Cleverbridge vs commercetools

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Our analysts compared Cleverbridge vs commercetools based on data from our 400+ point analysis of eCommerce Platforms, user reviews and our own crowdsourced data from our free software selection platform.

Cleverbridge Software Tool

Product Basics

Cleverbridge ensures efficient billing and payment management, as well as localized customer experiences for global audiences. It offers subscription management, reporting and analytics, customer data management, lifecycle marketing, and international compliance. B2B commerce helps automate renewals, uses quote-to-cart to collect funds and enables one-click purchases. Other attributes include taxation, fraud prevention, email and performance marketing, and more.

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commercetools is an omnichannel commerce platform designed for mid and large-sized businesses to sell products globally and personalize customer experiences (CX). It follows the MACH principle (Microservice-based, API-first, Cloud-native, Headless), allowing businesses to design decoupled frontends connected to the backend via flexible APIs.

Core components include a headless API, multi-branding, catalog management, shopping cart and distributed order management. It supports both B2B and B2C environments and offers machine learning to deliver personalized CX. The vendor also provides developer services to integrate with third-party apps.
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$29.95 Monthly
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$40,000 Annually, Quote-Based
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Tailored to your specific needs
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Chromebook
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Product Assistance

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Videos
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FAQ
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Knowledge Base
24/7 Live Support
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24/7 Live Support

