Contentful Reviews & Pricing

by Contentful | Founded 2013, Berlin, Germany

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Categories:

ECM Software
CMS Software
Digital Asset Management Software
Document Management Software
Records Software
...

What is Contentful?

Industry Specialties: Serves all industries

Contentful is a cloud-native API-first platform that allows users to create, manage and distribute content to virtually any digital channel, all from a single hub. It stores and distributes a wide range of content that includes text, video, images, music, structured documents and more. Coupled with a headless architecture, native integrations apps and powerful webhooks make it flexible and extensible. Its web app allows creatives to create rich text content with headlines, quotes, lists, visual formatting and media.

Editors can create landing pages, fine-tune product descriptions, tweak forms and publish content all from a unified interface. Robust REST and GraphQL APIs enable content delivery to multiple channels like iOS, Android and Windows mobile apps, and websites. It provides separate workspaces and role-based permissions for data governance.

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User Sentiment i

Based on 283 reviews:

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#13

Contentful is ranked #13 in the ECM Software product directory based on the latest available data collected by SelectHub. Compare the leaders with our In-Depth Report.

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Contentful Pricing

Based on our most recent analysis, Contentful pricing starts at $300 (Monthly, Freemium).

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Starting From: $300
Pricing Model: Monthly, Freemium
Free Trial: Yes, Request for Free

Training Resources

Contentful is supported with the following types of training:

Documentation
In Person
Live Online
Videos
Webinars

Support

The following support services are available for Contentful:

Email
Phone
Chat
FAQ
Forum
Help Desk
Knowledge Base
Tickets
Training
24/7 Live Support

Contentful Benefits and Insights

Why use Contentful?

Key differentiators & advantages of Contentful

Streamlined Content Management: Contentful simplifies the process of creating, managing, and distributing content across multiple platforms, enabling teams to publish content faster and more efficiently than traditional CMS platforms.
Enhanced Collaboration: With its cloud-based architecture, Contentful allows team members to collaborate in real-time, regardless of their location. This ensures that content updates and approvals can happen swiftly, keeping projects on track.
Flexible Integration: Contentful offers robust APIs that enable seamless integration with various tools and systems, such as analytics, marketing, and e-commerce platforms. This flexibility allows businesses to tailor their tech stack to their specific needs.
Scalability: Designed to handle the demands of both small projects and large-scale operations, Contentful can scale alongside your business. This means you won't have to migrate to another platform as your content needs grow.
Improved Content Delivery: Contentful utilizes a content delivery network (CDN) to ensure that your content is delivered quickly and reliably to users around the world, enhancing the user experience and engagement.
Content Model Flexibility: Unlike traditional CMS platforms that often force content into predefined templates, Contentful allows users to define their own content models. This flexibility supports a more structured and efficient approach to content management, catering to diverse content types and structures.
Enhanced Security: Contentful prioritizes security with features like two-factor authentication, role-based access control, and regular security audits. This helps protect your content and user data from unauthorized access and potential breaches.
Cost Efficiency: By streamlining content operations and reducing the need for custom development, Contentful can help businesses save on operational and development costs. Its cloud-based nature also eliminates the need for expensive server maintenance.
Future-Proof Technology: Contentful is built on modern technology standards and is continuously updated, ensuring that your content management system remains cutting-edge. This helps safeguard your investment and keeps you ahead of digital trends.
Global Reach: With its CDN and multilingual content management capabilities, Contentful enables businesses to easily reach and engage global audiences, breaking down geographical and language barriers.
Personalized User Experiences: Contentful supports dynamic content personalization, allowing businesses to tailor content based on user behavior and preferences. This leads to more engaging and relevant user experiences, boosting conversion rates and customer loyalty.
Comprehensive Analytics: Integration with analytics tools allows Contentful users to track content performance and user engagement in real-time. This data-driven approach enables continuous optimization of content strategies for better results.

Industry Expertise

Contentful's industry expertise lies primarily in the digital content management space, catering to businesses aiming for a flexible, scalable, and modern approach to content infrastructure. It is best suited for organizations that prioritize omnichannel content delivery, such as media companies, e-commerce platforms, and enterprises with a strong focus on content-driven customer engagement. Contentful's capabilities are particularly beneficial for teams looking to streamline their content operations across multiple digital platforms, enabling a cohesive and personalized user experience.

Contentful Reviews

Average customer reviews & user sentiment summary for Contentful:

283 reviews

87%

of users would recommend this product

Contentful has a 'great' User Satisfaction Rating of 87% when considering 283 user reviews from 6 recognized software review sites.

Synopsis of User Ratings and Reviews

Based on an aggregate of Contentful reviews taken from the sources above, the following pros & cons have been curated by a SelectHub Market Analyst.

