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Braintree vs SAP Commerce Cloud

Last Updated: November 18th, 2024

Our analysts compared Braintree vs SAP Commerce Cloud based on data from our 400+ point analysis of eCommerce Platforms, user reviews and our own crowdsourced data from our free software selection platform.

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Product Basics

Braintree by PayPal is a web payment system that helps ecommerce businesses integrate and accept payments through credit and debit cards, Venmo (in the US), PayPal, Google Pay and other digital wallets. It allows users to track transactions, access real-time information, and manage in-store payments in multiple countries. Users can leverage other attributes including fraud protection, dispute management, payout management, reporting, level 1 PCI compliance and data encryption.

SAP Commerce Cloud helps online businesses manage omnichannel commerce. It enables enterprises to deliver personalized customer experiences from acquisition to retention and unify every touchpoint, including online, social media, mobile, POS and more.

Its features include omnichannel marketing, product information, order and customer experience management, analytics, and more. Use the headless architecture to customize the backend and add required functionalities through plug-and-play integrations.

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Product Insights

Offer Customers Peace of Mind: Boost conversions and brand goodwill by creating a secure payment environment and enabling customers to pay via their preferred mode.
Expand Audience: Accept multiple currencies and allow customers from remote locations to shop from the online store.
Save Time: Efficiently perform time-consuming administrative tasks like invoice generation, data storage and visualization through automation.
Mitigate Risks: Detect and eliminate fraudulent transactions, create a secure repository of transactional data and leverage unique data visualizations to minimize risks and drill down on opportunities.

Easily Add Custom Features: Connect with other SAP products to add extra features like CRM, PLM, ERP and more. Design connections with external software using REST and GraphQL API.
Manage Everything From One Place: Unify every complex process in a single platform, including omnichannel marketing, distributed order management, CX tracking and personalization, fulfillment, and more.
Increase Efficiency: Manage multiple brands from a centralized dashboard. Set up dual storefronts for B2B and B2C customers and avoid double orders, backorders and other human errors.
Improve Customer Satisfaction: Provide intelligent behavior-based product recommendations, offer flexible payment and fulfillment options and personalize every customer touchpoint from discovery to fulfillment. B2B customers can easily shop with self-guided experiences.
Boost Efficiency: Define rules to automate processes like order routing, transaction recording, payment processing and more and free up associates to focus on problem-solving and scaling operations.

Fraud Prevention Tools: Minimize fraudulent activities by making transactions SCA compliant and leveraging 3D Secure 2, an authentication verification service. Keep a check on chargebacks and reduce false positives with machine learning and customizable filters.
Payment Methods: Accept payments through PayPal, Venmo, credit and debit cards, ACH transfers and many other popular digital wallets, including GPay, SamsungPay, ApplePay and more. Offer buyers a smooth checkout experience and consolidate operational flows for all payment types.
In-Store Payments: Enable customers to purchase in-store with payment methods saved to an online profile and vice versa with the integrated POS system. Accept MasterCard, magstripe cards, chip cards and contactless cards, along with all major digital wallets.
Payouts: Global merchants can send mass payments to recipients in more than 200 countries and regions. Allow recipients to choose how they receive payments, automate payouts with API calls or batch-file uploads and create disbursements in real time.
Reporting: Track and store all transactional data. Filter by card type, date of creation, settlement date and payment mode to view specific information. Receive real-time updates of events occurring at the payment gateway. Generate custom reports for even more specific needs through the open API.
Data Security: Securely store customer data with multiple encryption keys, split knowledge and dual control in the Level 1 PCI DSS compliant solution. Password, raw magnetic stripe, CVV or pin-block data is never stored. Requires authentication for every control panel login.

Omnichannel Marketing: Create and manage personalized experiences across multiple channels
- Page Builder: Design omnichannel responsive storefronts with the WYSIWYG editor. Personalize websites and mobile apps, and create IoT, VR, and AR experiences.
- PWA Studio: Personalize storefronts to mimic app-like experiences for mobile-centric commerce.
- Promotions: Design and launch targeted promotional campaigns.
- Plug-and-Play Integrations: Access the marketplace to install extensions for processing payments, taxing, merchandising, adding shopping carts and more.
- B2B Commerce: Offers intelligent pricing based on set rules. Provides self-service options like defining order approval and quote negotiation workflows, auto replenishes, PO number entries and more.
Customer Experience: Personalize and streamline the customer experience across sales and distribution channels.
- Data Segmentation: Collect data across every sales channel, create rich customer profiles, segment customers based on business-specific criteria and more.
- Machine Learning: Automate data analysis to recognize behavioral patterns and offer hyper-personalized product suggestions.
- Search Bar: Allows customers to navigate through the catalog quickly.
- A/B Testing: Design real-time algorithms based on tests to deliver personalized experiences.
Product Content Management: Create detailed catalogs with bundles and attributes and syndicate on multiple sales channels. Set up approval and review workflows, bulk edit and mass upload with the management console. Supports multilingual catalogs for global commerce.
Distributed Order Management: Manage orders coming through various sales channels and going out via different fulfillment points.
- Inventory Tracking: Gain real-time snapshots of the inventory and set rules for splitting and sharing them as needed.
- Flexible Fulfillment: Provides endless-aisle fulfillment options like BOPIS, curbside pickup, dropshipping and more.
- Order Routing: Define sourcing and routing rules for multiple warehouses, fulfillment centers and shipping carriers. Automate order routing to convenient locations.
- Return Processes: Offers shipment tracking information and self-return capabilities to customers.

