Classy vs GiveSmart

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Our analysts compared Classy vs GiveSmart based on data from our 400+ point analysis of Fundraising Software, user reviews and our own crowdsourced data from our free software selection platform.

Classy Software Tool
GiveSmart Software Tool

Product Basics

Classy is an online solution that helps nonprofit organizations connect with supporters worldwide. It optimizes donor experiences by providing a holistic view of contributor history. Its advanced security modules ensure data protection and block false donations.

Users can create customizable, brand-centric campaigns for wider outreach. Other capabilities include virtual event management, recurring donation plans, CRM integrations, reporting and more.
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GiveSmart is an event fund gathering technology that offers customizable event size, mobile bidding, text-to-donate, enhanced dashboard and reporting, seating arrangement, and more. It provides silent item management for live auctions and intuitive designs for product descriptions and designs. Campaign creation and management, ticketing, mobile responsive sites, secure payment processing, and automated tax receipts and thank you notes are some of its inclusions.

Users can set up dedicated pages for special days like Giving Tuesdays, events, auctions, fundraising games and more. Some of its additional attributes are self-checkout, pledge collection, event registration, sponsorship recognition and live donation displays.

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$299 Monthly
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$1,195 Monthly
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Tailored to your specific needs
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Product Assistance

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Product Insights

  • Personalized Campaigns: Ensure consistent brand image across campaigns, emails and receipts. Create and customize pages via campaign builder. Add brand-specific backgrounds, headers, logos, button colors and more. Also provides custom domains. 
  • Raise Funds Globally: Mobilize donors and volunteers across the globe through the passport module. Manage global campaigns within a single account. Maintain a list of international donor bases by tracking foreign transactions. Allows contributors to give local currencies. 
  • Gain Data-Driven Insights: Make informed decisions by leveraging built-in reporting and analytical modules. Deliver personalized campaigns by viewing donors’ online histories. Leverage connections with Facebook for deeper campaign insights. 
  • Support Initiatives: Raise funds through unique fundraising methods like sponsor donation matching, dedication giving, branded eCards and other evergreen campaigns. Supporters can donate on their birthdays, weddings or in memory of loved ones. 
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  • Increased Revenue: GiveSmart provides tools like mobile bidding, online donation pages, and text-to-give that make it easier for donors to contribute, potentially leading to increased revenue for your nonprofit.
  • Improved Donor Engagement: Features like gamification, live event updates, and personalized communication options can help you create a more engaging experience for donors, fostering stronger relationships and encouraging repeat donations.
  • Streamlined Event Management: GiveSmart simplifies event planning and execution with tools for guest management, ticketing, seating arrangements, and real-time reporting, saving your team time and effort.
  • Enhanced Data Insights: The platform offers robust reporting and analytics capabilities, providing valuable insights into donor behavior, fundraising performance, and event effectiveness, enabling data-driven decision-making.
  • Reduced Administrative Burden: GiveSmart automates many manual tasks associated with fundraising, such as payment processing, receipt generation, and donor data management, freeing up your staff to focus on other priorities.
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  • Donation Pages and Forms: Collect one-time and recurring donations via mobile-optimized web pages and forms. Engage donors using tools like campaign progress bars, live leaderboards, impact blocks and an interactive wall. Add custom questions and control donation frequency and donation amount suggestions. 
  • Ticket Management: Create tickets and schedule them with promotions. Drive outreach with promotional strategies like discount codes, special ticket types and unique attendee segments. Categorize, sort and export event data. 
