides pop-up cards, custom parameters, inline embedding and thank you pages. 
    • Library: Browse through the library to utilize pre-existing survey templates. 
    • Preview: Evaluate surveys before launch through the live preview module. 
  • Dashboard: Access reports and responses in real time. Analyze and compare answers to identify recurring trends and patterns. Download files and SPSS reports in PDF format. 
  • Forms: Design mobile-friendly conversational forms to gather customer data. Add multiple question types such as drag and drop, rank order and matrix.  
  • Audience Management: Manage and sort contacts. Create custom lists to segment audiences according to parameters. Set up several sub-accounts within the primary account for multiple product requirements. Import databases from Excel. 
  • Payments: Facilitate secure transactions through online payment forms. Track payments, manage discounts and send automated payment reminders. Encrypt and organize financial data through Stripe. Provides multi-currency support. 
  • Workflow Management: Close loops swiftly by assigning actions according to responses. Design custom workflows and automatically allocate customer feedback to relevant teams. 
  • Security: Ensure safe data storage with custom SSL, IP address tracking and whitelisting, single sign-on, password protection and GDPR compliance.  
  • Integrations: Via API and Webhooks. Connect with third-party applications like Salesforce, WordPress, Slack, Intercom, Zapier, Zendesk, Hubspot and more. 
  • NPS: Measure customer journey across all touchpoints through Net Promoter Score. Share NPS surveys via emails, SMS and in-app. 
    • Segmentation: Create dynamic lists to categorize respondents based on predefined criteria. 
    • Analysis: Monitor NPS and view responses through dynamic dashboards. Analyze customer sentiment to uncover deeper insights. 
    • Survey Throttling: Ensure the same customers aren’t surveyed repeatedly until a configured period. 
    • Response Management: View and manage all responses in a centralized location. Convert responses into tickets and track their status. 
    • Follow-Ups: Add additional follow-up questions and share them with respondents. 
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Product Ranking

#52

among all
Customer Experience Software

#106

among all
Customer Experience Software

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Analyst Rating Summary

81
74
45
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95
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86
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Feedback Channels
Mobile Capabilities
Customer and Contacts Management
Platform Capabilities
Dashboards and Reporting
Dashboards and Reporting
Platform Capabilities
Integrations and Extensibility
Mobile Capabilities

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Forsta
SurveySparrow
+ Add Product + Add Product
AI-Based Capabilities Customer And Contacts Management Dashboards And Reporting Feedback Channels Mobile Capabilities Platform Capabilities Survey Management 45 95 86 100 100 88 82 0 77 100 83 88 92 69 0 25 50 75 100
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

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User Sentiment Summary

Good User Sentiment 7 reviews
Great User Sentiment 74 reviews
77%
of users recommend this product

Forsta has a 'good' User Satisfaction Rating of 77% when considering 7 user reviews from 1 recognized software review sites.

89%
of users recommend this product

SurveySparrow has a 'great' User Satisfaction Rating of 89% when considering 74 user reviews from 2 recognized software review sites.

n/a
4.75 (14)
3.86 (7)
4.4 (60)

Awards

SelectHub research analysts have evaluated Forsta and concluded it earns best-in-class honors for Feedback Channels and Mobile Capabilities.

Feedback Channels Award
Mobile Capabilities Award

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Synopsis of User Ratings and Reviews

