Ortto vs emfluence

Last Updated:

Our analysts compared Ortto vs emfluence based on data from our 400+ point analysis of Marketing Automation Software, user reviews and our own crowdsourced data from our free software selection platform.

emfluence Software Tool

Product Basics

Ortto (formerly Autopilot) assists creators in crafting and managing their online presence by providing a platform for building personalized websites and online stores. This platform caters to content creators, artists, and entrepreneurs who aim to establish professional online identities. Its key benefits include ease of use, customizable templates, built-in online store functionality, and comprehensive analytics tools. Users find its drag-and-drop interface and intuitive design particularly helpful, while praising its ability to seamlessly integrate with social media platforms. Compared to other website builders, Ortto is lauded for its focus on user experience and creator-specific features. It offers competitive pricing plans ranging from monthly subscriptions to annual commitments, with options for various website traffic volumes and functionalities.

Pros
  • Easy to use
  • Customizable templates
  • Built-in online store
  • Comprehensive analytics
  • Seamless social media integration
Cons
  • Limited design flexibility
  • Fewer features than some competitors
  • Pricing can be expensive for high-traffic websites
  • Limited customer support options
  • Occasional bugs and glitches
read more...
Emfluence is a marketing automation platform designed to streamline and automate marketing campaigns across various channels. It caters to businesses of all sizes, particularly those seeking to optimize lead generation, nurture leads, and drive sales. Emfluence offers a range of features, including email marketing, lead scoring, social media management, and marketing analytics. These features help businesses automate repetitive tasks, personalize their marketing messages, and gain insights into their campaign performance. Some of the key benefits of using Emfluence include increased marketing efficiency, improved lead conversion rates, and enhanced customer engagement. Additionally, users often find Emfluence's intuitive interface and robust reporting features to be valuable assets. Pricing for Emfluence varies depending on the specific features and functionality required. However, generally, it falls within the mid-range pricing spectrum for marketing automation solutions, with plans available on a monthly or annual subscription basis. In comparison to other marketing automation platforms, Emfluence is often praised for its ease of use and affordability. However, some users have noted that its features may not be as comprehensive as some of the more expensive solutions on the market.

