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#18

EveryAction is ranked #18 in the Peer-to-Peer Fundraising Platforms product directory based on the latest available data collected by SelectHub. Compare the leaders with our In-Depth Report.

EveryAction Pricing

Based on our most recent analysis, EveryAction pricing starts at $109 (Per Feature, Monthly).

Price
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Starting From
$109
Pricing Model
Per Feature, Monthly
Free Trial
Yes, Request for Free

Training Resources

EveryAction is supported with the following types of training:

Documentation
In Person
Live Online
Videos
Webinars

Support

The following support services are available for EveryAction:

Email
Phone
Chat
FAQ
Forum
Help Desk
Knowledge Base
Tickets
Training
24/7 Live Support

EveryAction Benefits and Insights

Why use EveryAction?

Key differentiators & advantages of EveryAction

  • Enhanced Donor Engagement: EveryAction provides tools to segment your audience, personalize communications, and automate outreach, fostering stronger relationships with donors and increasing their lifetime value.
  • Streamlined Fundraising Operations: The platform centralizes donor data, automates administrative tasks, and offers comprehensive reporting, freeing up your team to focus on strategic initiatives and donor cultivation.
  • Data-Driven Decision Making: EveryAction offers robust reporting and analytics tools, enabling you to track campaign performance, identify trends, and make data-informed decisions to optimize fundraising strategies.
  • Improved Online Fundraising: With integrated online donation processing, peer-to-peer fundraising tools, and customizable donation pages, EveryAction helps you expand your online reach and convert more supporters into donors.
  • Effective Advocacy and Outreach: EveryAction's advocacy tools facilitate targeted email campaigns, petition drives, and social media engagement, empowering you to mobilize supporters and amplify your organization's impact.

Industry Expertise

EveryAction caters specifically to nonprofit organizations and political campaigns. Its features are tailored to fundraising, donor management, advocacy, volunteer coordination, and event planning within these sectors. With tools like online donation processing, email marketing, and constituent relationship management, EveryAction helps streamline operations and maximize engagement for cause-based groups.

EveryAction Reviews

Average customer reviews & user sentiment summary for EveryAction:

User satisfaction level icon: excellent

536 reviews

91%

of users would recommend this product

Synopsis of User Ratings and Reviews

Based on an aggregate of EveryAction reviews taken from the sources above, the following pros & cons have been curated by a SelectHub Market Analyst.

Pros

  • Comprehensive Fundraising Tools: EveryAction provides a wide range of features that cater to various fundraising needs, including online donation processing, donor management, event management, and grant tracking. This comprehensive suite of tools allows organizations to streamline their fundraising operations and improve efficiency.
  • Customizable and Scalable: The platform is highly customizable, allowing organizations to tailor it to their specific requirements. Whether it's creating custom donation pages or designing complex workflows, EveryAction offers the flexibility to adapt to evolving needs. Additionally, the software is scalable, making it suitable for both small and large organizations.
  • Data-Driven Insights: EveryAction provides robust reporting and analytics capabilities, enabling organizations to gain valuable insights into their fundraising performance. Users can track key metrics, identify trends, and measure the effectiveness of their campaigns. These data-driven insights help organizations make informed decisions and optimize their fundraising strategies.
  • Integrations and Partnerships: EveryAction integrates with a wide range of third-party applications, such as payment processors, email marketing platforms, and social media platforms. These integrations enhance the functionality of the platform and allow organizations to connect with their supporters across multiple channels.

Cons

  • Steep Learning Curve: Many users report EveryAction's interface can be overwhelming for new users due to its extensive features and complex navigation, leading to a longer onboarding process than anticipated.
  • Customization Challenges: Some users express frustration with limitations in customizing reports and dashboards to fit their specific needs, often requiring workarounds or compromises in data analysis.
  • Customer Support Concerns: A recurring theme in user feedback is the difficulty in reaching EveryAction's customer support promptly, with extended wait times and challenges in resolving technical issues efficiently.

Researcher's Summary:

EveryAction has garnered a reputation as a robust fundraising software solution, particularly favored by larger nonprofit organizations with complex needs. Users frequently praise its comprehensive suite of features, encompassing donor management, online fundraising, advocacy tools, and event management. The platform's strength lies in its ability to streamline various fundraising processes, from donation processing and email marketing to volunteer management and grant tracking. This consolidation of tools eliminates the need for multiple, disparate systems, enhancing efficiency and providing a holistic view of fundraising efforts. Reviewers often compare EveryAction to Salesforce Nonprofit Cloud, citing EveryAction's more intuitive interface and nonprofit-specific focus as key differentiators. However, some users note that EveryAction's extensive functionality can lead to a steeper learning curve, potentially posing challenges for smaller organizations with limited resources.

