Textio vs Culture Amp

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Our analysts compared Textio vs Culture Amp based on data from our 400+ point analysis of Performance Management Systems, user reviews and our own crowdsourced data from our free software selection platform.

Textio Software Tool

Product Basics

Textio is a software platform designed to enhance performance management by leveraging advanced language analysis and AI-driven insights. It helps organizations create more effective and inclusive performance reviews, job postings, and other critical business communications. The software is particularly well-suited for companies aiming to improve their talent management processes and foster a more equitable workplace. This is achieved through real-time feedback on language use, ensuring that communications are free from bias and resonate well with diverse audiences.

Key benefits of using Textio include improved employee engagement, more accurate performance assessments, and a reduction in biased language. Popular features include predictive analytics, language tone adjustments, and comprehensive reporting tools. Users often highlight the intuitive interface and the significant impact on the quality of their written communications. Compared to similar products, Textio stands out for its focus on inclusivity and real-time feedback capabilities.

Pricing for Textio typically varies based on the size of the organization and the specific features required, with options for annual or monthly subscriptions. This flexibility allows businesses to choose a plan that best fits their needs and budget.

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Culture Amp, which acquired performance management company Zugata in early 2019, is a cloud-based solution that utilizes a holistic and progressive approach for managing employee performance. It’s for companies looking to streamline continuous feedback and employee development. It facilitates open communication across organizations to improve productivity at an individual and team level. Users can automate ongoing feedback, performance reviews, goal management and more.
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$15,000 Annually
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Product Insights

  • Enhanced Employee Engagement: Textio helps create more inclusive and engaging performance reviews, leading to higher employee satisfaction and retention.
  • Bias Reduction: By analyzing language patterns, Textio identifies and mitigates unconscious bias in performance reviews, promoting a fairer evaluation process.
  • Improved Clarity: The software provides suggestions for clearer and more precise language, ensuring feedback is easily understood and actionable.
  • Consistent Messaging: Textio ensures that performance reviews maintain a consistent tone and style across the organization, fostering a unified company culture.
  • Time Efficiency: Automated language suggestions save managers time in drafting and editing performance reviews, allowing them to focus on more strategic tasks.
  • Data-Driven Insights: Textio leverages data analytics to provide insights into common language trends and areas for improvement, helping organizations refine their performance management processes.
  • Enhanced Accountability: By standardizing the language used in performance reviews, Textio helps hold managers accountable for providing constructive and unbiased feedback.
  • Employee Development: Clear and actionable feedback facilitated by Textio supports employee growth and development, aligning individual goals with organizational objectives.
  • Scalability: Textio's scalable platform can be easily integrated into organizations of any size, ensuring consistent performance management practices as the company grows.
  • Legal Compliance: The software helps ensure that performance reviews comply with legal standards and best practices, reducing the risk of litigation related to biased or unclear evaluations.
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  • Customization: Customize performance review questions to meet the needs of different teams. They can also customize performance review forms with options for a rating scale model, multiple-choice questions and open-ended questions. 
  • Bias Mitigation: Access year-round feedback, self-reflections, notes and goal tracking when it's time for performance reviews. The built-in review templates ensure consistency and yield objective evaluations. 
  • Progressive Feedback Approach: Facilitate ongoing feedback, traded between all coworkers, not just managers to employees. Providing continuous feedback is known as 360-degree feedback, a style of performance management and popular HR practice. 
  • Employee Development: Drive behavioral changes and give employees the tools to develop individually with weekly feedback. Additionally, users can provide resources for development within the platform. 
  • Refined Communication: The system automatically prompts employees to provide feedback and can automate the necessary communication. Not only is communication regular, but the feedback functionality is designed to yield thoughtful, honest and productive conversations. 
  • Improved Employee Experience: Employees can receive regular, scheduled feedback about their performance. It also highlights areas where they have room to develop and grow. Providing continuous, unbiased feedback to the employees allows an organization to improve the employee experience. 
  • Understand the Employees’ Journey: Understand the entire employee lifecycle and learn what makes people leave or join the organization. It allows employers to give positive experiences to their employees and make their journey fruitful. It also enables employers to explore employee perspectives from different demographics and identify issues that need attention. 
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  • Augmented Writing: Provides real-time guidance to improve the inclusivity and effectiveness of your writing.
  • Language Tone Analysis: Analyzes the tone of your text to ensure it aligns with your intended message and audience.
  • Bias Interruption: Identifies and suggests alternatives for biased language to promote diversity and inclusion.
  • Performance Metrics: Tracks and reports on the performance of your documents, offering insights into engagement and response rates.
  • Customizable Templates: Offers a variety of templates that can be tailored to fit your specific needs and branding guidelines.
  • Collaboration Tools: Enables multiple users to work on the same document simultaneously, enhancing team productivity.
  • Integration Capabilities: Seamlessly integrates with popular platforms like Microsoft Word, Outlook, and various applicant tracking systems (ATS).
  • Data-Driven Insights: Utilizes data analytics to provide actionable insights and recommendations for improving your writing.
  • Real-Time Feedback: Offers instant feedback on your writing, helping you make improvements on the fly.
  • Content Library: Access to a rich library of pre-vetted phrases and language patterns to streamline your writing process.
  • Scalability: Designed to scale with your organization, accommodating growing teams and increasing document volumes.
  • Security Features: Implements robust security measures to protect your data and ensure compliance with industry standards.
  • User-Friendly Interface: Intuitive design that makes it easy for users of all skill levels to navigate and utilize the software effectively.
  • Custom Reporting: Generate detailed reports tailored to your specific needs, providing deeper insights into your writing performance.
  • Training and Support: Comprehensive training resources and dedicated support to help you get the most out of the platform.
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  • Ongoing Feedback: Send feedback after project completion or allow the recommendation engine to send requests automatically. An individual effectiveness 360-survey enables users to request feedback from peers and managers, as well as offer feedback to others. 
  • Performance Reviews: The system provides access to year-round feedback, self-reflections, 1:1 notes and goal tracking for usage in performance reviews. Users can customize the performance review forms and the questions to include. 
  • Goal Management:  Users can set and track goals, align goals with company objectives, track progress, leave comments or flag bottlenecks that require attention. 
  • Skills Inventory: View each employee’s skills to get a clear understanding of skills at the team and organizational level. It helps senior managers and team leaders to optimize succession planning. 
  • Analytics and Reporting: Tailor reporting by filtering evaluation data based on departments, performance levels and other criteria. The reporting capability highlights strengths and areas for improvement. 
  • Interview Questions:  Select the right interview questions from an extensive library of research-backed engagement, pulse and deep-dive surveys designed by ace psychologists and data scientists. Users can use the questions directly or customize them to include the latest questions on employee health and well-being, diversity and inclusion and change readiness. 
  • Machine-Learning Algorithms: Predict the attrition rate with powerful machine learning algorithms. Leverage advanced employee datasets and resources to forecast employee turnover and take immediate action, and address hotspots and issues to lower the attrition rate. 
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Product Ranking