Product Insights

  • Simplify Financials: Offload financial operations and responsibilities to the vendor acting as the merchant of record. Automatically maintain and update local laws, regulations and compliances. 
  • Go Global: Overcome the complexity of navigating international markets with a multilingual platform that supports multiple currencies and checkout options. Offers a network of service providers for localized marketing. 
  • Streamline Operations: Automate repetitive administrative tasks to focus on solving business problems. Stay on top of processing by getting an overview of every operation and workflow from a dashboard. 
  • Improve Decision Making: Create a central repository of business data and analyze it to learn customer behavior, trends, campaign performance, product engagement and untapped opportunities. 
  • Tailor To Fit Needs: Add features through external integrations using the open API. Provides detailed documentation for each API. 
  • Increase Revenue: Tap into additional revenue streams by offering digital services using the subscription engine that supports trial periods, discounts, automated renewals and direct payments. 
  • Strengthen Marketing Efforts: Recover abandoned carts and reduce churn rate by engaging with customers using the growth module that factors sector specifics, geography and customer history. Offers call center services for answering customer calls 24x7. 
  • Enhance B2B Experience: Offer businesses a B2C shopping interface with quote-to-carts, self-service, search bars, saved orders and more. Manage complex product structures with variants, segment-specific pricing and discount schemes. 
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  • Tailor To Fit Needs: Build a single, robust platform tailored to suit business needs by bringing together loosely coupled, independently deployable microservices and apps. 
  • Lower Costs via Economies of Scale: Distribute platform updates and maintenance costs to every user through the multi-tenant architecture. 
  • Maintain Flexibility: Independently customize and scale specific modules using the microservice-based, modular infrastructure. 
  • Maximize Uptime: Ensure global coverage, minimum latency and optimized performance with a multi-cloud setup that includes GCP, AWS and Microsoft Azure. Offers CDNs and server locations across America, Europe and APAC. 
  • Deliver Branded Experiences: Curate differentiated customer experiences across multiple channels. Supports storefront designing for personal websites, social networks, AR/VR devices, IoT, mobile devices and more. 
  • Enhance Customer Experiences: Offer personalized recommendations, multiple payments and fulfillment options, shipment tracking information, and quick return and refund processes. Integrate with external chatbots and concierge services. 
  • Centralize Management: Unify multiple brands in one flagship online store, integrate sales channels into a single omnichannel strategy and manage every aspect from a centralized dashboard. 
  • Ensure a Secure Environment: Facilitate communications via HTTPS and secure them by TLS 1.2. Encrypt storage layer using WPA2 with AES-256-bit key. 
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  • Management: Insulate the business from non-compliance fines and security breaches, provide stability, scale efficiently and manage customer data:
    • Integration: Synchronize data from existing CRMs, ERPs, web analytics tools, marketing automation systems and more with a plug-and-play connector and robust set of APIs. 
    • Subscription: Design pricing plans with options including fixed pricing, term, tiered, usage-based, or any combination of the above. Manage cross-sells, promotions, upgrades and downgrades; offer automated or manual renewal options. 
    • Customer Data: Track and identify customer behavior across various marketing channels. Centralize all data and identify patterns to strategize campaigns and drive sales. 
    • Customer Self-Service: Allow customers to update their own personal, payment, renewal and plan information. They can access their purchase history, modify subscription and payment options, and access personalized offers and content. 
    • Customer Lifecycle Marketing: Deliver targeted communications via email, ads or SMS messages and trigger dormant customers.  
    • Global Compliance: Monitor the dynamic regulatory landscape and comply with international data protection regulations, like GDPR. Maintain compliance with PCI, DSS, ISAE 3402 and other protocols. 
  • Monetization: Supports diverse pricing models, billing scenarios and payment methods to maximize recurring revenue. 
    • Billing and Invoicing: Provide customer-specific payment options and bill accurately for term, tiered or usage-based subscriptions. 
    • Payment Processing: Securely collect payments, issue refunds and record and reconcile transactional data. Defend against chargebacks and receive assistance for defense against claims. Manage currency exchange and integrate global payment processors to minimize foreign billing events. 
    • Revenue Retention: Reduce service interruption and involuntary churns due to outdated credit cards. Automatically receive updated credit card information without any customer intervention. 
    • Taxation: Calculate taxes accurately depending on location and automate sending tax payments to the proper authorities. 
    • Fraud Prevention: Review all charges with automated screening technology; leverage behavioral data to eliminate human bias and false positives. Flag orders for manual review by specialized analysts. 
  • Marketing: Scale business, identify opportunities and streamline marketing campaigns to boost sales: 
    • Localization: Offer customers prevalent language, currency and payment options based on their location. Access 30 languages, 60 currencies and 48 payment methods to provide a highly localized online experience. 
    • Reporting and Analytics: Analyze trends, measure customer satisfaction and identify optimization opportunities with various up-to-date reporting tools and cohort analysis. 
    • Testing and Optimization: Develop testing strategies and make data-based decisions to improve subscription programs, all while receiving expert assistance to optimize these processes. 
    • Email Marketing: Create new revenue streams and nurture existing relationships with customized email marketing campaigns. Execute campaigns and monitor their efficiency with built-in tracking and reporting tools. 
    • Performance Marketing: Receive expert assistance on recruiting, communicating and incentivizing strategic publishers. Give publishers access to assets and reporting for targeted marketing and automate commission tracking and payout handling. 
    • B2B Marketing: Target business clients more effectively; allow sales reps to generate and send personalized, pre-populated carts to customers. Allow customers to configure price quotes and complete transactions without sales assistance through its self-service CPQ. Create a global, virtual storefront and connect it to other critical information systems. 
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  • Headless Commerce: Use GraphQl and pluggable APIs to connect and personalize sales, marketing and fulfillment experiences across every channel. Customize API behavior according to business needs through API patenting. 
  • Catalog and Product Information Management (PIM): 
    • Product Attributes: Supports flexible data types, multiple attributes and languages, and quick imports through existing configurations. 
    • Cataloging: Add categories and custom fields to design unique catalogs. Create links between catalogs and manage multiple variants. 
    • Targeted Data: Compartmentalize products by country, language, channel and store. 
    • Product Relationship: Define complex relationships and map how different data sets interact with each other. 
    • Multimedia Library: Store, organize and distribute images, audios and videos across channels. Include granular content for specific product types and attributes. 
    • Filtering: Offers a search bar, multiple filters and sorting options for easy navigation. 
    • Pricing: Set up tiered pricing based on currency, country, channels and more. Supports unlimited, custom currencies and high precision pricing. 
  • Shopping Cart: Create a seamless checkout experience and add multiple touchpoints for additional revenue. 
    • Rulesets: Get an overview of incoming orders and define how they interact with backend order management. 
    • Tax Handling: Automate tax calculation based on customers’ location. 
    • Subscriptions: Set up subscription-based purchases. 
    • Discounting: Define conditions and manage complex discount structures based on sales channels, customers, discount codes and more. 
    • Wishlist: Customers can create wishlists, save shopping carts and continue later. 
    • Cart Data: Track abandoned carts and develop marketing campaigns to revive lost sales. 
  • Order Management: 
    • Order Tracking: Get a centralized view of every product, order and fulfillment center. Track and manage business-specific metrics with a few clicks. 
    • Customer Data: Store information like order history, behavior patterns and engagement history and create detailed customer profiles. Provide data visibility to relevant teams. 
    • Channel Management: Aggregate inventory, pricing and product data across every store, POS and online channel. 
    • Shipping: Connect to shipping carriers and offer flexible options like BOPIS, curbside pickups, dropshipping and more. 
    • Order Routing: Design smart workflows for routing orders to convenient fulfillment points. 
  • Machine Learning: Automate daily tasks, enhance data quality and improve customer experience. 
    • Product Categorization: Specify rules to automatically assign products to appropriate categories based on attributes. 
    • Product Suggestions: Offer personalized recommendations according to individual customer profiles. 
    • Smart Search: Customers can use multiple filters, custom fields and image searches. Analyze search patterns and field value distributions to model database indexes. 
    • Data Enrichment: Detect duplicate entries and missing information, and receive smart suggestions for resolving issues. 
    • Add-Ons: Connect with third-party software for cross-selling and up-selling based on customer profiles. 
  • B2B Commerce: Provide a B2C buying experience by combining microservices. Personalize experiences, maintain online and offline brand identity, and automate product data processing. 
  • D2C Commerce: Create a flagship online store and add direct links to the website on multiple social networks. 
  • Developer Tools: Provides SDKs, structured documentation, APIs and other unique tools for in-depth platform customization. 
  • Integrations: Access the marketplace to add features like frontend designs, payment processors, accounting software, CRM and more. 
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Product Ranking

#24

among all
eCommerce Platforms

#80

among all
eCommerce Platforms

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Analyst Rating Summary

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Analyst Ratings for Functional Requirements Customize This Data Customize This Data

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Catalog And Product Management Checkout Inventory Management Marketing And Search Engine Optimization Order Management Payments Platform Capability Reporting And Analytics Sales Channel Shipping Storefront 79 97 57 81 84 51 100 40 72 91 70 0 25 50 75 100
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User Sentiment Summary

Great User Sentiment 34 reviews
Excellent User Sentiment 2 reviews
86%
of users recommend this product

Cleverbridge has a 'great' User Satisfaction Rating of 86% when considering 34 user reviews from 3 recognized software review sites.

