Birdeye vs Medallia

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Our analysts compared Birdeye vs Medallia based on data from our 400+ point analysis of Customer Experience Software, user reviews and our own crowdsourced data from our free software selection platform.

Product Basics

Birdeye is a comprehensive platform designed to enhance Customer Experience through a variety of tools, including reputation management, customer surveys, and review generation. It's particularly well-suited for businesses of all sizes that are keen on improving their online presence and engaging more effectively with their customers. One of the key benefits of Birdeye is its ability to aggregate feedback from multiple sources, providing businesses with a holistic view of their customer satisfaction. Popular features include the automation of review requests and the ability to respond to reviews directly from the platform, which significantly streamlines the process of managing a business's online reputation. When compared to similar products, users often highlight Birdeye's user-friendly interface and robust analytics as distinguishing factors. Pricing for Birdeye varies based on the specific needs and size of a business, typically involving a monthly subscription model. This flexibility in pricing ensures that businesses can find a plan that fits their budget while leveraging the platform's powerful features to enhance their customer experience.

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Medallia is a scalable and secure cloud-based platform that delivers data-driven analytical modules to manage customer and employee experience. It helps teams capture signals across every touchpoint by enabling customer engagement through the web, email surveys, messaging, mobile feedback, IVR processes, IoT devices and other digital channels. Users can optimize workforce experience by leveraging data to analyze survey insights, measure talent lifecycles and deploy role-based dashboards. Qualitative insights and real-time alerts provide a complete picture of personnel and customer profiles, empowering organizations to identify opportunities on both ends.

Marketers can test prototypes, target user segments, visualize journeys and collect feedback on product attributes through A/B tests and product feedback management. Real-time integrations are available with Slack, Workplace by Facebook, Salesforce, Marketo and other legacy connectors.
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$300 Monthly
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$20,000 Annually
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Tailored to your specific needs
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Product Assistance

Documentation
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Knowledge Base
24/7 Live Support
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24/7 Live Support

