Categories:

#90

Matomo is ranked #90 in the Cloud BI Solutions product directory based on the latest available data collected by SelectHub. Compare the leaders with our In-Depth Report.

Matomo Pricing

Based on our most recent analysis, Matomo pricing starts at $9.

Price
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Starting From
$9
Pricing Model
Still gathering data
Free Trial
Yes, Request for Free

Training Resources

Matomo is supported with the following types of training:

Documentation
In Person
Live Online
Videos
Webinars

Support

The following support services are available for Matomo:

Email
Phone
Chat
FAQ
Forum
Help Desk
Knowledge Base
Tickets
Training
24/7 Live Support

Matomo Benefits and Insights

Why use Matomo?

Key differentiators & advantages of Matomo

  • Strengthen Data Privacy: Uses multiple data anonymization techniques to collect useful information while protecting the users’ privacy. Keeps sensitive or private information of organizations safe. 
  • Flexible Plugins: Access multiple benefits, including tracking new data, restricting access to specific users and changing the UI by writing plugins and extending it with available features. 
  • Effective Usage of Custom Reports: Gain business insights by understanding important metrics. Defines the best time of day to schedule pay-per-click ads and send out social media posts. Track relevant countries for business growth and make strategic decisions. 
  • Increase Efficiency: Efficient and requires less storage to generate faster reports. Assigns custom data to pages, site searches or events to analyze the number of visits, page views and conversions. 
  • No Data Limitations: Achieve unlimited website tracking, email reports, data export and storage, e-commerce transactions per day and more. 
  • Limitless Raw Data Access: Provides data access by connecting and importing user and customer information into the data warehouse and merging it with multiple systems, including ERP, CRM, billing and eCommerce. 
  • Free Trial: Sign up for a 21-day free trial before making the final purchase. No need to provide credit card details. 

Industry Expertise

The vendor offers flexible solutions suitable to all types of industries.

Matomo Reviews

Average customer reviews & user sentiment summary for Matomo:

User satisfaction level icon: excellent

84 reviews

98%

of users would recommend this product

Key Features

  • Customizable Dashboards: Regularly check new reports by creating task-oriented dashboards using different widgets. Arrange in different layouts according to days, weeks or months for multiple projects. 
  • Geolocation: Detect visitors in real time for accurate statistics based on regions, cities, organizations and countries. 
  • Content Tracking: Track content by measuring clicks, CTR on banner images, text images and impressions on the webpage. 
  • Event Tracking: Track any type of user interaction on web pages and apps. Analyze the amount of time spent on the web page/app and the actions taken by the visitor. 
  • Goal Tracking: Track website performance according to business objectives like lead generation, conversion rate and brand exposure. Configure sales funnels and stay updated with the user’s conversion path to improve goal conversions. 
  • Real-Time Updates: Provide recent reports with access to the latest analytics data. Refreshes every five seconds displaying new visits that include attributes such as date, time spent, browser, country, number of actions and more. 
  • Custom Variable: Assign custom name-value pairs to visualize reports of the number of visits and conversions of each variable. Track over four custom variables per page view or per visit. 
  • User Segment: Gather in-depth information about the website visitor by analyzing reports on a smaller group of an audience. Criteria based on reports are visualized to include the number of visits, interactions, purchases made and devices used. 
  • Annotations: Create, view or edit annotations to identify website changes. Shows present and past statistics to help users act on the latest information. 
  • Heatmap Analytics: Enable scrolling activities and mouse movements while recording the number of clicks. Allow visitors to click less while optimizing the website and maximizing business success. 
  • A/B Testing: Conduct experiments and compare multiple versions of the websites and apps. Choose a version that is likely to increase maximum ROI, sales, page views and conversions. 

Limitations

At the time of this review, these are the limitations according to user feedback:

  •  Premium features are expensive. 
  •  Charts are not intuitive. 
  •  Gathers too much information. 

Suite Support

mail_outlineEmail: Not specified. Send a direct email by filling up the form on the Contact Support page.
phonePhone: Not specified.
schoolTraining: Free training videos. Access self-service resources, including user guides, developer guides and a free community forum.
local_offerTickets: Raise issues via a GitHub account.

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