100%
of users recommend this product

commercetools has a 'excellent' User Satisfaction Rating of 100% when considering 2 user reviews from 1 recognized software review sites.

5.0 (9)
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4.2 (23)
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2.5 (2)
5.0 (2)

Awards

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commercetools stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Global Reach: Cleverbridge provides merchants with the tools to navigate the complexities of selling products and services in various countries, including handling taxes, complying with local regulations, and supporting multiple currencies and payment methods.
Subscription Management: The platform simplifies the management of recurring billing and subscriptions, automating tasks such as invoicing, payment processing, and subscription renewals. This can be particularly beneficial for businesses with subscription-based models, as it reduces manual effort and ensures a smooth customer experience.
Fraud Prevention: Cleverbridge incorporates robust fraud prevention measures to protect merchants from fraudulent transactions and chargebacks. This includes features such as address verification, card security code checks, and velocity checks, which help to identify and prevent suspicious activity.
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Composable Architecture: Users appreciate the flexibility to pick and choose the specific commercetools features they need, without being locked into a rigid, pre-configured suite of tools.
API-First Approach: The robust API allows for seamless integration with existing systems and enables businesses to build custom storefronts and experiences.
Cloud-Native Platform: Users highlight the benefits of scalability and reliability, allowing them to handle traffic spikes and adapt to changing business needs.
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Subscription Management Issues: Users have reported challenges with managing or canceling subscriptions, often encountering difficulties reaching customer support or experiencing unexpected charges.
Payment Processing Problems: Some users have experienced issues with payment processing, including declined transactions, delayed refunds, and difficulties updating payment information.
Customer Support Concerns: A recurring theme in user feedback is the difficulty in reaching Cleverbridge's customer support, with long wait times and unresponsive communication channels being common complaints.
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Complex Setup: Some users have reported that getting started with commercetools can be a bit daunting due to its extensive features and API-first approach. This can lead to a steeper learning curve for those new to headless commerce platforms.
Technical Expertise Required: Commercetools is highly customizable, but this comes at the cost of requiring more technical expertise to implement and manage. Businesses without in-house development resources might find it challenging to leverage the platform's full potential.
Limited Out-of-the-Box Functionality: As a headless solution, commercetools focuses on providing backend infrastructure, leaving frontend development and integrations to the user. This means additional effort is needed to build a complete eCommerce experience, unlike some more traditional platforms that offer pre-built storefronts and features.
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Let's "bridge" the gap between you and understanding what users think of Cleverbridge: Cleverbridge has garnered a mixed bag of reviews over the past year. Users appreciate its comprehensive suite of features, particularly its subscription management capabilities and global payment processing. The platform's ability to handle recurring billing, manage different currencies, and comply with international tax regulations is a major plus for businesses with a global reach. However, some users find the interface clunky and outdated, leading to a steep learning curve. The reporting tools also leave something to be desired, lacking the depth and customization options that some competitors offer. Cleverbridge attempts to differentiate itself by providing a high level of customer support, but reviews on the quality of support are inconsistent. Some users rave about the responsiveness and helpfulness of the support team, while others report long wait times and unresolved issues. Ultimately, Cleverbridge seems best suited for mid-sized to large businesses with complex eCommerce needs, especially those operating internationally. Its robust feature set can handle the demands of a growing business, but smaller businesses or those with simpler requirements might find the platform overwhelming and expensive. Keep in mind that the software landscape is constantly evolving, so it's always a good idea to check the latest reviews and comparisons before making a decision.

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Recent user reviews suggest that commercetools is a powerful platform for businesses looking for a flexible and scalable solution. Users praise its API-first approach and microservice-based architecture, which allows for easy customization and integration with other systems. This makes it a good choice for businesses with complex needs or those looking to build a truly unique customer experience. For example, a business could use commercetools to create a personalized shopping experience for each customer, or to integrate their online store with their in-store point-of-sale system. However, users also note that commercetools can be complex to set up and manage, requiring significant technical expertise. Its flexibility can be a double-edged sword, as it can lead to a steeper learning curve. Some users also point out that the platform has a limited number of out-of-the-box integrations, meaning businesses may need to develop custom integrations for some of their existing systems. Despite these drawbacks, many users find that the benefits of commercetools outweigh the challenges, particularly for businesses that need a highly customizable and scalable solution. Overall, commercetools is best suited for larger businesses with the technical resources to take advantage of its powerful features. Smaller businesses or those with limited technical expertise may find other platforms easier to use.

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