  • Peer-to-Peer Fundraising: Promote DIY fundraising by allowing supporters to raise funds and host events. Volunteers can create individual or team fundraising pages and post images, videos and updates. Increase awareness by leveraging built-in social media sharing options. Thank fundraisers during awareness months via automated emails. 
  • Recurring Giving: Stabilize donation flow by setting up monthly donation plans. Use the manager module to update and edit recurring programs. Supporters can manage their donation frequency, duration and payment options. Send automated thank you emails and annual tax receipts to donors. 
  • Virtual Events: Deliver immersive experiences to a global audience through virtual and hybrid events. Organize and promote fundraising campaigns at scale through event pages. Engage with supporters via chat, polls and breakout rooms. Livestream events, embed live videos on event pages, add virtual auctions and share fundraising details in real time. 
  • Campaign Creation: Build elaborate, unique and personalized campaigns without code. Use custom HTML and CSS to enhance campaigns. 
  • Payment Processing: Secure payments with Level 1 PCI compliance. Accept payments via credit cards, Apple Pay, Google Pay and Microsoft Pay. Manage all transaction data through the account. Get access to funds with daily cash-outs. Stripe Radar ensures secure transactions and reduced chargebacks. 
  • Donor Management: Gain donor insights by accessing their past interactions. Search, filter and categorize contributors based on donation amount, type and frequency. 
  • Integrations: Streamline fundraising efforts by leveraging integrations with CRMs, marketing tools, analytical modules and other donation-based solutions. Access connections with HubSpot, Google Analytics, Salesforce, Kindful, MailChimp and more. 
  • Security: Secure data with AWS virtual private cloud storage and AES 256-bit encryption. Provides role-based access, 24/7 security scanning and threat monitoring, WAF and DDoS protection, and annual penetration testing. 
  • Reporting: Assess total donations, gift volume and more via campaign health metrics. Create, sort, customize and filter reports, and share them with team members. 
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  • Bidding Management: Send auction links via text so that supporters can browse and bid with a single click from anywhere and on any device. Manage auctions, track items and donors, process bids, and communicate with guests from a unified dashboard. Bidders can receive outbid notifications and self-checkout on any items won. 
  • Silent Auction: Host online silent auctions for existing and new donors. Leverage the item management module to procure and document items, letting donors submit images and descriptions directly through the website. Manage commodities, tax details, packages and bidding activities with an auction catalog. Admins can track campaign performance, access real-time insights, glean financial data and download revenue streams from the dashboard. 
  • Team Fundraising: Acquire new donors and engage existing ones by allowing supporters to create and share their campaigns for art competitions, sports events, marathons and more. 
    • Custom Pages: Create personalized pages by adding titles, goals, images, videos and content. 
    • Leaderboard: Compare, monitor, rank and share individual fundraisers’ performance with real-time updates. 
    • Social Sharing: Promote campaigns by sharing pages via Facebook, Twitter, LinkedIn and emails. 
  • Fundraising Management: Run multiple campaigns, manage annual fundraisers and facilitate online giving. 
    • Recurring Donations: Build a consistent income source through recurring giving, automatically initiating periodic withdrawals. 
    • Text-to-Donate: Dedicate specific keywords to different campaigns and receive donations via text. 
    • Organization Hub: Access and manage campaign data in a centralized hub, allowing admins to clone seasonal events for quick and efficient campaigns. 
    • Goal Meter: Displays campaign progress to keep supporters excited. 
  • Ticketing: Streamline ticketing processes by leveraging organized guest lists, information on unplanned guests, sales tracking, automatic donor registration, safe information storage and more through an intuitive ticket portal. Secure payment processes by including add-ons like valet parking, mulligans and raffle tickets post-purchase. Attendees can also purchase sponsorships, VIP packages and golf foursomes. 
  • Receipts: Optimize communications through automated tax receipts, donation letters and thank you notes, available via text or email. Provide auction, donor and ticket receipts post-purchase. 
  • Salesforce Integration: Gain a comprehensive view of donor activities, potential opportunities and more by syncing with Salesforce. Ensures secure transmission of data, including contacts, campaigns and payments. 
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Product Ranking