Product Ranking

#13

among all
eCommerce Platforms

#91

among all
eCommerce Platforms

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Analyst Rating Summary

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User Sentiment Summary

76%

of users recommend this product

Braintree has a 'good' User Satisfaction Rating of 76% when considering 130 user reviews from 4 recognized software review sites.

86%

of users recommend this product

SAP Commerce Cloud has a 'great' User Satisfaction Rating of 86% when considering 6 user reviews from 2 recognized software review sites.

4.5 (18)

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3.6 (74)

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4.33 (3)

4.0 (22)

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Synopsis of User Ratings and Reviews

Ease of Use: It’s an intuitive platform with a user-friendly interface, according to 83% of users discussing this aspect.

Payment Processing: 79% of users reviewing payment processing said that the platform streamlines digital transactions.

Data Security: It secures transactional data against malware with fraud detection tools, according to 72% of reviews discussing security.

Comprehensive Feature Set: Users appreciate that SAP Commerce Cloud offers a wide range of features out-of-the-box, covering areas like product information management, order management, and promotions. This comprehensiveness reduces the need for extensive customization, saving time and resources.

Omnichannel Capabilities: SAP Commerce Cloud enables businesses to provide a seamless customer experience across multiple touchpoints, including online stores, mobile apps, and physical stores. This unified approach helps businesses meet the evolving expectations of modern consumers.

Customization and Flexibility: While offering a rich set of standard features, SAP Commerce Cloud also provides ample opportunities for customization. Businesses can tailor the platform to their specific needs and integrate it with existing systems, ensuring a perfect fit for their unique requirements.

Glitches: It’s a resource-intensive platform prone to glitches, according to 71% of users mentioning software performance.

Cost: According to 85% of reviews on the pricing structure, the platform is more expensive than its competitors.

Accounting: The lack of accounting features is a drawback, according to 100% of reviews on bookkeeping.

Complex Setup and Maintenance: Many users find it challenging to set up and maintain SAP Commerce Cloud, often requiring specialized expertise and resources.

High Cost: SAP Commerce Cloud can be expensive, especially for small and medium-sized businesses, with licensing, implementation, and ongoing maintenance costs adding up.

Limited Flexibility: Some users report that SAP Commerce Cloud can be inflexible, making it difficult to customize and adapt to specific business needs.

Braintree is a digital payment processor allowing online businesses to accept debit cards, credit cards, e-checks, Venmo, PayPal and other popular digital wallets. According to user reviews, the platform’s intuitive UI, quick payment processing and unique fraud detection tools are its main strengths. However, users have reported that the platform crashes frequently. It lacks accounting integrations, forcing users to record transactions and maintain ledgers manually. Additionally, the software charges a nominal fee for each transaction on top of a base monthly fee, which can become a costly affair for small businesses. In summary, Braintree is best for enterprises with large sales volume, powerful IT infrastructure and adequate technical expertise.

User reviews from the last year paint a mixed picture, highlighting both strengths and weaknesses that make it a good fit for some businesses, but not others. While many users praise its robust feature set, particularly its powerful shopping cart and marketing tools, they also point to its complexity and high cost as major drawbacks. Some users find the platform's learning curve steep, requiring significant time and resources to master. Others note that its pricing structure can be prohibitive for smaller businesses, making it more suitable for large enterprises with deep pockets. What sets SAP Commerce Cloud apart is its tight integration with other SAP products, a major advantage for businesses already invested in the SAP ecosystem. This seamless integration allows for streamlined operations and data sharing across different departments, boosting efficiency and providing a holistic view of the business. However, this strength can also be a weakness for businesses that don't use other SAP products, as they may not fully utilize the platform's capabilities. Ultimately, SAP Commerce Cloud is best suited for large enterprises with complex eCommerce needs and existing SAP infrastructure. Its comprehensive features, scalability, and integration capabilities make it a powerful tool for managing sophisticated online businesses. However, smaller businesses or those new to SAP may find its complexity and cost overwhelming, making alternative platforms like Shopify or BigCommerce more attractive options.

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FAQ

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