Product Insights

  • Work From Anywhere: Connect with customers from anywhere through the centralized, universal inbox that stores every conversation across communication channels. The software is accessible from any device, including on mobile.  
  • Enhance Interaction: Encourage lead conversion and increase user satisfaction through intelligent webchat. Automatically engage website visitors with customizable chatbots. Route customer queries to the most suitable agents. 
  • Boost Engagement: Capture and convert leads and improve user satisfaction using Webchat. Start conversations, route leads, schedule appointments, personalize messages and enhance interactions. 
  • Gather Insights: Generate detailed business insights based on customer feedback from surveys and social media platforms using the NLP engine, and compare performance to improve. 
  • Customize Content: Create mobile-friendly custom pages for every location. Include brand-specific content, business hours and online reviews. Advanced search options let customers search by city, zip code and interactive maps. 
  • Improve Feedback: Use Birdeye Surveys to improve brand image and get leads by requesting referrals and reviews at the end of every conversation. 
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  • Increased Revenue: Medallia Experience Cloud helps you identify areas where customers are having negative experiences, allowing your company to address these issues and improve customer satisfaction, leading to increased revenue and customer loyalty.
  • Reduced Costs: By streamlining processes and automating tasks, Medallia can help your company save money on customer service and support costs. Additionally, by identifying areas where customers are having problems, you can proactively address these issues and prevent them from becoming more costly down the line.
  • Improved Customer Satisfaction: Medallia provides you with the tools you need to collect and analyze customer feedback, so you can understand what your customers want and need. This information can then be used to improve your products, services, and overall customer experience, leading to increased customer satisfaction and loyalty.
  • Enhanced Employee Engagement: Medallia can help you create a more positive and engaging work environment for your employees. By providing employees with the tools and resources they need to do their jobs effectively, you can improve employee morale and productivity.
  • Stronger Brand Reputation: By providing a better customer experience, Medallia can help you build a stronger brand reputation. This can lead to increased customer loyalty, positive word-of-mouth marketing, and a more competitive advantage in the marketplace.
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  • Online Reviews: Generate and manage online reviews to improve SEO performance and attract new customers. Set up customizable widgets for reviews, get instant notifications and share them on company websites and social media. Send review invitations and publish them on Amazon, Facebook, Healthgrades, Zillow and other platforms through a centralized dashboard. 
  • Unified Inbox: Manage conversations in a single inbox with advanced features. Send attachments and images, get automated review responses and assign individual chats to specific teammates. View customers' Experience Scores and interaction history to generate specific responses and access reviews, referrals, surveys, texts, emails, voicemails and more in one place. 
  • Surveys: Create surveys with a range of question types, advanced display logic and an intuitive UI. Send feedback surveys, internal employee surveys, two-way interactive Pulse Surveys and more. Turn surveys into text conversations with Robin Automation. Follow up with respondents using email, video or chat conversations, alert the team on survey responses and turn survey feedback into actionable insights. 
  • Reports: Access various reports built using data from a business profile and customer reviews in chart and table formats. Monitor review and rating performance over time. View and track platform usage, visitors, average response time and campaign performance, among other metrics. Download reports in PDF and Excel formats. 
  • Webchat: Add a customizable chat widget to the website and program it with a manual response system. Provide automated messages to accept appointments, share hours of operation and respond to emergencies. Engage visitors with real-time conversations, generate leads using business texting and understand how visitors use webchat with the help of Google Analytics. 
  • Pages: Optimize SEO by creating mobile-friendly custom pages for every location. Customize pages to include brand-specific content, business hours and online reviews. Add advanced search options and let customers search by city, zip code and interactive maps. Manage data in a centralized repository. 
  • Integrations: Connect with CRMs, accounting systems, business management tools, eCommerce solutions and more. 
  • Ticket Management: Resolve issues quickly by converting responses, texts, WebChat messages, social comments and reviews into support tickets. Automatically generate workflows based on certain triggers like ratings, reviews and keywords. Assign tickets to team members and filter them based on priority. Track status, response rate and resolution time. 
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  • Omnichannel: Capture customer data at all touchpoints through branded surveys, in-app feedback, reviews, web intercepts, messaging platforms, call and chat recordings, and IVR systems. Understand customer journeys and optimize engagement through omnichannel feedback. 
  • Segmentation: Use targeting tools to deliver personalized interactions, predict customer behavior and identify opportunities and model attrition risks. 
  • Reporting and Analytics: Gain actionable insights into product visibility and customer sentiment through dashboards. Continuously sync based on the organization's dynamic structure. Display data points in real time using in-memory analytics. 
  • Case Management: Effectively resolve customer issues by assigning role-based workflows, sending push notifications and automating escalations. Use built-in templates to deliver personalized interactions. 
  • Feedback Management: Collect feedback from multiple channels and use controls to ensure accurate results. Gather reviews at crucial movements and prevent over-sampling. 
  • Artificial Intelligence: Evaluate and forecast customer sentiment, analyze comments and identify at-risk customers, common themes and critical issues. Gauge program health through performance assessments. 
  • Reputation Management: Capture comments from more than 25 social media sites like TripAdvisor, Twitter, Facebook and Google. Set triggers to receive alerts for new reviews and respond within the system. Maintain the business’ online reputation by boosting search engine results and reviewing comments for rival companies. 
  • Integrations: Share data in real time, automate processes, trigger campaigns and manage workflows using RESTful APIs. Leverage connections with Slack, Workplace by Facebook, Salesforce, Marketo and more. 
  • Text Analytics: Derive actionable insights from textual feedback. Analyze text from surveys, review sites, social media, emails, agent notes and more. 
  • Mobile App: Receive real-time feedback results, assign role-based dashboards and reply to emails within the app. 
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Product Ranking

#11

among all
Customer Experience Software

#16

among all
Customer Experience Software

Find out who the leaders are

Analyst Rating Summary

75
81
31
69
90
71
86
100
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Customer and Contacts Management
Integrations and Extensibility
Dashboards and Reporting
Dashboards and Reporting
Feedback Channels

Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Birdeye
Medallia
+ Add Product + Add Product
AI-Based Capabilities Customer And Contacts Management Dashboards And Reporting Feedback Channels Mobile Capabilities Platform Capabilities Survey Management 31 90 86 76 75 79 74 69 71 100 100 75 82 79 0 25 50 75 100
30%
0%
70%
70%
0%
30%
91%
0%
9%
73%
0%
27%
86%
0%
14%
100%
0%
0%
78%
0%
22%
100%
0%
0%
75%
0%
25%
75%
0%
25%
79%
0%
21%
79%
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21%
71%
0%
29%
79%
0%
21%

Analyst Ratings for Technical Requirements Customize This Data Customize This Data

80%
0%
20%
80%
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20%

User Sentiment Summary

Excellent User Sentiment 1945 reviews
Excellent User Sentiment 153 reviews
95%
of users recommend this product

Birdeye has a 'excellent' User Satisfaction Rating of 95% when considering 1945 user reviews from 5 recognized software review sites.