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#13

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Analyst Rating Summary

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74
72
67
25
67
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25
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Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Classy
GiveSmart
+ Add Product + Add Product
Dashboard And Reporting Data Hygiene Document Management Donation Management Donor Management Event Management Fundraising Programs Marketing And Online Advocacy Mobile Capabilities Payment Processing And Receipts Platform Capabilities, Security And Compliances Volunteer Management 72 25 0 67 48 57 58 78 65 82 78 64 67 67 25 88 79 90 91 78 88 90 69 64 0 25 50 75 100
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89%
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91%
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75%
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88%
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12%
82%
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18%
91%
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75%
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31%
60%
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40%
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

60%
0%
40%
45%
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55%

User Sentiment Summary

Great User Sentiment 258 reviews
Great User Sentiment 544 reviews
85%
of users recommend this product

Classy has a 'great' User Satisfaction Rating of 85% when considering 258 user reviews from 3 recognized software review sites.

89%
of users recommend this product

GiveSmart has a 'great' User Satisfaction Rating of 89% when considering 544 user reviews from 3 recognized software review sites.

4.3 (121)
4.6 (156)
4.2 (90)
4.6 (204)
4.1 (47)
4.2 (184)

Synopsis of User Ratings and Reviews

Recurring Giving: Classy simplifies the process of setting up and managing recurring donations, making it easier for nonprofits to secure ongoing support and cultivate long-term donor relationships.
Peer-to-Peer Fundraising: Classy's platform facilitates peer-to-peer fundraising campaigns, empowering supporters to create personal fundraising pages and leverage their networks to raise money on behalf of the organization.
Event Management: Classy streamlines event management by providing tools for online registration, ticketing, and attendee management, simplifying the process of organizing and hosting fundraising events.
Donor Management: Classy offers robust donor management features, enabling nonprofits to track donor information, giving history, and engagement levels, providing valuable insights for personalized outreach and cultivation strategies.
Integrations: Classy integrates with various third-party applications, such as CRM systems and email marketing platforms, allowing nonprofits to streamline their workflows and enhance their fundraising efforts.
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Streamlined Donation Process: GiveSmart simplifies the donation experience for both one-time and recurring gifts, leading to increased donor participation and higher revenue generation. This user-friendly approach reduces friction in the giving process, encouraging more people to contribute to the cause.
Robust Event Management Tools: The platform offers comprehensive event management features, including ticketing, guest management, and auction tools. This allows nonprofits to efficiently plan and execute successful fundraising events, from small intimate gatherings to large-scale galas.
Real-Time Data and Reporting: GiveSmart provides real-time data and reporting capabilities, empowering organizations to track progress, measure campaign effectiveness, and make data-driven decisions. This level of insight helps optimize fundraising strategies and maximize impact.
Mobile-Friendly Interface: GiveSmart's mobile-friendly interface ensures accessibility and convenience for donors and administrators alike. Users can easily engage with the platform and manage their activities from their smartphones or tablets, enhancing overall user experience and engagement.
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Limited Customization: The platform's customization options may not be sufficient for organizations with unique branding or complex campaign requirements, potentially leading to a generic look and feel that doesn't align with their identity.
Learning Curve: Classy's interface can be challenging for new users due to its extensive features and functionalities, requiring an investment of time and effort to master the platform effectively.
Pricing Structure: The platform's pricing structure, which often involves transaction fees, can impact the overall fundraising revenue, especially for organizations with high donation volumes or smaller average gift sizes.
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Steep Learning Curve: GiveSmart's interface can be overwhelming for new users due to its extensive features and functionalities. Navigating through the various options and settings may require significant time investment and training, posing challenges for organizations with limited technical expertise or volunteer staff.
Customization Limitations: While GiveSmart offers some degree of customization, users have reported limitations in tailoring the platform to their specific branding and event needs. This can be a drawback for organizations seeking a highly personalized experience for their donors and supporters.
Pricing Structure: GiveSmart's pricing model, which often involves a percentage of funds raised in addition to subscription fees, can be a concern for smaller nonprofits or those with tight budgets. The costs can accumulate quickly, impacting the overall fundraising efficiency.
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Let's get classy with fundraising: Classy has been making waves in the nonprofit sector, garnering positive reviews for its user-friendly platform and comprehensive features. Users have found it to be a breath of fresh air compared to other platforms, praising its intuitive interface and ease of setup. It's like having a personal fundraising assistant, guiding you through the process and ensuring you have all the tools you need to succeed. One of Classy's standout features is its versatility. From managing online donations and events to handling donor relationships, it covers all the bases. Users appreciate the ability to create customized campaigns, track progress, and generate reports, all within a single platform. The seamless integration with other software, such as Salesforce and Virtuous, is another major plus, allowing for streamlined operations and data management. While Classy shines in many areas, some users have noted that its pricing can be a bit steep for smaller organizations. However, they also acknowledge that the value it provides often outweighs the cost. In a nutshell, Classy is best suited for nonprofits of all sizes that are looking for a robust and user-friendly fundraising platform. Its comprehensive features, ease of use, and excellent customer support make it a top choice for organizations that want to take their fundraising efforts to the next level.

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GiveSmart appears to be most suitable for small to medium-sized nonprofit organizations seeking an all-in-one fundraising solution. The platform's user-friendly interface and comprehensive feature set make it accessible to organizations with limited technical expertise or resources. GiveSmart's scalability allows it to grow alongside an organization's needs, making it a viable long-term solution. Additionally, the platform's focus on donor engagement and data-driven insights can empower organizations to cultivate stronger relationships with their supporters and optimize their fundraising strategies. Reviewers frequently highlight GiveSmart's user-friendly interface and intuitive design as a key strength. The platform's ease of use allows users with varying levels of technical proficiency to navigate and manage fundraising campaigns effectively. GiveSmart's comprehensive feature set, encompassing online giving, event management, donor management, and reporting tools, eliminates the need for multiple disparate systems, streamlining operations and reducing administrative burdens. This all-in-one approach simplifies the fundraising process and enhances efficiency for organizations. While GiveSmart receives praise for its user-friendliness and comprehensive features, some users note areas for improvement. Occasional technical glitches and limitations in customization options have been reported. Additionally, the platform's pricing structure, which is based on a percentage of funds raised, may present challenges for organizations with tight budgets or those seeking more predictable costs. These factors are important considerations for organizations evaluating GiveSmart as a potential fundraising solution. GiveSmart distinguishes itself from competitors through its emphasis on donor engagement and data-driven insights. The platform provides tools to personalize communications, track donor interactions, and analyze giving patterns. These features enable organizations to cultivate stronger relationships with their supporters and make data-informed decisions to optimize fundraising efforts. For instance, GiveSmart's robust reporting capabilities allow organizations to track the effectiveness of campaigns, identify trends, and measure progress towards fundraising goals. This data-driven approach empowers organizations to refine their strategies and maximize their impact.

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