Pros
  • Easy to use
  • Affordable
  • Intuitive interface
  • Robust reporting
  • Good customer support
Cons
  • Limited features
  • Not ideal for large companies
  • Buggy integrations
  • Limited customization
  • Advanced features require learning
read more...
$509 Monthly
Get a free price quote
Tailored to your specific needs
$1,500 Monthly
Get a free price quote
Tailored to your specific needs
Small 
i
Medium 
i
Large 
i
Small 
i
Medium 
i
Large 
i
Windows
Mac
Linux
Android
Chromebook
Windows
Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Effortless website creation: Build a professional website without coding knowledge using Ortto's intuitive drag-and-drop interface and pre-designed templates. Create a website that reflects your unique brand and style in minutes.
  • Seamless online store integration: Sell your products and services directly through your website with Ortto's built-in e-commerce functionality. Manage inventory, process payments, and track sales all in one place.
  • Powerful marketing tools: Reach a wider audience and grow your online presence with Ortto's integrated marketing tools, including email marketing, social media integration, and SEO optimization. Get your content in front of the right people and convert visitors into customers.
  • Comprehensive analytics: Gain valuable insights into your website traffic and visitor behavior with Ortto's detailed analytics reports. Track website performance, understand your audience, and make data-driven decisions to improve your website and marketing efforts.
  • Scalability and flexibility: Easily adapt your website to your needs as your business grows with Ortto's flexible platform and upgradeable plans. Start small and add features as you need them, without having to rebuild your entire website.
  • Focus on creators: Ortto is designed specifically for creators, artists, and entrepreneurs who want to establish a professional online presence. It offers features and tools that are tailored to your needs, such as portfolio galleries, blog management, and membership functionalities.
  • Seamless integration with third-party tools: Connect Ortto with your favorite third-party tools and services, including payment gateways, email marketing platforms, and social media accounts. Keep your workflow organized and manage everything from one central location.
  • High-quality customer support: Get the help you need when you need it with Ortto's responsive and knowledgeable customer support team. They are available via email, live chat, and phone to answer your questions and help you troubleshoot any issues you may encounter.
  • Affordable pricing: Ortto offers a variety of pricing plans to fit your budget and needs. Choose from monthly or annual subscriptions, and upgrade as your website grows. There is a plan to fit every budget, so you can start building your online presence without breaking the bank.
read more...
  • Compact Email Marketing: Users can ensure enhanced reach by launching new email marketing strategies, sharing personalized emails and monthly newsletters, and automating campaigns. They can check formatting, correct deliverability issues and review SPAM warnings via workflows. It’s also possible to create lists automatically, save them as dynamic or static, and resize, filter, edit uploaded images. 
  • Expert Services: Emfluence offers a wide range of professional services including digital strategy and planning, email strategy, content strategy, marketing automation, paid media, marketing analytics and pay per lead advertising. They also specialize in SEO, PPC, social media strategy and consulting, website design and development, cross-channel marketing, sales cycle management, and complex hosting. 
  • Personalized Nurture Campaigns: It’s possible to ensure personalized responses by designing multi-step email campaigns for chosen groups, sending interaction-based messages, sharing tailored marketing paths and creating download responses. The Workflow Decisions feature lets users send contacts from a single source group into branches based on email views, clicks or custom queries. 
  • Strategic Social Media Marketing: Users can manage social media platforms efficiently and design robust marketing plans using different tools, such as a marketing calendar, link shortener and image size suggestions. Users can understand audience growth from social channel growth graphs and track results with drill-down campaign reports. 
  • Effective Surveys: Companies can measure customer loyalty and understand employees’ feelings with this feature. The multi-page, multi-question tools help uncover potential, identify weak spots, shape future development, spot trends, follow up with buyers and evaluate company offerings like events, products and services. Skip Logic helps create unique endings for targeted campaigns and ensure a logical response-based experience. 
  • Accurate Website Tracking: Users can engage with customers more effectively by gathering insights about visitor engagement and calculating the impact of inbound traffic sources. They can also monitor the bounce rate for social media traffic, track contacts across individual pages and check their impact on contact score. 
  • Analytical Reports: Emfluence helps users evaluate digital marketing efforts by generating and automatically delivering custom reports on social media, email marketing, website traffic and campaigns. It offers prebuilt and granular reports with variable search capabilities, remarketing list generation and Google Analytics tracking via UTMs. Landing page reports help determine referral traffic as well as clicks, visits and conversions, social media reports reflect audience size, and survey reports help identify trends, preferences or potential anomalies. 
  • Easy Integration: Users can create effective online campaigns to gain a competitive edge. Emfluence integrates with a wide range of systems including Microsoft Dynamics 365, Salesforce, Zapier, Nifty Images, ReturnPath, Email on Acid, Yext, TapClicks and ESPC. The software also supports API and custom integrations, and it offers WordPress plugins. 
read more...
  • Drag-and-drop website builder: Create and customize your website with ease using Ortto's intuitive drag-and-drop interface. No coding required!
  • Pre-designed templates: Choose from a variety of pre-designed templates to get started quickly. You can customize these templates to create a website that is unique to your brand.
  • Built-in e-commerce functionality: Sell your products and services directly through your website without the need for a separate e-commerce platform. Ortto handles everything from inventory management to payment processing.
  • Email marketing tools: Create and send targeted email campaigns to your subscribers with Ortto's built-in email marketing tools. Track your results and see how your emails are performing.
  • Social media integration: Easily connect your website to your social media accounts and share your content with your followers. Ortto makes it easy to manage your social media presence from one central location.
  • SEO optimization tools: Optimize your website for search engines and improve your website's visibility in search results with Ortto's built-in SEO tools.
  • Detailed analytics reports: Track your website traffic and visitor behavior with Ortto's comprehensive analytics reports. Gain valuable insights into how people are finding your website and what they are doing once they arrive.
  • Membership functionalities: Create a members-only area on your website and offer exclusive content and discounts to your most loyal supporters.
  • Blog management tools: Start a blog and share your thoughts and ideas with the world. Ortto's blog management tools make it easy to create and publish blog posts.
  • Portfolio galleries: Showcase your work and talents with Ortto's beautiful portfolio galleries. Customize the layout and design to create a portfolio that is unique to you.
  • Mobile-friendly websites: Ensure that your website looks great and is easy to use on all devices. Ortto automatically creates mobile-friendly versions of your website.
  • Secure and reliable platform: Ortto is a secure and reliable platform that is hosted on Amazon Web Services. Your data is safe and secure with Ortto.
  • 24/7 customer support: Get the help you need when you need it with Ortto's responsive and knowledgeable customer support team. They are available via email, live chat, and phone to answer your questions and help you troubleshoot any issues you may encounter.
read more...
  • Drag-and-Drop Builder: Users can create reusable and responsive email templates based on requirements and nurture campaigns by setting conditions and permissions. They can also create a dynamic group to trigger automatic nurture campaigns. 
  • Automated Split Testing: This feature enables users to create up to five variations of an email, with a provision to modify subject lines, names, email content, CTAs and more. Users can choose the time frame, winning criteria and percentage of the list to be tested in order to receive the winning version automatically on completion of the test. 
  • Marketing Automation: Workflow Canvas lets users create, visualize and automate marketing campaigns. They can create dynamic groups to trigger emails, plan customer journeys and send automated emails on birthdays. It’s also possible to run the same campaigns with edited messages. 
  • Form Builder: This feature helps users create and implement unique and customized forms for event registrations and lead generation. No-code tools make it easy to set up and deploy forms on websites, capture contact information from prospects and leads, and grow email lists. It’s possible to use the forms in integrated online campaigns, preload drip campaigns, notify support teams, send out instant responses and improve ROI. 
  • Landing Page: Emfluence lets users create personalized, interactive and customizable webpages for campaigns by leveraging variable data. It supports paid search landing pages and PURLs, with the flexibility to import iFrame landing page content into an existing URL or host customized URLs. Landing page reporting offers insights into CTRs, conversions and traffic. 
  • Marketing Calendar: Users can organize email marketing and social media campaigns using a calendar. Capabilities include content scheduling and emailing, post and email attachments, and keyword, campaign and time frame search across social media and marketing channels. It’s also possible to create, schedule and track social media posts using the calendar. 
  • Modals and Lightbox: This feature helps users grab visitors’ attention quickly by delivering personalized messages and declaring current offers. Users can collect information and set delays or expiration dates for visitors to see modals. Mobile-friendly design, customizations, photos and forms are some of the tools available. 
read more...