91%
of users recommend this product

Medallia has a 'excellent' User Satisfaction Rating of 91% when considering 153 user reviews from 4 recognized software review sites.

4.5 (16)
n/a
4.8 (1041)
4.5 (85)
4.74 (524)
n/a
4.7 (334)
4.5 (24)
n/a
4.9 (36)
4.6 (30)
3.8 (8)

Awards

Birdeye stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award

SelectHub research analysts have evaluated Medallia and concluded it earns best-in-class honors for Feedback Channels. Medallia stands above the rest by achieving an ‘Excellent’ rating as a User Favorite.

User Favorite Award
Feedback Channels Award

Synopsis of User Ratings and Reviews

Usability: The software is visually appealing and easy to understand, according to 96% of users who mentioned this.
Customer Service: 100% of users who reviewed this aspect said the support is top-notch and service reps are informative.
Reporting: About 74% of users who mentioned this said the reports are easy to understand and generate.
Features: Regarding this aspect, approximately 70% of users said that the solution offers a range of dynamic features suited to various needs.
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Reduces Customer Churn: Medallia Experience Cloud helps to identify at-risk customers and take steps to prevent them from leaving, which is crucial for maintaining a healthy customer base and driving sustainable growth.
Improves Customer Acquisition: By understanding what potential customers are looking for, businesses can tailor their marketing and sales efforts to better attract and convert leads, ultimately expanding their customer base.
Drives Customer Loyalty: By consistently delivering positive customer experiences, businesses can foster loyalty among their customers, leading to repeat business and positive word-of-mouth referrals.
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Pricing: About 60% of users said the software is not cost-effective.
Customer Support Issues: Difficulty reaching support representatives in a timely manner and a lack of responsiveness to customer inquiries have been reported.
Technical Issues: Users have experienced challenges with software functionality, including problems with review generation and data syncing.
Pricing Concerns: The cost of Birdeye's services has been cited as a drawback, particularly for small businesses with limited budgets.
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Usability Issues: Users report the platform can be cumbersome and counterintuitive to navigate, especially for those new to the system. The interface is not always user-friendly, leading to frustration and a steep learning curve.
Reporting Limitations: Generating specific or customized reports can be challenging due to the platform's rigidity. Users often find it difficult to extract the exact data they need, hindering in-depth analysis and actionable insights.
Mobile App Concerns: The mobile app version of Medallia receives criticism for its limited functionality and performance issues. Users often prefer the desktop version for a more comprehensive experience, limiting on-the-go accessibility.
Integrations: Integrating Medallia with other business systems and tools can be complex and may require additional technical expertise or support, posing challenges for seamless data flow and workflow optimization.
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Birdeye is a business reputation management software that enables users to collect reviews, run surveys, convert leads, get referrals and more to drive customer engagement and grow their businesses. Positive user reviews mentioned it offers an intuitive platform with top-notch customer service and a variety of features to meet industry-specific requirements. According to negative reviews, new features cost extra and are not bundled in with existing plans, listings are difficult to set up and maintain, email notifications are not detailed and the solution, as a whole, is expensive.

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Medallia has garnered a reputation for its robust feedback collection and analysis capabilities, enabling businesses to gain comprehensive insights into customer sentiment. Users appreciate the platform's ability to gather feedback across various channels, including surveys, social media, and online reviews, providing a holistic view of the customer experience. The platform's text analytics feature is particularly noteworthy, as it allows businesses to automatically identify key themes and trends in customer feedback, saving time and effort. However, some users have expressed concerns about the platform's complexity, which can make it challenging for new users to navigate and fully utilize its features. Additionally, the pricing structure can be a barrier for smaller businesses with limited budgets. Compared to its competitors, Medallia stands out for its advanced analytics and reporting capabilities, providing businesses with actionable insights to improve customer experience. The platform's ability to track customer sentiment over time and identify areas for improvement is a significant advantage. Moreover, Medallia's integration with other business systems, such as CRM and marketing automation platforms, allows for a seamless flow of customer data, enabling businesses to personalize interactions and improve customer engagement. However, some competitors offer more user-friendly interfaces and more affordable pricing options, making them attractive alternatives for businesses with specific needs and budget constraints. Medallia is best suited for large enterprises with complex customer experience needs and the resources to invest in a comprehensive solution. The platform's advanced features and scalability make it ideal for organizations looking to gain deep insights into customer sentiment and drive significant improvements in customer satisfaction and loyalty. Smaller businesses or those with simpler customer experience requirements may find other solutions more suitable and cost-effective.

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