While EveryAction receives accolades for its comprehensiveness, some users point out areas for improvement. Several reviews mention occasional glitches and a desire for more advanced reporting capabilities. Additionally, the platform's pricing structure, often based on the size and complexity of an organization, can be a deterrent for smaller nonprofits with tighter budgets. Despite these drawbacks, EveryAction remains a popular choice among established nonprofits seeking a scalable and feature-rich fundraising solution. Its ability to centralize data, automate tasks, and provide insights into donor behavior makes it well-suited for organizations aiming to optimize their fundraising strategies and cultivate lasting donor relationships.

Key Features

  • Emails: Send personalized, targeted emails and track engagement with visual editing, A/B testing and other digital tools. 
    • One-Click Donations: Enable quick and easy donations by incorporating single-click URLs and credit card autofill in emails. 
    • Statistics: Gain valuable insights and monitor performance by tapping into a statistics dashboard and reporting modules. 
    • Templates: Design mobile-friendly, responsive templates by choosing from existing layouts. 
    • Personalized Content: Drive engagement using conditional content and segmented emails based on individuals’ donation history. 
    • Smartlinks: Incorporate hyperlinks and targeted donation amounts in emails and auto-fill the known portions in forms, such as name, city, zip code and more. 
    • Email Series: Send automated series to welcome new supporters, convert one-off donors to recurring ones, and re-engage inert subscribers. 
    • Multivariate Testing: Ensure email efficacy through A-J multivariate testing tools. 
  • Online Donation Management: Increase donations, boost conversions and optimize user experiences with a consolidated platform. 
    • Payments: Provides easy-to-give, flexible payment options via Paypal and Apple Pay. 
    • Forms: Create customizable and embeddable mobile-optimized, single and multi-step donation forms. 
    • Self-Service: Reduce staff workload by allowing donors to update contact and payment information, select communication preferences and set up recurring giving. 
  • Social Integrations: Increase outreach by leveraging connections with Facebook Ads and Facebook Ads Manager to deliver personalized Facebook ads to target segments and track ROI. Boost sign-up rates by providing sharing options on online forms. 
  • Grant Management: Oversee applications, identify potential funders, keep track of deadlines and analyze results. 
  • Online Advocacy: Send calls, petitions, emails, forms and tweets to link supporters to legislators. 
    • Single-Step Advocacy: Prompt supporters to message elected officials after they fill forms. If they refuse, the information is still stored. 
    • Multiple Campaigns: Initiate calls-to-action through emails, petitions, social media and calls. Embed forms on websites like WordPress, Drupal, Squarespace and more. 
    • Geopolitical Mapping: Match data against national voter files to generate district-based supporter databases. 
    • Social Advocacy: Generate public support for causes by sharing advocacy messages on social media. Use custom targeting to tweet at influential people like CEOs and officials. 
  • Reporting: Gain real-time data on supporters across multiple channels, segment details by timeframes and sources, and track critical metrics via snapshots and in-depth reports. Safely store, format and interpret data according to organizational needs. Track revenue from both online and offline campaigns and funds. 
  • Mobile Canvassing: Use MiniVan 8 to automatically send canvassers to nearby areas, dispatch lists to their phones and equip them with responsive scripts for confidence. Receive instant details of field activities and make real-time changes with MiniVan Manager. 
  • Dashboard: Glean yearly statistics on specific campaigns, track donation sizes and numbers per fundraiser, and attain valuable insights from the data collected. Use customizable analytics to visualize data and build charts using donor information, contribution summaries, online submissions and more. 
  • Native Integrations: Integrates with Google Analytics, Salesforce, Drupal, Catalist, TargetSmart and ActionKit. Extract research data, including income, number of workers, market influence on prospective funders by accessing integration with WealthEngine. 
  • Donor Management: Build consistent relationships through targeted messaging. Organizations can also plan, monitor and analyze the process of converting significant donors. 
  • PAC Compliance: File state and federal reports in e-filing states and manage multiple entities with specific requirements in a single database. Offers built-in modules like audit trails, error flags and restricted user access. 

Suite Support

Self-help resources include newsletters, vodcasts, buyer’s guides, blogs, case studies and research templates. The vendor also offers Q&A sessions, webinars and a live chat widget on the website for any queries.

mail_outlineEmail: [email protected]
phonePhone: (202) 370-8050 for Washington, DC. (617) 718-2980 for Somerville, MA.
schoolTraining: Access the free toolkit of onboarding resources comprising live training sessions with on-demand videos, checklists, action items and documentations. Clients can opt for onboarding, training and implementation packages for customized support, with a dedicated team of migration specialists offering full-time account management. The vendor offers data and digital services for data maintenance and personalized websites, templates and forms.
local_offerTickets: Not specified.
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