Product Ranking

#48

among all
Marketing Automation Software

#33

among all
Marketing Automation Software

Find out who the leaders are

Analyst Rating Summary

75
we're gathering data
79
we're gathering data
62
we're gathering data
92
we're gathering data
Show More Show More

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Ortto
emfluence
+ Add Product + Add Product
AI-Based Capabilities Campaign Management Compliance And Data Security Dashboard And Reporting Email Campaign Management Lead Generation Lead Management Lead Nurturing Mobile Capabilities Platform Capabilities Social Media Campaign Management Text Campaign Management 79 62 92 75 89 75 75 83 19 88 63 86 0 25 50 75 100
71%
0%
29%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
60%
0%
40%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
83%
0%
17%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
73%
0%
27%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
85%
0%
15%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
71%
0%
29%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
70%
0%
30%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
83%
0%
17%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
20%
0%
80%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
82%
9%
9%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
63%
0%
37%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A
86%
0%
14%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A

Analyst Ratings for Technical Requirements Customize This Data Customize This Data

75%
0%
25%
we're gathering data
N/A
we're gathering data
N/A
we're gathering data
N/A

User Sentiment Summary

Excellent User Sentiment 118 reviews
Great User Sentiment 171 reviews
91%
of users recommend this product

Ortto has a 'excellent' User Satisfaction Rating of 91% when considering 118 user reviews from 3 recognized software review sites.

89%
of users recommend this product

emfluence has a 'great' User Satisfaction Rating of 89% when considering 171 user reviews from 4 recognized software review sites.

4.35 (12)
n/a
n/a
4.2 (77)
4.59 (104)
4.71 (48)
4.0 (2)
4.7 (44)
n/a
3.5 (2)

Awards

Ortto stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

we're gathering data

Synopsis of User Ratings and Reviews

User-friendly interface: Drag-and-drop interface and pre-designed templates make it easy to build a website without coding knowledge.
Seamless online store integration: Sell products and services directly through your website with built-in e-commerce functionality.
Powerful marketing tools: Reach a wider audience and grow your online presence with integrated marketing tools.
Comprehensive analytics: Gain valuable insights into your website traffic and visitor behavior.
Scalability and flexibility: Easily adapt your website to your needs as your business grows.
Focus on creators: Ortto is designed specifically for creators, artists, and entrepreneurs.
Seamless integration with third-party tools: Connect Ortto with your favorite tools and services.
High-quality customer support: Get the help you need when you need it.
Affordable pricing: Ortto offers a variety of pricing plans to fit your budget.
Show more
Easy to Use: Intuitive interface and drag-and-drop functionality simplify campaign creation and management for users of all technical backgrounds.
Powerful Automation: Automate repetitive tasks like lead nurturing and email marketing, freeing up time for more strategic activities.
Comprehensive Reporting: Gain valuable insights into campaign performance with detailed reports and analytics, enabling data-driven decision making.
Scalable Platform: Grows with your business, accommodating increasing contact lists and campaign complexity.
Excellent Support: Dedicated customer support team is available to answer questions and provide assistance.
Show more
Limited design flexibility: May not offer enough customization options for users who demand a highly unique website design.
Fewer features than some competitors: Lacks certain features, such as advanced A/B testing or marketing automation workflows, compared to established platforms.
Expensive for high-traffic websites: Pricing plans can become expensive for businesses with high website traffic volumes, requiring frequent upgrades.
Limited customer support options: Users report limited availability and response times for customer support, especially with complex inquiries.
Occasional bugs and glitches: While uncommon, some users have reported experiencing occasional bugs and glitches within the platform.
Show more
Limited Reporting Customization: While reporting is comprehensive, some users find it difficult to customize reports to their specific needs.
Learning Curve: The platform offers a wide range of features, which can be overwhelming for new users and require some time to learn.
Limited Integrations: While emfluence offers integrations with popular CRM platforms, some users may find the selection of available integrations to be limited.
Pricing: While emfluence offers a free trial, the monthly subscription cost can be prohibitive for some small businesses.
Show more