User-Friendly Interface: Forsta's interface is intuitive and easy to navigate, even for users with limited experience with survey platforms. The platform's drag-and-drop functionality and clear menus make it simple to create and manage surveys.
Advanced Features: Forsta offers a wide range of features that allow users to create complex surveys and collect rich data. These features include branching logic, piping, and quotas, which can be used to tailor surveys to specific respondents and ensure that data is collected in a meaningful way.
Data Visualization Tools: Forsta provides users with a variety of tools for visualizing survey data. These tools include charts, graphs, and tables, which can be used to identify trends and patterns in data. The platform also allows users to export data to other programs for further analysis.
Collaboration Tools: Forsta makes it easy for teams to collaborate on surveys. The platform allows users to share surveys with others and to track changes that are made. This can be helpful for ensuring that everyone is on the same page and that surveys are completed in a timely manner.
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Conversational Interface: SurveySparrow's chat-like surveys make respondents feel like they're having a one-on-one conversation, leading to higher engagement and completion rates.
Mobile-First Design: With a mobile-first approach, surveys look great and function seamlessly on any device, ensuring a smooth experience for respondents on the go.
Customization Options: Extensive customization features allow users to tailor surveys to their brand, creating a cohesive and professional look.
Advanced Reporting and Analytics: SurveySparrow provides in-depth reporting and analytics tools, enabling users to gain valuable insights from their survey data.
Integrations: Seamless integrations with popular CRM, email marketing, and other business tools streamline workflows and data management.
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Usability Issues: Users report the platform can be challenging to navigate, especially for those new to survey platforms or with limited technical expertise. The interface is not always intuitive, and certain functions can be difficult to locate or use effectively.
Customer Support Challenges: Some users express concerns about the responsiveness and effectiveness of Forsta's customer support. Getting timely assistance or resolving technical issues can sometimes be a frustrating experience.
Reporting Limitations: While Forsta offers reporting capabilities, some users find them to be somewhat limited in terms of flexibility and customization options. Generating specific types of reports or conducting in-depth data analysis may require additional effort or workarounds.
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Limited Customization: SurveySparrow offers fewer customization options compared to other survey platforms, especially in its free plan. This can be restrictive for users who need to tailor surveys to specific branding or complex question logic.
Reporting Features: Some users find the reporting and analytics features in SurveySparrow to be less comprehensive than those offered by competitors. Generating detailed reports or conducting in-depth data analysis may require exporting data to other tools.
Learning Curve: While SurveySparrow is generally user-friendly, some users report a steeper learning curve compared to other survey platforms, particularly when it comes to utilizing advanced features or navigating the interface for complex survey creation.
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Forsta's user reviews over the past year highlight its strengths in survey creation and data analysis. Users appreciate the platform's flexibility in designing surveys, allowing for various question types and logic options. The ability to create visually appealing dashboards and reports is also a plus, enabling users to easily interpret and share insights. However, some users find the interface to be complex and overwhelming, especially for those new to survey software. The learning curve can be steep, requiring significant time investment to master the platform's full capabilities. Compared to competitors like Qualtrics and SurveyMonkey, Forsta offers more advanced features for data analysis and reporting, making it suitable for organizations with complex research needs. However, its user interface may not be as intuitive as some of its competitors, potentially posing a challenge for smaller teams or those seeking a simpler solution. Forsta is best suited for large organizations or research teams that require a robust platform for managing complex surveys and analyzing data. Its advanced features and flexibility make it ideal for gathering and interpreting customer feedback, employee engagement, and market research data. However, smaller teams or those with limited experience in survey software may find the platform's complexity to be a barrier.

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SurveySparrow has garnered positive feedback for its user-friendly interface and engaging survey formats, which have been reported to increase response rates. Users appreciate the platform's conversational style, which creates a more enjoyable experience for respondents compared to traditional survey tools. The platform's ease of use has been highlighted as a significant advantage, allowing users to quickly create and distribute surveys without requiring extensive technical expertise. Additionally, SurveySparrow's reporting and analytics features have been praised for providing valuable insights into customer feedback, enabling businesses to make data-driven decisions. While SurveySparrow offers a robust set of features, some users have noted that the platform's pricing can be a barrier for smaller businesses or individuals with limited budgets. Additionally, certain advanced features may require a higher-tier subscription, which may not be accessible to all users. Some users have also expressed a desire for more customization options, particularly in terms of survey design and branding. Despite these limitations, SurveySparrow remains a popular choice for businesses of all sizes due to its ease of use, engaging survey formats, and insightful reporting capabilities. SurveySparrow is particularly well-suited for businesses that prioritize customer experience and engagement. The platform's conversational surveys and user-friendly interface make it an ideal tool for gathering feedback from customers, employees, or any other target audience. Its reporting and analytics features provide valuable insights that can be used to improve products, services, and overall customer satisfaction. Additionally, SurveySparrow's automation capabilities can save businesses time and resources by streamlining the survey process.

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