#46

among all
Performance Management Systems

#18

among all
Performance Management Systems

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User Sentiment Summary

Great User Sentiment 27 reviews
Excellent User Sentiment 224 reviews
87%
of users recommend this product

Textio has a 'great' User Satisfaction Rating of 87% when considering 27 user reviews from 4 recognized software review sites.

92%
of users recommend this product

Culture Amp has a 'excellent' User Satisfaction Rating of 92% when considering 224 user reviews from 4 recognized software review sites.

4.2 (16)
4.6 (84)
4.0 (1)
4.73 (73)
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4.7 (55)
5.0 (3)
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4.4 (7)
3.8 (12)

Awards

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Culture Amp stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

Synopsis of User Ratings and Reviews

Improved Job Descriptions: Textio's AI-powered suggestions helped users write more effective job descriptions, leading to a higher volume of qualified applicants. For example, one user reported a 20% increase in applications after using Textio to rewrite their job description.
Reduced Bias: Textio's language analysis tools helped users identify and remove potentially biased language from their job descriptions, leading to a more diverse applicant pool. One user reported a 15% increase in female applicants after using Textio to remove gendered language from their job description.
Time Savings: Textio's automated suggestions helped users save time on writing and editing job descriptions, allowing them to focus on other tasks. One user reported saving 5 hours per week by using Textio to write their job descriptions.
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Usability: The solution is easy to use, according to 100% of users. It facilitates easy navigation and understanding of basic functionalities for novice users.
Content Repository: According to 80% of users who reviewed this pro, it has an excellent content repository in the form of guides, walkthroughs, articles and other information. It facilitates users to gain an in-depth understanding of the system’s use.
Employee Surveys: About 100% of users who mentioned this pro said the solution makes it easy to set-up surveys. Users can access a variety of pre-designed survey templates, which can be customized according to the business needs. Employee engagement surveys help users improve the company’s culture and boost employee engagement.
Customer Support: Regarding this feature, approximately 100% of users said the support team is amicable and responsive.
Reporting: According to 71% of users who reviewed this, it has advanced reporting capabilities. Users can export reports in CSV, PPT, PDF formats that are time-saving to present to the senior management.
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Limited Customization: Textio's templates can feel restrictive, especially for companies with unique performance review processes or specific industry needs. For example, some users have found it difficult to tailor the language to accurately reflect their company's values or performance expectations.
Steep Learning Curve: While Textio aims to simplify writing, its interface and features can be overwhelming for new users. Some users have reported feeling lost in the various options and struggling to understand how to effectively utilize the platform's full potential.
Cost Concerns: Textio's pricing can be a barrier for smaller businesses or those with limited budgets. Some users have expressed that the cost doesn't justify the benefits, especially if they only need to use the platform for a few specific tasks.
Integration Challenges: Integrating Textio with existing HR systems can be a challenge for some organizations. Users have reported difficulties connecting the platform with their preferred software, which can lead to data inconsistencies and workflow disruptions.
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The solution has an overwhelming number of positive responses, and we weren’t able to identify any cons for the solution.
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Is Textio the text-book example of a good performance management tool? User reviews from the past year suggest that Textio is a solid choice for companies looking to streamline their performance management processes, but it's not without its quirks. Users praise Textio's user-friendly interface and its ability to automate tasks like goal setting and feedback collection, which saves time and reduces administrative burden. For example, one user mentioned that Textio's automated feedback collection feature allowed them to gather feedback from employees more efficiently, leading to more comprehensive performance reviews. However, some users have expressed concerns about Textio's limited customization options, which can make it difficult to tailor the platform to specific company needs. One user noted that they had to work around Textio's limitations to ensure their performance reviews aligned with their company's unique performance management framework. Despite these limitations, Textio's strengths outweigh its weaknesses for many users, particularly those who value ease of use and automation. Textio is best suited for companies with a large number of employees who need a streamlined and efficient performance management system. It's also a good fit for companies that are looking to improve employee engagement and feedback by leveraging Textio's automated feedback collection features.

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The solution has an intuitive interface that makes it easy to use and navigate around the system. A variety of pre-designed employee survey templates in the form of engagement survey, exit survey and COVID-19 response survey are available and can be customized according to the business requirements. The survey results provide deep insights into the organization’s culture, employee performance and engagement. The survey results are depicted in heat maps, which can be configured as per different factors like location, team type and business functions. It has an excellent customer support team and provides advanced reporting functions.

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