User reviews for Ortto paint a picture of a platform that prioritizes ease of use and creator-specific features. Many users praise its drag-and-drop interface and pre-designed templates, highlighting how these features allow them to build professional websites without coding knowledge. The built-in e-commerce functionality is also a significant draw, enabling users to sell products and services directly through their websites. Additionally, users appreciate Ortto's comprehensive analytics, which offer valuable insights into website traffic and visitor behavior. However, some users note limitations in design flexibility compared to competitors like Wix and Squarespace. They express a desire for more customization options to achieve truly unique website designs. Additionally, Ortto's lack of certain advanced features, such as A/B testing found in platforms like HubSpot, can be a drawback for users with more complex marketing needs. Despite these limitations, users generally agree that Ortto's focus on creators sets it apart from competitors. Features like portfolio galleries and membership functionalities cater specifically to the needs of artists, entrepreneurs, and other creative professionals. This makes Ortto a valuable tool for those seeking to establish a professional online presence and grow their creative endeavors. "Ortto has been a lifesaver for me. I'm not tech-savvy at all, but I was able to build a beautiful website for my photography business in just a few hours," says one user. "The pre-designed templates are fantastic, and the drag-and-drop interface makes it so easy to customize everything." Another user adds, "I love that Ortto integrates with all my favorite tools. I can manage my email marketing, social media, and even sell products directly through my website. It's all in one place, which is a huge time saver." However, some users also express frustrations. "I wish Ortto had more design flexibility. I'm starting to feel limited by the pre-designed templates," says one user. Another user adds, "Ortto doesn't have all the features that some of the other platforms offer. For example, I would really like to see A/B testing capabilities." Despite these drawbacks, users generally agree that Ortto's focus on creators is unique and valuable. "I've tried other website builders before, but Ortto is the only one that feels like it was made specifically for artists like me," says one user. "It has all the features I need to showcase my work and connect with potential clients." Ultimately, Ortto seems to be a well-liked platform for creators who prioritize ease of use and creator-specific features. While it may lack some advanced functionalities compared to competitors, its strengths in user experience and focus on creators make it a viable option for many.

Show more

User reviews for emfluence paint a mixed picture, highlighting both its strengths and weaknesses. On the one hand, many users laud its ease of use and powerful automation features. "The drag-and-drop functionality makes campaign creation a breeze," one user said, while another commented, "The automated lead nurturing workflows have saved me countless hours." This ease of use is often contrasted with platforms like HubSpot, which some users find overwhelming and complex. However, some users express frustration with emfluence's limited reporting customization options. "I wish I could tailor the reports to my specific needs more easily," one user lamented. This lack of customization can be a significant drawback for businesses with unique reporting requirements, especially when compared to platforms like Marketo, which offer more robust reporting capabilities. Another recurring theme in user reviews is emfluence's limited integrations. While it seamlessly integrates with popular CRMs like Salesforce, some users find the available integrations insufficient for their needs. "I rely on several specific tools that don't integrate with emfluence, which creates a bit of a workflow bottleneck," one user commented. This lack of integrations can be a significant deterrent for businesses that rely on a diverse ecosystem of marketing tools. Despite these drawbacks, many users find emfluence's strengths outweigh its weaknesses. They value its affordability, user-friendly interface, and effective automation capabilities. "For the price, you simply can't find another platform that offers this level of functionality," one user commented, summarizing the sentiment of many. Ultimately, whether emfluence is the right fit for your business depends on your specific needs and priorities.

Show more

Screenshots

Top Alternatives in Marketing Automation Software


ActiveCampaign

AWeber

Brevo

Constant Contact

Eloqua

GetResponse

HubSpot

Keap

Klaviyo

Mailchimp

Marketing Cloud Account Engagement

Marketo

Omnisend

Sendinblue

SharpSpring

Zoho Marketing Automation

Related Categories

Head-to-Head Comparison

WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more...

Compare products
Comparison Report
Just drag this link to the bookmark bar.
?
Table settings