Pros

Structured Content: Contentful's structured content approach separates content from its presentation, offering flexibility and reusability across various platforms and channels. This means content can be easily adapted for different devices and applications without the need to recreate it from scratch.
API-first Approach: Contentful's API-first design allows for seamless integration with other tools and services, enabling developers to build custom workflows and automate content delivery. This can streamline content management processes and improve efficiency.
Collaboration Features: Contentful provides features that facilitate collaboration among team members, such as roles and permissions, version history, and content scheduling. These features can help teams work together more effectively and ensure content consistency.
Scalability and Performance: Contentful is designed to handle large volumes of content and traffic, making it suitable for businesses of all sizes. Its cloud-based infrastructure ensures high availability and performance, even during peak usage periods.

Cons

Content Modeling Challenges: Contentful's content modeling can be complex and time-consuming, especially for users accustomed to traditional CMS platforms. The learning curve can be steep, requiring users to invest significant effort in understanding and implementing content types and relationships effectively.
Preview Limitations: The platform's preview functionality may not always accurately reflect the final published content, leading to potential discrepancies and requiring additional verification steps before publishing.
Search Function Shortcomings: Contentful's search capabilities have been reported as less than optimal, making it challenging for users to efficiently locate specific content within their projects, especially as the content library grows.

Researcher's Summary:

Feeling a little content-less? Contentful might just be the CMS remedy you need

Contentful has garnered a reputation for its user-friendly interface, making it a breeze for folks without a tech background to navigate the platform. The extensive range of templates empowers users to craft visually appealing and engaging content, while seamless integration with popular marketing tools streamlines content management across various platforms. However, some users have expressed concerns about the pricing structure, which may pose a challenge for smaller businesses or those with tighter budgets. Additionally, the absence of certain features could be a dealbreaker for businesses with specific requirements.

What truly sets Contentful apart is its headless architecture, providing unparalleled flexibility and customization compared to traditional CMS platforms. This means businesses can tailor the platform to their exact needs, integrating it with any front-end technology or framework. This adaptability makes Contentful an excellent choice for businesses with diverse content requirements or those seeking to deliver content across multiple channels, such as websites, mobile apps, and smart devices.

In a nutshell, Contentful is best suited for businesses that prioritize flexibility, scalability, and a user-friendly experience. It's particularly well-suited for organizations with complex content needs or those looking to deliver content across multiple platforms. However, businesses with budget constraints or requiring specific features may need to explore alternative options. Keep in mind that the software landscape is constantly evolving, so it's always a good idea to check for the latest updates and user reviews before making a decision.

Key Features

API: JSON payloads provide complete programmatic control over CMS features such as assets, translations and more. Delivers API payloads in the sub-100 ms range utilizing caching strategies and external CDNs.
Toolbox: Customizable UX allows editors to easily create content of all forms, such as rich text, locations, JSON snippets and more. Choose and add fields to customizable content types. Publish in multiple languages and time zones to ensure viewers across the world can view content at the same time. Safeguard content with roles and permissions tools.
Recordkeep: The ISO 27001-compliant cloud platform creates a safe space for all data and information to be held while being monitored 24/7, ensuring 99.99% uptime.
Security: Keep information secure with SAML 2.0, 2FA and SCIM integration allowing for SSO (Single Sign-on). The vendor's security program is monitored by the Information Systems Management System (ISMS) which is continuously up-to-date with the ISO 27001:2013 international standards.
Editing: Includes built-in real-time markdown editing. An embedded media library prevents broken public links.
Customize: Prototype easily with SDKs available in multiple languages. Integrate with any API service by utilizing natively joined apps and third-party software. Personalize how content is created, managed and consumed through open source field editors, the Forma 360 design system and UI extensions.
Mobile Apps: Update content across platforms with flexible APIs and interfaces. Developers can manage multiple digital interfaces using a single content backend. Selective sync, image auto-compression and support for offline persistence delivers a seamless mobile device experience.
Open Source Libraries: Forma 360 design software and field editors allow editors to create an interface that implements custom behaviors, without having to recreate components.

Suite Support

The vendor provides support via chats, meetings and tickets. An extensive knowledge base is available, including learning, resource and help centers, providing an in-depth guide to information and tools offered. Its blog discusses multiple facets of CMS such as developers, partners, strategies and products. Join a community of developers on the vendor’s Slack community channel.

Email: Not available. Schedule a meeting with a specialist via chat on the vendor's site.

Phone: Not available.

Training: A learning center is available that offers workshops, courses and learning materials. Through the resource center, browse through content categories and filter asset types such as webinars, reports, demos, case studies and more. The help center provides resources that give step-by-step instructions on how to use various tools. The developer documentation offers information on concepts, platforms, tools and more.

Tickets: Open support tickets on the vendor’s website via the support portal. Team and Enterprise customers have priority in response time.

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